New Imprint RealClearBooks Aims ‘To Disrupt’ the Political Market With Self-Publishing

In a new venture in assisted self-publishing in political books, RealClearPolitics and Gotham Ghostwriters are working with 'hybrid' publisher Amplify. The post New Imprint RealClearBooks Aims ‘To Disrupt’ the Political Market With Self-Publishing appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2019-06-13 05:50:40 UTC ]
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Longtime Publishing Marketing Executive Maryann Palumbo Dies at 75

Maryann Palumbo, who rose to become v-p and director of advertising, promotion, and publicity at New American Library, died April 3. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-27 04:00:00 UTC ]
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Southern New Mexico digital marketing firm reports big growth, aims to increase national presence

Fast-growing digital media company Sinuate Media is pivoting its business model with pre-packaged marketing platforms to help small companies compete with bigger fish. Sinuate CEO and founder Leah Messina told Business First that the knowledge needed to use digital marketing tools has increased... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2022-01-27 23:14:12 UTC ]
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News Publisher Grid Aims to Differentiate Itself Through Its Interconnected Approach

Digital news publisher Grid debuted Wednesday with a series of stories, such as its intersectional report on the misinformation surrounding Covid vaccines and pregnancy, that reflect the multidisciplinary approach that it hopes to make its signature. Its launch comes amidst an explosion of new... Continue reading at AdWeek

[ AdWeek | 2022-01-13 15:27:57 UTC ]
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Publishers Collaborate on Holiday Marketing Campaign

Workman Publishing Co., Abrams Books, Bloomsbury Publishing, Candlewick Press, Chronicle Books, and Sourcebooks have partnered on Shop Local Forever, a consumer-focused marketing campaign to promote holiday book sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-12 05:00:00 UTC ]
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HarperCollins Christian Publishing Centralizes Sales, Marketing

Doug Lockhart will oversee sales and marketing at HCCP in the newly created role of senior-v-p for sales and centralized marketing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-07-09 04:00:00 UTC ]
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New US Political Publisher, All Season Press, Announces Opening

Publishers formerly with Hachette and Simon & Schuster open politically conservative All Seasons Press 'to take head-on the cancel culture' decried by Trump's advocates. The post New US Political Publisher, All Season Press, Announces Opening appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-06-16 19:43:39 UTC ]
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Roxane Gay Starts Publishing Imprint With Grove Atlantic

Roxane Gay Books will focus on underrepresented fiction, nonfiction and memoir writers, with or without agents. Continue reading at The New York Times

[ The New York Times | 2021-05-26 09:00:15 UTC ]
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HarperChristian Resources Publisher Details New Imprint's Goals

With HarperCollins Christian Publishing's announcement Tuesday of the creation of HarperChristian Resources, 'PW' asked John Raymond, v-p and publisher of the new imprint, to elaborate on its timing, goals, and potential impact. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-28 04:00:00 UTC ]
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HCCP New Imprint Dives Deep into Bible Study Market

HarperCollins Christian Publishing, already the nation’s largest religion publisher, has moved to broaden its stake in the church curriculum and Bible study market with a new imprint, HarperChristian Resources. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-28 04:00:00 UTC ]
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How one indie publisher is reducing their carbon imprint.

Sales and marketing director Julie Atkins of outdoor sports publisher Vertebrate talks to The Bookseller about their first carbon negative book.   Continue reading at The Bookseller

[ The Bookseller | 2021-04-15 22:42:47 UTC ]
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Sponsored Content: how on-demand printing can help publishers break into new markets

Across the publishing industry, there has been a growing shift towards a strategy of on-demand, and the disruptive events of 2020 and Covid-19 have only accelerated these changes. Continue reading at The Bookseller

[ The Bookseller | 2021-03-14 04:55:45 UTC ]
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‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness

Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with... Continue reading at Digiday

[ Digiday | 2021-03-08 05:01:00 UTC ]
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As Political Divide Widens, Will Big Houses Rethink Conservative Publishing?

In the wake of the events of January 6, will the Big Five think twice about publishing conservative authors? Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-22 05:00:00 UTC ]
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Their Publishing Imprint Closed. Now They’re Bringing It Back.

In a literary landscape dominated by the biggest players, Cindy Spiegel and Julie Grau are among the executives rejecting the corporate publishing model and instead starting their own companies. Continue reading at The New York Times

[ The New York Times | 2020-12-18 10:00:29 UTC ]
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Grand Central Publishing Creates Nonfiction Imprint

Hachette Book Group’s Grand Central Publishing division has formed GCP Balance and hired Callisto Media’s Nana K. Twumasi to head it. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-19 05:00:00 UTC ]
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Atria Forms Black Privilege Publishing Imprint

Atria Books has created the Black Privilege Publishing imprint and named multimedia personality and author Charlamagne tha God to head the unit. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-18 05:00:00 UTC ]
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Macmillan Children's Publishing Group Closing Imprint

The Macmillan Children’s Publishing Group is closing Imprint, a move that will eliminate six editorial positions and three in marketing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-21 04:00:00 UTC ]
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Publishing Perspectives Talks: Italian Book Market Narrows Losses to 7 Percent

The Italian Publishers Association joins us today at Frankfurter Buchmesse Special Edition talking about its 'New Books From Italy' program. The post Publishing Perspectives Talks: Italian Book Market Narrows Losses to 7 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-15 15:25:47 UTC ]
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ACFW 2020: Christian Publishers Aim for a New Normal

Industry experts weighed in on the state of the Christian publishing industry during the virtual American Christian Fiction Writers Conference on Sept. 18. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-23 04:00:00 UTC ]
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Publishing Leaders Issuing Warning over Amazon’s Market Power

If Amazon's market power over book publishing is left unchecked, competition in the industry will continue to diminish, the heads of the AAP, ABA, and Authors Guild wrote in a letter to the chairman of the House Antitrust Subcommittee. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-18 04:00:00 UTC ]
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