Nielsen on Consumers: More Boys May Be Reading

In a look at how consumer research can focus on a given demographic, Nielsen Book's Jo Henry reveals signs that boys aged 9 to 12 may be reading more. The post Nielsen on Consumers: More Boys May Be Reading appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2017-01-25 00:00:00 UTC ]
News tagged with: #reading appeared #nielsen book #post nielsen #consumer research

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From the Archive: Read Folio:’s Exclusive 1979 Interview with Hugh Hefner

Our feature interview with Hefner from the pages of the magazine nearly 39 years ago. The post From the Archive: Read Folio:’s Exclusive 1979 Interview with Hugh Hefner appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-09-29 00:00:00 UTC ]
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Reading's the thing

World Book Day director Kirsten Grant says it is imperative the organisation represents its audience in its books and activity. Continue reading at The Bookseller

[ The Bookseller | 2017-09-29 00:00:00 UTC ]
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From Satya Nadella’s Must-Reads To Resume Lies: September’s Top Leadership Stories

This month we peeked at the Microsoft CEO’s reading list, picked up a few ways to work smarter, and learned how to spot lies on resumes. In September we learned which books have helped Microsoft CEO Satya Nadella shape his leadership style, why one former Trader Joe’s employee preferred the... Continue reading at Fast Company

[ Fast Company | 2017-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #microsoft ceo #leadership style #grocery chain


Koomson, de Waal and Billingham among Quick Reads authors

Titles by Dorothy Koomson, Kit de Waal and Mark Billingham are among the "enticing" Quick Reads books for next year's campaign. Continue reading at The Bookseller

[ The Bookseller | 2017-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dorothy koomson #mark billingham #de waal


‘Perfect Holiday Read’ Author Victoria Hislop Given Four Specsavers Citations

Three gold certifications and one platinum go to big-selling UK novelist Victoria Hislop by the Specsavers optical companyand Nielsen Book. The post ‘Perfect Holiday Read’ Author Victoria Hislop Given Four Specsavers Citations appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-09-21 00:00:00 UTC ]
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At Frankfurt’s ‘The Markets’: Nielsen’s Andre Breedt on Edible Books and Competition

He has book-eating children and sees more change ahead for international publishing. Nielsen Book's Andre Breedt briefs Frankfurt Buchmesse's 'The Markets' The post At Frankfurt’s ‘The Markets’: Nielsen’s Andre Breedt on Edible Books and Competition appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen book #competition appeared #andre breedt #change ahead #international publishing


At Frankfurt Book Fair: A First ‘Buchmesse Kickoff Run’ Benefits Room To Read

Organized by publishing running enthusiasts, the 5K run will start the week with a good look at the Main River before the rights trading takes over.  The post At Frankfurt Book Fair: A First ‘Buchmesse Kickoff Run’ Benefits Room To Read appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #read appeared


Read Barack Obama’s heartfelt Facebook denouncement of Trump’s DACA decision

Barack Obama published a Facebook post calling the White house out on its decision to rescind the Deferred Actions for Childhood Arrivals (DACA) Act. “To target these young people is wrong–because they have done nothing wrong,” Obama writes. “It is self-defeating–because they want to start new... Continue reading at Fast Company

[ Fast Company | 2017-09-05 00:00:00 UTC ]
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Mark Zuckerberg cares so much about DACA that he’s actually reading the comments

Facebook’s Mark Zuckerberg supports the Deferred Action for Childhood Arrivals (DACA) program. He published a note late Wednesday, joining other business leaders in asking President Trump and Congress to protect from deportation those qualified undocumented immigrants who came to the U.S. as... Continue reading at Fast Company

[ Fast Company | 2017-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business leaders #president trump #satya nadella


Nielsen Book India and Dainik Jagran Introduce First Hindi Bestseller List

From the Business Standard: Long asked-for by publishers, retailers, and readers, the first Hindi bestseller list is out from Nielsen and Dainik Jagran. The post Nielsen Book India and Dainik Jagran Introduce First Hindi Bestseller List appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-08-28 00:00:00 UTC ]
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Livre Hebdo’s Fabrice Piault on Politics and France’s Reading Culture

Ahead of France's program as Guest of Honor at Frankfurt in October, the Parisian editor talks about how political distractions may be slowing book sales. The post Livre Hebdo’s Fabrice Piault on Politics and France’s Reading Culture appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fabrice piault #reading culture #political distractions


Livres Hebdo’s Fabrice Piault on Politics and France’s Reading Culture

Ahead of France's program as Guest of Honor at Frankfurt in October, a Parisian editor talks about how political distractions may be slowing book sales. The post Livres Hebdo’s Fabrice Piault on Politics and France’s Reading Culture appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #livres hebdo #fabrice piault #reading culture #political distractions


The ‘New York Times’ Books Desk Will Make You Read Again

Its chief critic took a buy-out. It's consolidating like crazy. But the Gray Lady's books team is neither flailing nor failing. Here's what it is doing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chief critic #gray lady


Performers to stage 11-hour reading of Paradise Lost

A cast of 350 readers will stage an 11-hour promenade performance to celebrate three-and-a-half centuries of Paradise Lost at John Milton’s cottage. Continue reading at The Bookseller

[ The Bookseller | 2017-08-18 00:00:00 UTC ]
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How Big Is Esports Really? Nielsen Attempts to Figure It Out

Professional video gaming is the next big thing. How big that is, though, is hard to say. Some estimates pegged it as a $493 million industry in 2016, others said it was nearly twice as big. As for the audience, some say it's 85% male, others say it's 56% male. No one really knows.Nielsen says... Continue reading at Advertising Age

[ Advertising Age | 2017-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big thing


Nielsen ratings give credit for Facebook, YouTube and Hulu views

Media ratings giant Nielsen announced today that publishers will now get credit for digital video content aired on Facebook, Hulu and YouTube. "Through capturing this audience, Nielsen is providing publishers, agencies and advertisers with a better p... Continue reading at Engadget

[ Engadget | 2017-08-15 00:00:00 UTC ]
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CLA and Kortext buy library reading list management system

The Copyright Licensing Agency (CLA) and digital textbook provider Kortext have bought a reading lists management system, rebus:list, from library management supplier PTFS Europe. Continue reading at The Bookseller

[ The Bookseller | 2017-08-11 00:00:00 UTC ]
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Blair reveals he 'toyed with Marxism' after reading book on Trotsky

Former prime minister tells BBC Radio 4 that learning about the Russian revolutionary was ‘like a light going on’Tony Blair has said that he “toyed with Marxism” as a young man after being inspired by a biography of Leon Trotsky that detailed “extraordinary causes and injustices”.The former... Continue reading at The Guardian

[ The Guardian | 2017-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tony blair #young man #prime minister #jeremy corbyn


Alexa Can Now Read Audiobooks to Your Pets So They Feel Less Lonely

On April Fools' Day this year, Amazon spoofed itself with an introduction to PetLexa, an animal-friendly version of its Alexa voice assistant. Now, it's actually releasing something real--audiobooks for animals. Today, Audible announced a new brand of books with Cesar Millan, a longtime dog... Continue reading at AdWeek

[ AdWeek | 2017-08-09 00:00:00 UTC ]
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Scholastic to release 'genre-busting' Beetle Boy companion

Scholastic will publish a “innovative and genre-busting” companion volume to M G Leonard’s acclaimed Beetle Boy as an “in-world, non-fiction introduction to the wonderful world of beetles”. Continue reading at The Bookseller

[ The Bookseller | 2017-08-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wonderful world