Our fragmented attention spans are so fickle that if something doesn't grab us in the first few seconds, we're likely to turn away. Research by Web performance monitoring company Catchpoint Systems suggests that news sites may be in trouble because publishers are putting too many assets on their Web pages, forcing the content and the advertisements to load too slowly. Catchpoint Systems measured how much time it takes to load pages at top sites, noting how many items were on the page and the average total downloaded bytes. Even though the measurements were in milliseconds, Catchpoint Systems' director of Web performance engineering Leo Vasiliou said any delay could hurt advertisers who are trying to stand out in a crowded marketplace. "We've got short attention spans, and at 1/100th of a second, our brain will begin to want to think about something else," Vasiliou said. As expected, search engines loaded the quickest. Travel-related pages and Internet retailers loaded at about the same speeds, with retailers loading slightly faster. But overall, news sites tended to load the slowest. Among the sites the company looked at, The Financial Times took about 29.5 seconds to load, followed by Bloomberg's pages, which averaged about 27 seconds. CNN (18.8 seconds), The Wall Street Journal's homepage (18.6 seconds) and Boston.com (17.9 seconds) rounded out the top five. Vasiliou noted that most people won't realize a site isn't finished loading because everything that... Continue reading at 'AdWeek'
[ AdWeek | 2014-11-24 00:00:00 UTC ]
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Kindle 2.6 for iPhone and iPad now displays "real page numbers," which Amazon has been adding to a large number of ebooks available from the Kindle Store. Continue reading at PC World
[ PC World | 2011-02-15 00:00:00 UTC ]
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By Tim Conneally, Betanews Yahoo on Thursday announced that it will soon debut a new magazine-style method of digital content delivery especially aimed at touchscreen mobile devices like tablets and smartphones called Livestand."Publishers and advertisers must expand their content to [phones and... Continue reading at Betanews
[ Betanews | 2011-02-11 00:00:00 UTC ]
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Publication Date: Thu, 10/02/2011 - 15:53 A truly impressive list of titles has been shortlisted for the Romantic Novelists' Association's Pure Passion Awards, with Elizabeth Chadwick, Kate Furnivall and Rebecca Dean up for two each. Chair of the RNA Katie Fforde announcd the shortlists today... Continue reading at The Bookseller
[ The Bookseller | 2011-02-10 00:00:00 UTC ]
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By Tim Conneally, Betanews Amazon on Monday pre-released a software update for Kindle e-readers running the 3.0 software which updates the interface for magazines and newspapers, adds a quick review section at the end of each book, and adds page numbers that match Kindle books with their print... Continue reading at Betanews
[ Betanews | 2011-02-08 00:00:00 UTC ]
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New York--There was a question during the morning session today at the Media Dealmakers Summit that crystallized what a lot of people are thinking about the future. "Are tablets and e-readers the future of media?" For George F. Colony, CEO of Forrester Research, the answer was simple: "Yes.... Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-04 00:00:00 UTC ]
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Written By: Philip stone Jamie Oliver's Jamie's 30-minute Meals (Michael Joseph) has returned to the summit of the Official UK Top 50 after a three-week hiatus. The bestselling hardback non-fiction book since records began sold 37,407 copies in the seven days to 29th January, up 77%... Continue reading at The Bookseller
[ The Bookseller | 2011-02-01 00:00:00 UTC ]
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Publishers are launching iPhone and iPad apps on a daily basis (unless you're Bonnier, then it seems almost hourly). Many are coming from the usual suspects with deep pockets--Hearst, Conde Nast, Time Inc. etc. Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-19 00:00:00 UTC ]
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