Native-Ad Slayer John Oliver Visits Native-Ad Seller Hearst and Explains His Hit Piece

Why did John Oliver devote 11 minutes of his HBO show "Last Week Tonight" to skewering the practice of native advertising?It was inspired by an interview he saw with Time Inc. CEO Joe Ripp, Mr. Oliver told an audience at Hearst Tower in New York on Tuesday. Mr. Oliver was struck by how easily and quickly Mr. Ripp dismissed the tradition of separating his company's editorial function from the business side.Time Inc. is the nation's largest magazine publisher, and owner of such iconic titles as Time, People, Fortune and Sports Illustrated. Its news magazines strive to adhere to the highest journalistic standards, including total independence from advertisers' influence. Last year, Mr. Ripp told editors to report to business-side colleagues instead of the longtime company editor-in-chief, essentially dissolving the wall that existed between editorial and advertising, while promising to maintain journalistic independence. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-08-06 00:00:00 UTC ]
News tagged with: #week tonight #hearst tower #business side #iconic titles #sports illustrated

Other Publishing stories related to: 'Native-Ad Slayer John Oliver Visits Native-Ad Seller Hearst and Explains His Hit Piece'


New Sci-Fi/Fantasy Publisher Gungnir Hopes to Hit Its Target

Gungnir, a new sci-fi/fantasy publisher helmed by comics veterans Jim Krueger and Steve Orlando, will launch in April 2024. Named after the staff of the Norse god Odin, which always hit its target, Gungnir will publish a mix of graphic novels, prose novels, and art books in the sci-fi/fantasy... Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-25 05:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic novels #art books


How The Midst Taps Into the Midlife and Perimenopause Ad Market With She Media

Independent publisher The Midst launched on its new website Tuesday, after more than four years of chronicling perimenopause and the modern midlife experience as a personal blog called Jumble and Flow. The publisher is one of a growing number of media companies to plant... Continue reading at AdWeek

[ AdWeek | 2024-01-23 13:42:51 UTC ]
More news stories like this | News stories tagged with: #media companies #growing number #independent publisher


Layoffs Hit Arcadia Publishing

The Charleston, S.C.–based publisher, which specializes in nonfiction books of local interest and regional history, laid off an unspecified number of employees last week. A source, who asked to remain anonymous, told PW that the number was 16, across multiple departments. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-17 05:00:00 UTC ]
More news stories like this | News stories tagged with: #unspecified number #based publisher #nonfiction books #remain anonymous #told pw


OverDrive: Record Number of Libraries Hit One Million Digital Lends in 2023

Another year, another record: OverDrive reps reported this week that 152 libraries around the world reached million-checkout milestone last year, including 23 first-timers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-11 05:00:00 UTC ]
More news stories like this | News stories tagged with: #record number #libraries


Publish Nazi newsletters on your platform, Substack, and you will rightly be damned | John Naughton

The online publishing service has been criticised for the way it has allowed extremist propaganda to flourish on the siteIt’s funny how naive smart people can be sometimes. Take the founders of Substack, a US-based online platform that enables writers to send digital newsletters directly to... Continue reading at The Guardian

[ The Guardian | 2024-01-06 16:00:14 UTC ]
More news stories like this | News stories tagged with: #ve found #earn money #issues raised #online publishing


For all the hype in 2023, we still don’t know what AI’s long-term impact will be | John Naughton

As with the printing press and the dotcom boom, initial frenzy and speculation obscures the lasting legacy of new technologies“Innovation,” wrote the economist William Janeway in his seminal book Doing Capitalism in the Innovation Economy, “begins with discovery and culminates in speculation.”... Continue reading at The Guardian

[ The Guardian | 2023-12-30 16:00:37 UTC ]
More news stories like this | News stories tagged with: #recent times #late 1990s #awful lot #printing press


Digiday’s Oral History of Ad Tech podcast, episode 4, the privacy reckoning with Ana Milicevic

The final episode of Digiday’s Oral History of Ad Tech discusses how the digital media industry has moved faster than those charged to keep it in check, with Ana Milicevic of Sparrow Advisers sharing her insights. In this episode, she discusses how the blurred lines between data management... Continue reading at Digiday

[ Digiday | 2023-12-22 05:01:00 UTC ]
More news stories like this | News stories tagged with: #final episode #oral history #privacy reckoning #blurred lines #digital media


A History of Ad Tech Chapter 4: The Privacy Reckoning

How the digital media industry had to come to grips with growing privacy requirements. Continue reading at Digiday

