Three Reasons Why You Marketing Pros Should Join Us at the Folio: Show

There are a ton of ‘trends’ swirling around the magazine media industry these days. A lot of it is around advertising—programmatic, The post Three Reasons Why You Marketing Pros Should Join Us at the Folio: Show appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2015-08-18 00:00:00 UTC ]
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Three Reasons Why You Marketing Pros Should Join Us at the Folio: Show

There are a ton of ‘trends’ swirling around the magazine media industry these days. A lot of it is around advertising—programmatic, The post Three Reasons Why You Marketing Pros Should Join Us at the Folio: Show appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #show appeared


Editor’s Picks: 3 Reasons Why Magazine Marketers and Audience Development Pros Need To Be at the Folio: Show

As consumers scatter across an increasingly fractured media landscape, it’s getting harder to attract and keep them, let alone identify them. The post Editor’s Picks: 3 Reasons Why Magazine Marketers and Audience Development Pros Need To Be at the Folio: Show appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #show appeared


U.S. Book Show 2024: Spotify Is Ready to Shake Up the Audio Market

The world’s most popular streaming service has expanded into audiobooks, with a suite of services to offer publishers, authors, and agents and with a listening base hungry for audiobook content. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-20 04:00:00 UTC ]
More news stories like this | News stories tagged with: #audio market #offer publishers #audiobook


AAP StatShot Shows the US Book Market Flat in May

In the US, sales of books for adults and education were up in May, as children's books slid again, per AAP's StatShot. The post AAP StatShot Shows the US Book Market Flat in May appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-07-24 14:10:38 UTC ]
More news stories like this | News stories tagged with: #book market


NoViolet Bulawayo and Margo Jefferson join ‘exciting’ Rathbones Folio prize shortlist

The newly formatted prize will, for the first time, name winners in fiction, nonfiction and poetry and the shortlist includes writers from across the worldThe shortlists for this year’s Rathbones Folio prize spans three continents and includes Booker prize-shortlisted Glory by NoViolet Bulawayo... Continue reading at The Guardian

[ The Guardian | 2023-01-31 19:45:49 UTC ]
More news stories like this | News stories tagged with: #category winners #noviolet bulawayo #nervous system #memoir


NPD BookScan: US Print Book Market Shows a ‘Strong August Performance’

Near summer's end in the Northern Hemisphere, NPD's Kristen McLean sees the US market 'bucking uncertainty in the wider economy.' The post NPD BookScan: US Print Book Market Shows a ‘Strong August Performance’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-09-13 00:21:46 UTC ]
More news stories like this | News stories tagged with: #northern hemisphere #wider economy #print book


U.S. Book Show: How TikTok Is Transforming Book Marketing

Panelists from Atria, Barnes & Noble, BookTok, Penguin, and St. Martin's gathered to discuss how the app is rewriting the rules for selling books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book show #barnes noble #selling books


Atlantic's Forrest joins Pan Mac as head of marketing

Atlantic marketing director Jamie Forrest will join Pan Macmillan next month as head of marketing for the Pan division, incorporating the Pan, Macmillan, Tor and Mantle imprints.    Continue reading at The Bookseller

[ The Bookseller | 2021-11-10 03:48:17 UTC ]
More news stories like this | News stories tagged with: #macmillan


Oprah, Keanu Join U.S. Book Show Lineup

Publishers Weekly's new virtual book publishing trade show, the U.S. Book Show, will feature Oprah Winfrey as its opening keynote speaker, and actor Keanu Reeves will speak on a panel about his new graphic novel. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-11 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book show #book publishing


International markets showed mixed response to pandemic in 2020

While the pandemic sent shockwaves across the world’s publishing industry in 2020, some international markets reported strong performances with the US posting record-breaking sales while Australia also saw a major boost. Continue reading at The Bookseller

[ The Bookseller | 2021-02-25 01:03:16 UTC ]
More news stories like this | News stories tagged with: #major boost #publishing industry


Parodi joins Europa Editions in new sales and marketing role

Caro Parodi, formerly of Octopus Books, is joining Europa Editions UK in the newly created role of sales and marketing manager. Continue reading at The Bookseller

[ The Bookseller | 2020-11-12 23:35:04 UTC ]
More news stories like this | News stories tagged with: #marketing role #octopus books #marketing manager


Italian book market shows signs of recovery

The Italian book market is on the road to recovery, according to fresh figures from the Italian Publishers Association (AIE), which state that its book trade's year-on-year revenue losses almost halved in the space of a few months, improving from –20% in April to –11% in July. Continue reading at The Bookseller

[ The Bookseller | 2020-07-28 17:19:03 UTC ]
More news stories like this | News stories tagged with: #book trade #publishers association #book market


6 Takeaways for Digital Editors from the Folio: Show

From emerging social networks and distribution channels, to evolving KPIs, to constant demands to become more data- and insight-driven, editing in the platform age is a complicated and ever-changing game. Luckily, the experts are here to help. For those of you who couldn't join us at the Folio:... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-13 19:04:28 UTC ]
More news stories like this | News stories tagged with: #facebook groups #wednesday afternoon #fundamental shift #meredith corp #weekly basis #smart speakers #digital media


Media Execs Talk New Revenue Streams and Building on Loyal Audiences at the Folio: Show

Day two of the Folio: Show opened with another panel of industry veterans sharing insights on leveraging content for revenue, moderated by Christa Carone, president of Group Nine Media.  Eric Schurenberg, CEO of Mansueto Ventures, the parent company of Inc. and Fast Company, shared intel on how... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-31 21:34:33 UTC ]
More news stories like this | News stories tagged with: #yankee publishing #general manager #editorial teams #cookbook #hearst #bonnier


Folio: Show Speakers Highlight Brand Power on Day One

Over 700 attendees from publishers large and small convened in Midtown Manhattan on Wednesday for the opening of the 2019 Folio: Show—this outlet's annual industry conference for multi-platform media companies. Linda Thomas Brooks, president and CEO of MPA—the Association of Magazine Media,... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-31 20:42:22 UTC ]
More news stories like this | News stories tagged with: #main stage #meredith magazines #chip gaines #magnolia journal #retain talent


Vicky Photiou joins Michael Joseph as marketing director

Penguin Random House Children’s head of marketing Vicky Photiou has joined Michael Joseph as marketing director, replacing Louise Jones who moves to Ebury. Continue reading at The Bookseller

[ The Bookseller | 2019-09-30 12:36:32 UTC ]
More news stories like this | News stories tagged with: #marketing director #penguin random house


ABC Says It’s a ‘Superior Platform’ to Streaming and Invests Heavily in Marketing Its Shows

ABC Entertainment president Karey Burke became the latest network exec to come out swinging against streaming competitors like Netflix during the Television Critics Association's summer press tour in LA. "We believe we offer creators a superior platform: big, broad audiences, all year long,"... Continue reading at AdWeek

[ AdWeek | 2019-08-05 19:31:34 UTC ]
More news stories like this | News stories tagged with: #year long #nielsen


Pullman and Brandreth join Gardners Trade Show line-up

Philip Pullman will open this year's Gardners Trade Show ahead of the launch of The Secret Commonwealth, with Gyles Brandreth also joining the line-up.  Continue reading at The Bookseller

[ The Bookseller | 2019-07-08 09:53:34 UTC ]
More news stories like this | News stories tagged with: #philip pullman #secret commonwealth


NearSt joins with Google to show high street book stock

A retail tech start-up, NearSt, has partnered with Google to show online what is available in local stores, with around 60 bookshops signed up nationwide. Continue reading at The Bookseller

[ The Bookseller | 2018-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local stores