Known for its avant-garde take on fashion and beauty, Nylon magazine served as an edgy alternative to a newsstand full of fashion glossies. However, when its print edition closed in October of last year, former digital director turned editor-in-chief Gabrielle Korn knew that Nylon needed to embrace the transition and listen to what its digital audience was asking for. Not wanting to completely abandon the legacy of the magazine, Korn decided it was vital to carry over the cover story, monthly themes and the editor’s letter to give the website a personal feel. She then overhauled the monthly themes and integrated inclusive titles such as June’s Pride Issue, which had formerly been the Music Issue, and February’s Black History Month Issue, which had previously been a fall preview, and worked to feature cover stars that accented each issue. Now, Korn is hiring across the board and leveraging talent in order to prepare for her biggest project—a complete site relaunch and expansion, which is scheduled for this fall. Folio: sat down with Korn to discuss leading her publication into a digital-only model, creatively expanding Nylon’s website to deliver the best of what the magazine had to offer, and building her digital publishing dream team. Folio: What have you done so far as an editor-in-chief to put your stamp on Nylon? Gabrielle Korn: I feel like I’ve been putting my stamp on Nylon since I started. I came on as a senior editor in 2014 and there were only three of us on the... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2018-07-12 00:00:00 UTC ]
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The multimedia medical communications company has expanded to address customer data. The post Frontline Medical Communications Expands Digital Publishing and Sales Team appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-09-14 00:00:00 UTC ]
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EdTech experts Shannon McClintock Miller and Joyce Valenza discuss favorite tools and methods for bringing technology into the classroom. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-08-18 00:00:00 UTC ]
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The digital ad industry has a dream. For years, players have longed for an identification system that might help companies compete for targeted ad dollars being swallowed by Facebook and Google, dominant platforms where users sign in and identify themselves. A new initiative -- led by... Continue reading at Advertising Age
[ Advertising Age | 2017-05-17 00:00:00 UTC ]
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Nat Geo is bringing together digital publishers and adventure-seekers to create social content -- and sell it to advertisers. The post Nat Geo teams up with Mashable, theSkimm and others for new digital venture appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-04-20 00:00:00 UTC ]
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Good Housekeeping's December issue Hearst may be a 129-year-old media company, but even it's planning for a Jetsons-like future when news will be consumed through voice-controlled technology. The New York-based company has quietly launched a 10-person group called the Native and Emerging... Continue reading at AdWeek
[ AdWeek | 2016-12-02 00:00:00 UTC ]
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Most publishers want to wean themselves off display advertising, and content studios are where the biggest growth opportunities lie. For Conde Nast Britain, native advertising revenue has mushroomed in the last six months, since it set up a dedicated custom content team. It's the data analysts... Continue reading at Digiday
[ Digiday | 2016-11-28 00:00:00 UTC ]
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Pearson has signed a one-year partnership agreement with Jisc to speed the transition of its school textbooks to digital. Continue reading at The Bookseller
[ The Bookseller | 2016-09-30 00:00:00 UTC ]
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On Sunday, I attended my funeral. It was a short ceremony, held in a small auditorium at the Los Angeles County Museum of Art. The pastor who led it made note of my professional accomplishments. He also cited my habit of eating straight out of the bulk bins at Sprouts. The ceremony ended with a... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-09-02 00:00:00 UTC ]
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Snapchat is not the easiest platform for publishers or brands, and it requires considerable resources to do it right, which is why not everyone has found a home there yet. Thrillist, for example, is hiring its first Snapchat team dedicated solely to the messaging and media app. It’s building a... Continue reading at Digiday
[ Digiday | 2016-05-27 00:00:00 UTC ]
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Publishers are more content about how the book business is weathering the digital transition than authors, early results of the FutureBook Digital Census have found. The Digital Census, the annual tracker of the book business’ digital evolution, was launched two weeks ago and so far more than... Continue reading at The Bookseller
[ The Bookseller | 2015-09-29 00:00:00 UTC ]
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Amazon Publishing and Alloy Entertainment have partnered on a new digital-first imprint called Alloy Entertainment. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-29 00:00:00 UTC ]
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Who would you have on a book business World Cup dream team? Who would you place up front? On the bench? As manager We humbly submit our own selections. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-06-23 00:00:00 UTC ]
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Simon Fox's company closed two tablet editions recently, but at the least the regional publisher is trying to make digital workThis week brought sad news for fans of Business Daily, the Birmingham Post's online tablet e-edition, which Trinity Mirror closed after just seven months.It makes you... Continue reading at The Guardian
[ The Guardian | 2014-01-23 00:00:00 UTC ]
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Lauded for its digital content recently, National Geographic is taking steps to sync that award-winning multimedia content across all channels. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-07 00:00:00 UTC ]
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Microsoft’s SkyDrive will host the latest digital issue of Complex magazine, in what might be an effective cost-saving solution for niche publications. Microsoft representatives also indicated that a similar partnership would be revealed on Thursday, with more of a pop-culture bent. The Complex... Continue reading at PC World
[ PC World | 2013-06-04 00:00:00 UTC ]
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After volunteering at orphanages in Ghana, DreamWorks animators Rachel Tiep-Daniels and Margaret Wuller created the "Picture Book Project," which harnesses the work of talented artists to both inspire children, and raise money for them. The Picture Book Project Foundation is an effort to... Continue reading at Fast Company
[ Fast Company | 2012-11-12 00:00:00 UTC ]
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For decades, large and small publishers alike have wrestled with one simple but crucial question about their books, on which success and failure often hang in the balance: How many copies should we print? Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-10-29 00:00:00 UTC ]
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Publishers are hastening to embrace new partnerships, stronger direct-to-consumer programmes and... Continue reading at The Bookseller
[ The Bookseller | 2012-05-14 00:00:00 UTC ]
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Barnes & Noble Inc. and Microsoft Corp. are teaming up to create a new Barnes & Noble subsidiary that will house the digital and college businesses of the bookseller and include a Nook application for Windows 8.The companies said Monday that they are exploring separating those businesses... Continue reading at Crains New York
[ Crains New York | 2012-04-30 00:00:00 UTC ]
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Random House is extending its digital team, and has promoted Dan Franklin, current digital editor... Continue reading at The Bookseller
[ The Bookseller | 2011-12-14 00:00:00 UTC ]
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