Nielsen has signed an agreement to purchase two of Bowker's key businesses. The move gives it... Continue reading at 'The Bookseller'
[ The Bookseller | 2013-08-21 00:00:00 UTC ]
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Nielsen Holdings has announced that Jacqueline Woods will be joining the company as chief marketing officer of its Global Connect division, which provides CPG manufacturers and retailers with data insights on consumer trends. "I am humbled and excited to join the team, as we begin to create the... Continue reading at AdWeek
[ AdWeek | 2019-11-21 17:13:28 UTC ]
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YouTube added television data from Nielsen to its Reach Planner, which it rolled out in April 2018 to aid brands planning their media campaigns on YouTube and other video platforms. Product manager for video ads Dacheng Zhao said in a blog post that advertisers can now see how different... Continue reading at AdWeek
[ AdWeek | 2019-11-20 18:20:54 UTC ]
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CBS won television’s weekly Nielsen crown, despite not having a prime-time football game, primarily because games on rival NBC and Fox had relatively lackluster showings Continue reading at ABC News
[ ABC News | 2019-11-19 21:25:56 UTC ]
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I've found the perfect Harry Potter Christmas decorations for your winter holiday, whether you like DIY projects or you prefer to buy. Continue reading at Book Riot
[ Book Riot | 2019-11-18 11:36:10 UTC ]
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Audiobook sales have rocketed in 2019, and look set to achieve another record year, as the sector continues to attract first-time listeners. Continue reading at The Bookseller
[ The Bookseller | 2019-11-15 08:43:01 UTC ]
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At Endeavor Business Media—the Nashville-based company founded by former SouthComm CEO Chris Ferrell just two years ago—2019 is ending the same way it began: with a significant, acquisition-fueled expansion. Nine months after doubling its portfolio by acquiring more than 20 former PennWell... Continue reading at Folio Magazine
[ Folio Magazine | 2019-11-11 18:34:39 UTC ]
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When someone says they want an e-reader, they most likely mean they want an Amazon Kindle. Knowing which Kindle to buy is the next question, and it depends on your budget and your reading preferences. With this guide and our in-depth reviews, we’ll help you find just the right Kindle for you... Continue reading at PC World
[ PC World | 2019-11-07 21:51:00 UTC ]
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The media measurement company Nielsen will spin off its market research and analytics business from its global media measurement business, the firm announced Thursday. The split, which is expected to take anywhere between 9 and 12 months, will split Nielsen into two publicly traded businesses.... Continue reading at AdWeek
[ AdWeek | 2019-11-07 18:41:04 UTC ]
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The move was prompted by pressure from activist investor Elliott Management Corp. Continue reading at Advertising Age
[ Advertising Age | 2019-11-07 15:26:55 UTC ]
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Penguin Ireland will publish New Zealand rugby union coach Joe Schmidt’s memoir later this month. Continue reading at The Bookseller
[ The Bookseller | 2019-11-06 02:38:57 UTC ]
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A list of the top 20 prime-time programs in the Nielsen ratings for Oct. 28-Nov. 3 Continue reading at ABC News
[ ABC News | 2019-11-05 22:49:32 UTC ]
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NEW YORK—Magazine and digital media professionals from all over the country gathered Wednesday evening to celebrate honorees for excellence in editorial and design. B2B, consumer and regional brands competed for Folio:’s 2019 Eddie and Ozzie Awards, the largest and most comprehensive such... Continue reading at Folio Magazine
[ Folio Magazine | 2019-11-01 14:44:10 UTC ]
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Nicholas Lemann traces the effects as corporations changed from paternalistic to ruthless. Continue reading at The Washington Post
[ The Washington Post | 2019-10-31 21:46:02 UTC ]
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The Nielsen company says the five games so far of the Washington-Houston matchup is the least-watched World Series ever Continue reading at ABC News
[ ABC News | 2019-10-29 21:44:42 UTC ]
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Daunt Books Publishing has acquired debut novel The Coming Bad Days by poet and academic Sarah Bernstein. Continue reading at The Bookseller
[ The Bookseller | 2019-10-24 06:01:24 UTC ]
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The Brontë Parsonage Museum has launched a fundraising campaign to buy a rare manuscript by Charlotte Brontë. Continue reading at The Bookseller
[ The Bookseller | 2019-10-23 14:42:10 UTC ]
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The former United States Secretary of Homeland Security is attending the event in Washington D.C. and a number of people are not pleased. Power is an intangible commodity with a fluid definition. Among the participants in Fortune’s Most Powerful Women Summit in Washington DC this week are CEO’s... Continue reading at Fast Company
[ Fast Company | 2019-10-22 14:45:41 UTC ]
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Two years after Nielsen rolled out its SVOD Content Ratings to measure viewership for Netflix programs, the company is expanding the service to also cover Amazon Prime Video. The SVOD Content Ratings tool will now measure audiences for Amazon Prime Video content through connected televisions and... Continue reading at AdWeek
[ AdWeek | 2019-10-21 16:54:19 UTC ]
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The New Atlantic Independent Booksellers Association’s fall conference demonstrated a deepening commitment by indie booksellers to professionalizing their trade. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-20 04:00:00 UTC ]
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In “Indulge Your Senses,” the Knitting Factory mastermind talks about cracking the code on catering to serious music fans. Continue reading at The Washington Post
[ The Washington Post | 2019-10-18 15:49:40 UTC ]
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