The streaming giant has replaced still photos with moving images to enhance user experience by (hopefully) cutting down on browsing time. The streaming giant has replaced still photos with moving images to enhance user experience by (hopefully) cutting down on browsing time.Several years ago, when Netflix was playing around with a redesign of its platform, Chris Jaffe, VP of user interface innovation, went to Barnes & Noble and bought every entertainment magazine on the rack. He took them all home and spread them out on his living room floor. Then he asked himself this question: How does Hollywood merchandise its shows?Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2016-12-06 00:00:00 UTC ]
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Written By: Caroline Horn Publication Date: Wed, 23/02/2011 - 14:20 Walker Books is launching marketing campaigns to support its picture book publishing and teen fiction ranges. Undercover, promoting a range of YA titles, will launch in March and a separate picture book campaign, Picture Book... Continue reading at The Bookseller
[ The Bookseller | 2011-02-23 00:00:00 UTC ]
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Forbes is launching an ad platform that combines the Forbes Media Network with a new audience segmentation effort called FAST and offers custom units that blend advertising with content according to user preferences. Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-22 00:00:00 UTC ]
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#ad platform
Written By: Graeme Neill Publication Date: Mon, 21/02/2011 - 15:59 Quartet Books is launching a new imprint by veteran American broadcast journalist Charles Glass. The imprint, called Charles Glass Books, will focus on investigative journalism, war, world politics and corporate and political... Continue reading at The Bookseller
[ The Bookseller | 2011-02-21 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Fri, 18/02/2011 - 08:20 Orion has launched a new imprint, Swordfish, publishing a wide range of commercial non-fiction as well as a small selection of fiction. Non-fiction publishing director Rowland White will take on the role of publisher. Six... Continue reading at The Bookseller
[ The Bookseller | 2011-02-18 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Tue, 15/02/2011 - 09:57 read more Continue reading at The Bookseller
[ The Bookseller | 2011-02-15 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Tue, 15/02/2011 - 09:39 Indie publisher Salt has launched a digital imprint, Embrace Books, comprising four series of erotica and romance titles. Red Velvet is billed as "sexy, sophisticated romance", while After Dark is an "intense,... Continue reading at The Bookseller
[ The Bookseller | 2011-02-15 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Mon, 14/02/2011 - 15:25 Accent Press imprint Xcite Books is launching a "one-stop shop" for romantic and erotic ebooks and audio formats. The site, www.erotica-romance-ebooks.com, will launch on 1st March and replaces Xcite's three current sites... Continue reading at The Bookseller
[ The Bookseller | 2011-02-14 00:00:00 UTC ]
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At a press conference this morning, Time Inc. announced it is launching an "all access" digital subscription plan in an effort to offer their brands to readers on any platform. Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-11 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Thu, 10/02/2011 - 07:56 Amazon.com has launched a free Kindle app for webOS to use with the new HP TouchPad. The app allows customers to "buy once, read everywhere" across other devices such as Kindle, iPad, iPod touch, Blackberry and iPhone. Dorothy... Continue reading at The Bookseller
[ The Bookseller | 2011-02-10 00:00:00 UTC ]
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Publication Date: Tue, 08/02/2011 - 08:55 The Man Booker Foundation is to award a special prize to the late author Beryl Bainbridge, who was shortlisted five times for the accolade but never won. read more Continue reading at The Bookseller
[ The Bookseller | 2011-02-08 00:00:00 UTC ]
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The David Chang journal and app that was announced last week is just the first of a new imprint literary publisher McSweeneys Books is launching later this spring. Inspired by the very encouraging response to the food section in a one-off newspaper prototype McSweeneys published in December... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-02-07 00:00:00 UTC ]
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Expect much higher capital expense costs and much greater need for in-house digital development skill. Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-05 00:00:00 UTC ]
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Days after Newsweek and the Daily Beast officially merged, reports come that a redesigned Newsweek is about to make the rounds among ad buyers. Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-04 00:00:00 UTC ]
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For many publishers, "e-commerce" means dabbling in sales of intellectual property, such as work plans (August Home Publishing, Hanley Wood). Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-03 00:00:00 UTC ]
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Apple kept mum on its highly anticipated digital subscription plan during a press conference today at the Guggenheim in New York City announcing News Corp.'s new tablet publication The Daily (which is available in the App Store as of noon Eastern), but News Corp. Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-02 00:00:00 UTC ]
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Written By: Charlotte Williams The Office of Fair Trading has announced an enquiry into the ebook agency model, following what it described as a "significant number of complaints". The OFT said the investigation is "into whether arrangements that certain publishers have put in place with some... Continue reading at The Bookseller
[ The Bookseller | 2011-02-01 00:00:00 UTC ]
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Written By: Lisa Campbell A children's book written by Jo Nesbo is among the choices in Richard and Judys Childrens Book Club, which launched in W H Smith today [27th January]. The husband-and wife television presenting team are working alongside the charity Booktrust, to encourage more... Continue reading at The Bookseller
[ The Bookseller | 2011-01-27 00:00:00 UTC ]
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Organic growth will be the primary driver of the media business over the next 12 to 24 months, according to nearly 500 executives in the information, marketing services and technology sectors, according to the first annual Media Growth survey from investment banker The Jordan, Edmiston Group and... Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-24 00:00:00 UTC ]
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