[ Digiday | 2023-12-22 05:01:00 UTC ]
More news stories like this | News stories tagged with: #privacy reckoning #digital media


A One Piece anime remake is in the works from Netflix and Wit Studio

Right now’s a really good time to be a One Piece fan. Netflix announced on Sunday that it’s working with Wit Studio — the animation studio behind the early seasons of Attack on Titan and Vinland Saga — for a new anime adaptation of the long-running series. It’ll start fresh from the East Blue... Continue reading at Engadget

[ Engadget | 2023-12-17 22:14:11 UTC ]
More news stories like this | News stories tagged with: #piece fan #good time #early seasons #eiichiro oda #late 90s #track record #release date #manga


PW Notables 2023: John Chrastka

John Chrastka, founder and executive director of EveryLibrary, the nation’s only political action committee dedicated to supporting libraries, stepped up for the library community in 2023. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #john chrastka #supporting libraries #library community


Digiday’s Oral History of Ad Tech podcast, episode 2, with Ari Paparo

There are few better placed to critique and narrate the history of the digital media landscape, never mind the sub-sector of ad tech, than Ari Paparo. Continue reading at Digiday

[ Digiday | 2023-12-11 05:01:00 UTC ]
More news stories like this | News stories tagged with: #oral history #ad tech #digital media


Patricia Engel has won the 2023 John Dos Passos Prize.

This week, the 42nd John Dos Passos Prize was awarded to novelist and short story writer Patricia Engel (Vida; The Veins of the Ocean; Infinite Country; The Faraway World) by Longwood University. The Dos Passos Prize is the oldest literary award given by a Virginia college or university, and... Continue reading at Literrary Hub

[ Literrary Hub | 2023-12-05 16:21:20 UTC ]
More news stories like this | News stories tagged with: #longwood university #patricia engel #infinite country #virginia college #year honors #literary award


Why AI, revenue diversification and ad spend are the defining 2024 trends for media companies

Will Barker, manager, strategic customer success, BlueConic The media and publishing industry is constantly evolving. With this, it’s often difficult to keep up with the latest trends, especially with fast-evolving technologies emerging all the time and ripple effects remaining from the global... Continue reading at Digiday

[ Digiday | 2023-12-05 15:08:37 UTC ]
More news stories like this | News stories tagged with: #media companies #revenue diversification #ad spend #constantly evolving #latest trends #global pandemic #publishing industry


Inside the 'arms race' between YouTube and ad blockers

YouTube recently took dramatic action against anyone visiting its site with an ad blocker running — after a few pieces of content, it'll simply stop serving you videos. If you want to get past the wall, that ad blocker will (probably) need to be turned off; and if you want an ad-free experience,... Continue reading at Engadget

[ Engadget | 2023-12-01 14:00:31 UTC ]
More news stories like this | News stories tagged with: #open source #current situation #bottom line #unique position #digital publishers


Preserving our digital content is vital. But paying $38,000 for the privilege is not | John Naughton

Storing online data in perpetuity is not just about photos and texts but thoughts and ideas. Platforms such as WordPress are starting to act, but it must be at a realistic priceWay back in 2004 the two founders of Google, Larry Page and Sergey Brin, thought that it would be a cool idea to scan... Continue reading at The Guardian

[ The Guardian | 2023-11-25 16:00:53 UTC ]
More news stories like this | News stories tagged with: #printed books #larry page #university libraries #digital content


Close-Up on: Jamie Oliver’s ‘Billy and the Giant Adventure’

With the publication of Billy and the Giant Adventure (Tundra), celebrity chef Jamie Oliver becomes a children’s book author. In the inventive and inspiring story, a group of friends enter a portal to another world, where they have a wild adventure and meet a menagerie of creatures. Oliver... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-21 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book author #inspiring story #jamie oliver #giant adventure #children’s book


Book Review: ‘Critical Hits,’ edited by J. Robert Lennon and Carmen Maria Machado

In the anthology “Critical Hits,” gamers like Hanif Abdurraqib, Alexander Chee and Larissa Pham explain what the medium means to them. Continue reading at The New York Times

[ The New York Times | 2023-11-20 10:00:28 UTC ]
More news stories like this | News stories tagged with: #book review #robert lennon #hanif abdurraqib #alexander chee #anthology


Former Marvel Publisher John Nee Unveils New Multiplatform Publishing Venture

Pan-Universal Galactic Worldwide, a new publisher of books, comics, games, and other media from Wildstorm cofounder and longtime comics veteran John Nee, is getting ready for a 2024 debut after four years of preparations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-20 05:00:00 UTC ]
More news stories like this |