Daily Mirror’s publisher to launch new national newspaper just weeks after the Independent announced it will cease its print editionsMonkey wonders whether the execs at Trinity Mirror thought to Google the chosen name for their cut-price print publication set to launch at the end of the month. A quick search for “New Day” reveals the paper would share most of a name with reigning World Wrestling Entertainment tag-team champions The New Day. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2016-02-17 00:00:00 UTC ]
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In the 'Potter' books, Hogwarts students always head back to school on Sept. 1. Many fans are celebrating today and 'Potter' fanatics have a new book (by Rowling although not set in the 'Potter' universe), a new theme park, and – a bit farther out – a new movie to look forward to. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-09-02 00:00:00 UTC ]
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News Media Association calls on government to implement 10 changes to corporation’s objectives and governance in submission to green paperUK national and regional newspaper publishers have called for the BBC’s digital news operation to be curbed to allow commercial players to flourish at home... Continue reading at The Guardian
[ The Guardian | 2015-09-02 00:00:00 UTC ]
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We're looking for great stories for Publishing Perspectives' Frankfurt Book Fair Show Dailies, The deadline to pitch stories or editorial is September 10. The post Call for Stories: Frankfurt Book Fair Show Dailies appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-31 00:00:00 UTC ]
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The continuation of our series on illustrated book publishing in the US looks at the digital market, where sales pale compared to print counterparts. The post Thoughts on the Digital Market for US Illustrated Books (Part 4) appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-28 00:00:00 UTC ]
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Andrew Rhomberg explains how Jellybooks smart software embedded in ebook ARCs allows publishers to unobtrusively glean crucial pre-pub data from readers. The post Jellybooks: Tracking Reader Engagement for Better Marketing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-26 00:00:00 UTC ]
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Kinokuniya, Japan's largest bookstore chain, has purchased 90% of the print run of Haruki Murakami's new book to encourage readers to go to physical store. The post To Defy Amazon, Kinokuniya Corners the Market on New Murakami appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-25 00:00:00 UTC ]
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Walker is printing exclusive editions of Patrick Ness’ new novel, The Rest of Us Just Live Here, as part of its sales and marketing campaign. The special editions (priced £12.99) are case-bound and hardback, and come with a special print. The first 1,000 copies can be pre-ordered through... Continue reading at The Bookseller
[ The Bookseller | 2015-08-21 00:00:00 UTC ]
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There are a ton of ‘trends’ swirling around the magazine media industry these days. A lot of it is around advertising—programmatic, The post Three Reasons Why You Marketing Pros Should Join Us at the Folio: Show appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-08-18 00:00:00 UTC ]
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The Bookseller is launching a children’s marketing competition for delegates of this year’s children’s conference, which will take place at the Barbican in London on the 29th September. Continue reading at The Bookseller
[ The Bookseller | 2015-08-15 00:00:00 UTC ]
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E L James has retaken the Official Top 50 number one from Harper Lee, as Grey (Arrow) sold 17,171 copies to Go Set a Watchman's (William Heinemann) 15,476 in the chart this week. Grey’s sales were down 25.8% week on week, but Watchman dropped further, with a 42% decrease in volume. Despite... Continue reading at The Bookseller
[ The Bookseller | 2015-08-13 00:00:00 UTC ]
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Now that Facebook is getting into streaming (soon for non-celebs too) and even Google/YouTube is taking notice, the folks at Twitter-owned Periscope are publishing some stats to let us know where the bar is for live video apps. In a blog post on Me... Continue reading at Engadget
[ Engadget | 2015-08-13 00:00:00 UTC ]
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Saltaire Bookshop will close in six months unless local customers rally to support it, its owner has said. The independent, based in the World Heritage site of Saltaire in West Yorkshire, tweeted last week: “Six month countdown begins today - unless we start getting more customers x.” Owner... Continue reading at The Bookseller
[ The Bookseller | 2015-08-11 00:00:00 UTC ]
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Financial results released by three major trade publishers within the last 10 days reflect the challenges publishers are facing in a market that is seeing little, if any, top-line growth. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-07 00:00:00 UTC ]
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Twentieth Century Fox wants to talk to teens the way that they do with their friends, so it's using GIFs to chat with them on mobile messaging app Kik. The film studio and agency Trailer Park are launching a campaign today for the sci-fi flick Maze Runner: The Scorch Trials, the sequel to... Continue reading at AdWeek
[ AdWeek | 2015-08-06 00:00:00 UTC ]
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Users of Salesforce’s Marketing Cloud on Tuesday gained easier access to Instagram’s roughly 300 million users thanks to an integration made possible by a new API.Marketers can now use Salesforce’s cloud software to buy and manage Instagram advertising, publish content and offer customer service... Continue reading at PC World
[ PC World | 2015-08-05 00:00:00 UTC ]
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Ferol Vernon of Written Word Media argues that online, email book marketing is at its most effective when addressing readers in precise verticals. The post Can Technology Replicate Word-of-Mouth Book Marketing? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-04 00:00:00 UTC ]
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Few C.E.O.s can claim to head a one-billion dollar publishing company. John Ridding secured that status last week as the Financial Times chief executive saw Japan’s financial news giant snatch The F.T. away from Axel Springer, paying $1.3 b ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-31 00:00:00 UTC ]
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Following record-breaking sales for Harper Lee’s 'Go Set a Watchman' on July 14, Theodore Geisel’s 'What Pet Should I Get?' repeated that feat at the nation’s number two chain retailer two weeks later, on July 28. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-30 00:00:00 UTC ]
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After celebrated novelist’s death last week, Saeed Kamali Dehghan remembers an interview with him on everything from books to Iran’s copyright infringementMost famous writers don’t have a clue that their work has been translated into Persian and that they are literary celebrities in Iran. When... Continue reading at The Guardian
[ The Guardian | 2015-07-29 00:00:00 UTC ]
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Describe your role I’m the publicity and marketing assistant at Michael O’Mara Books. I support the department by carrying out general administrative tasks as well as posting on our social media channels, setting up competitions with third parties and running my own campaigns. What do you... Continue reading at The Bookseller
[ The Bookseller | 2015-07-25 00:00:00 UTC ]
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