Nielsen has signed an agreement to purchase two of Bowker's key businesses. The move gives it... Continue reading at 'The Bookseller'
[ The Bookseller | 2013-08-21 00:00:00 UTC ]
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When Roku and Nielsen struck a strategic alliance last March, users of connected TV's most popular platform were promised a major advertising upgrade. Roku, whose platform now has 56.4 million active accounts, is adding Nielsen's Digital Ad Ratings audience guarantees to its ad platform OneView,... Continue reading at AdWeek
[ AdWeek | 2022-02-01 14:00:00 UTC ]
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Creator Josh Wardle ‘thrilled’ that newspaper is taking over internet sensationThe New York Times has acquired the viral word game Wordle for an undisclosed seven-figure sum, the publisher announced on Monday.Created by a Reddit engineer and launched in October, Wordle gives players just six... Continue reading at The Guardian
[ The Guardian | 2022-01-31 23:22:01 UTC ]
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From using your local library and supporting independent bookshops, to borrowing virtuallyMany websites offer ebooks and audiobooks at no cost. Project Gutenberg lists more than 67,000 out-of-copyright titles which can be read online or downloaded in a wide range of formats. Similarly, Librivox... Continue reading at The Guardian
[ The Guardian | 2022-01-31 07:00:45 UTC ]
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Alternative measurement providers will mainly play the role of understudy to Nielsen’s measurements, but some advertisers will adopt them as primary currencies for individual campaigns and targeted ad buys. The post Advertisers, TV networks plan to set Nielsen alternatives as ‘shadow currencies’... Continue reading at Digiday
[ Digiday | 2022-01-31 05:01:00 UTC ]
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Representatives at some of the UK’s biggest publishers have supplied data to broaden out the picture regarding their performance in the past year. Continue reading at The Bookseller
[ The Bookseller | 2022-01-29 16:11:19 UTC ]
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When I became a mother, there were several things I could not wait to share with my child. Continue reading at The Bookseller
[ The Bookseller | 2022-01-24 04:15:06 UTC ]
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Despite some gaps in the BookScan data, it looks as though 2021 was a record year for the book industry, with many sectors setting annual records based on 42-week sales figures alone. Continue reading at The Bookseller
[ The Bookseller | 2022-01-22 09:59:44 UTC ]
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Pearson has seen full-year group sales up 8% in 2021 with profits expected to boom by a third, the company revealed in a trading update. Continue reading at The Bookseller
[ The Bookseller | 2022-01-18 18:17:49 UTC ]
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Hachette UK has bought Paperblanks, described as the world’s second largest publisher of premium notebooks, journals and diaries, as part of its strategy to expand its portfolio of adjunct businesses. Continue reading at The Bookseller
[ The Bookseller | 2022-01-18 09:38:10 UTC ]
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The publishing industry is booming. According to Publishers Weekly, sales of print books rose 8.9% in 2021, selling 825.7 million units, up from 757.9 million in 2020. This is the second year in a row to see a similar sales jump; in 2020, sales were up 8.2% from 2019, in which 693.7 million... Continue reading at Literrary Hub
[ Literrary Hub | 2022-01-12 19:07:42 UTC ]
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HarperCollins has snapped up the rights to the authorised biography of business leader Ratan Tata by Thomas Mathew. Continue reading at The Bookseller
[ The Bookseller | 2022-01-10 03:56:03 UTC ]
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Bernstein’s memoir “Chasing History” is a personal and affectionate look at the past, when journalism was thriving. Continue reading at The New York Times
[ The New York Times | 2022-01-07 20:51:59 UTC ]
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Acquisition of 2016 startup and its 1.2 million subscribers puts newspaper on target for 10 million paid subscriptions The New York Times has agreed to buy subscription-based sports site the Athletic for $550m (£400m) in cash, as the 170-year-old newspaper adds more digital content to grab... Continue reading at The Guardian
[ The Guardian | 2022-01-06 23:27:19 UTC ]
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#digital content
The Athletic, which quickly came to prominence for publishing exclusive reporting and high-quality sports journalism, is getting a new owner. As first reported by The Information, The New York Times has agreed to buy the subscription-based digital media company for $550 million. The deal is... Continue reading at Engadget
[ Engadget | 2022-01-06 17:05:15 UTC ]
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Audiobook giant RBmedia has acquired leading German publisher ABOD and is making it's first foray into the German-language market under the new brand RBmedia Verlag. Continue reading at The Bookseller
[ The Bookseller | 2022-01-05 13:45:12 UTC ]
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Ad measurement firm Nielsen released its latest Connected TV tool, Streaming Signals, so advertisers can target CTV audiences with sharper precision. CTV can seem a murky lens for certain advertisers--those used to the granular precision of digital ecosystems--to reach their intended audience... Continue reading at AdWeek
[ AdWeek | 2022-01-04 11:56:02 UTC ]
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Redu, Belgium, was for decades a destination for book lovers. But now more than half of its bookstores have closed. Continue reading at The Washington Post
[ The Washington Post | 2021-12-26 14:43:23 UTC ]
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On Tuesday, Nielsen was excitedly looking ahead to its future, touting next month's rollout of Nielsen One Alpha, the first version of its cross-platform tool that will enable publishers and marketers to transact on a single metric across linear and digital platforms. With Disney and Magna among... Continue reading at AdWeek
[ AdWeek | 2021-12-23 13:56:54 UTC ]
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The owners of Welsh independent bookshop Book-ish are celebrating after completing the purchase of their premises with help from a crowdfunder backed by the trade. Continue reading at The Bookseller
[ The Bookseller | 2021-12-23 07:20:40 UTC ]
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Latest issue comes as Nielsen tries to rebuild confidence and launch next-generation system after losing MRC accreditation. Continue reading at Advertising Age
[ Advertising Age | 2021-12-22 21:33:06 UTC ]
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