There’s something of a revolt in the digital media world against the tyranny of the banner ad. Platforms like Facebook, Tumblr and Twitter aren’t running standard display ads. New-style publishers like Buzzfeed don’t lik ... Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2012-05-14 00:00:00 UTC ]
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There are few better placed to critique and narrate the history of the digital media landscape, never mind the sub-sector of ad tech, than Ari Paparo. Continue reading at Digiday
[ Digiday | 2023-12-11 05:01:00 UTC ]
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Will Barker, manager, strategic customer success, BlueConic The media and publishing industry is constantly evolving. With this, it’s often difficult to keep up with the latest trends, especially with fast-evolving technologies emerging all the time and ripple effects remaining from the global... Continue reading at Digiday
[ Digiday | 2023-12-05 15:08:37 UTC ]
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YouTube recently took dramatic action against anyone visiting its site with an ad blocker running — after a few pieces of content, it'll simply stop serving you videos. If you want to get past the wall, that ad blocker will (probably) need to be turned off; and if you want an ad-free experience,... Continue reading at Engadget
[ Engadget | 2023-12-01 14:00:31 UTC ]
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With the publication of Billy and the Giant Adventure (Tundra), celebrity chef Jamie Oliver becomes a children’s book author. In the inventive and inspiring story, a group of friends enter a portal to another world, where they have a wild adventure and meet a menagerie of creatures. Oliver... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-21 05:00:00 UTC ]
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On the occasion of the 20th anniversary of Bloomsbury Academic's line of books about albums, 33 1/3, PW talked to the Publisher at Bloomsbury who oversees the series, Leah Babb-Rosenfeld, about the book line's origins, what makes it unique, and what the lasting mark of these books will be. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-15 05:00:00 UTC ]
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Websites like Jezebel revived feminism, showing the internet might have a re-radicalizing effect. Who will carry the torch?Jezebel is dead. After 16 years, the women’s news site, launched by Gawker Media under the editor Anna Holmes in 2007, shuttered for good this past week. Its most recent... Continue reading at The Guardian
[ The Guardian | 2023-11-11 12:00:36 UTC ]
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Following the departure of cofounder and coproducer Carolyn Greer, this year Liz Koch took the festival's helm solo, spearheading New York City's largest free literary celebration as it returned to its pre-pandemic size. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-09 05:00:00 UTC ]
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KFC's "Crispy" creative platform, which celebrates the brand's origins, won Kantar's Most Effective TV campaign of 2022. Now the fast-food brand and its French agency, Havas Paris, brings that saga to a close with an ad inspired by science fiction classics Blade Runner and The Fifth Element.... Continue reading at AdWeek
[ AdWeek | 2023-11-07 07:00:00 UTC ]
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The process of selling Simon & Schuster has been long and tumultuous, and was waylaid by an earlier antitrust suit. Continue reading at The New York Times
[ The New York Times | 2023-10-31 02:10:51 UTC ]
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In 1999, more than a dozen news publishers including The New York Times publicly pledged to ban cigarette advertisements. The move was part of a broader effort to curb the influence of an industry whose products were then--and remain now--the leading cause of preventable death in the United... Continue reading at AdWeek
[ AdWeek | 2023-10-19 06:00:00 UTC ]
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This year, Kids Can Press marks its 50th anniversary. That’s 50 years of publishing inspiring children’s books that help to spark a lifetime love of reading. PW chatted with Kids Can Editorial Development Director Yasemin Uçar; Senior Editor Patricia Ocampo; and Editors Katie Scott and Kathleen... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-10-10 04:00:00 UTC ]
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In 'Queer History A to Z: 100 Years of LGBTQ+ Activism' (Kids Can Press, May 2024), Robin Stevenson explores the people, events, and circumstances that helped shape the rich history of LGBTQ+ activism in North America. Stevenson, a Stonewall Book Award recipient, spoke to PW about making queer... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-10-10 04:00:00 UTC ]
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Since 2017, 130-year-old Canadian publisher La Presse has been digital only, a shift that's led to a focus on growing online audiences. The publisher has grown from 4 million monthly unique visitors in 2019 to over 4.6 million as of July 2023, according to data by Comscore, which only has data... Continue reading at AdWeek
[ AdWeek | 2023-09-29 06:00:00 UTC ]
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Rebekah Brooks and Robert Thomson may lose out alongside old-school media in push for new-media growthAs the Murdoch empire wakes up to a new era, a coterie of Rupert favourites – from right-hand man Robert Thomson to UK boss Rebekah Brooks – will be contemplating their position as his eldest... Continue reading at The Guardian
[ The Guardian | 2023-09-22 13:04:14 UTC ]
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Apartment Therapy's president Riva Syrop took the stage at the Digiday Publishing Summit to discuss the convergence of commerce and sponsorship revenue within its Small/Cool event. Continue reading at Digiday
[ Digiday | 2023-09-22 04:01:00 UTC ]
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During the Digiday Publishing Summit, the COO of VMG’s news and entertainment arm explained how its publishing business plans to bounce back over the next 12 to 18 months. Continue reading at Digiday
[ Digiday | 2023-09-20 04:01:00 UTC ]
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The biggest pop culture fan event in North America returns to new fandoms and a fast-changing pop culture events industry. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-09-15 04:00:00 UTC ]
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Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age
[ Advertising Age | 2023-09-07 20:12:10 UTC ]
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Igloo Books, renowned for its mass-market children’s books, is turning another page with the launch of SparkPool, an imprint for adult readers. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-28 04:00:00 UTC ]
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In-person bookstore author events have returned as the pandemic has eased, but publishers have still scaled back tours and are requiring longer lead times for booking, resulting in a different kind of thinking about bookstore programming. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-25 04:00:00 UTC ]
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