Moving Toward A Hybrid Market

Even as more consumers buy dedicated digital reading devices and tablets, a hybrid market for books is developing in which readers will buy both print and digital books. That was one of the main conclusions from Verso Digital’s “2011 Survey of Book-Buying Behavior,” presented by the company’s Jack McKeown at last week’s ABA Winter Institute held in New Orleans. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2012-01-20 00:00:00 UTC ]
News tagged with: #digital books #hybrid market #book-buying behavior

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My Job In 5, Sarah Sleath, production and editorial assistant/ publicity and marketing assistant, Swales and Willis/Impress Books

This week I asked Sarah Sleath about he dual role as both production and editorial assistant and publicity and marketing assistant at both Swales and Willis and Impress Books. Continue reading at The Bookseller

[ The Bookseller | 2016-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing assistant #dual role


Penthouse magazine plans to expand its website and move offices to L.A.

Adult magazine Penthouse will expand its website to include daily updates and more interactive content as traditional print publications continue to pivot to growing online readership. ------------FOR THE RECORD4:25 p.m.: An earlier version of this story said Penthouse would close its print... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #interactive content #earlier version


HarperCollins' Labram moves to Bibliocloud

Emily Labram, product manager at HarperCollins, will join the publishing management software start-up Bibliocloud, run by Emma Barnes, in March. Continue reading at The Bookseller

[ The Bookseller | 2016-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #product manager #emma barnes


Pam Krauss, Eponymous Imprint Move to Avery Books

Krauss will be editor-at-large for Avery Books as well as v-p and publisher of her eponymous imprint, Pam Krauss Books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #avery books #eponymous imprint


Survey: Which Publishing Markets Do You Want to Explore in 2016?

Ahead of The Markets: Global Publishing Summit in 2016, we want to hear from you: which publishing markets are you most excited to explore this year? The post Survey: Which Publishing Markets Do You Want to Explore in 2016? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post survey #publishing markets


Curation, Discovery, and Marketability: Intellogo Provides Tools for Self-Publishing Platforms

Intellogo Founder and CEO Neil Balthaser examines the challenge of discoverability and provides a solution for the flood of content on self-publishing platforms. The post Curation, Discovery, and Marketability: Intellogo Provides Tools for Self-Publishing Platforms appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-01-07 00:00:00 UTC ]
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China stocks plunge, triggering another market halt

For the second time in four days, China halted stock trading Thursday after the benchmark Shanghai composite index plunged more than 7%. The drop-off once again triggered new measures adopted by the government to help check large declines in the market. Join the conversation on Facebook >>... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-01-07 00:00:00 UTC ]
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Kalmbach Moves into the Board Game Industry

Acquires Kentucky-based Rather Dashing Games to enter "new growth area in publishing." The post Kalmbach Moves into the Board Game Industry appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growth area


2015 market growth underpinned by colouring, courgettes and YouTubers

Regular readers of The Bookseller will be aware of the three trends driving the print renaissance: adult colouring books, clean eating titles and psychological thrillers. Thus far in 2015, total sales are up 6% year on year through Nielsen BookScan, with a good deal of that down to 2015 breakout... Continue reading at The Bookseller

[ The Bookseller | 2015-12-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #6% year #print renaissance #psychological thrillers #total sales #nielsen bookscan #good deal #paula hawkins #johanna basford


How Publishers Are Marketing Digital Audiobooks

Publishers are trying different marketing techniques to differentiate their audiobooks in a crowded market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-11 00:00:00 UTC ]
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Connect gauges children’s market

The Bologna Children’s Book Fair and Publishers Weekly joint-sponsored their first children’s conference, Global Kids Connect, followed by a half-day focus on the Chinese children’s market. Continue reading at The Bookseller

[ The Bookseller | 2015-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bologna children #chinese children #book fair


6 Email Marketing Myths Debunked

HarperCollins executives Sam Missingham and Jim Hanas debunk 6 myths about email marketing for book publishers and share best practices. The post 6 Email Marketing Myths Debunked appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #email marketing #book publishers


The Persistence of Email Marketing for Book Publishers

Email marketing is still very good for books — particularly ebooks — and has arguably never been better, argues HaperCollins' Jim Hanas. The post The Persistence of Email Marketing for Book Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #email marketing #book publishers


The Task of a Translator in Today’s Market

As more German translations are published in the USA, the German Book Office New York supports the growing community of German-to-English literary translators. The post The Task of a Translator in Today’s Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #market appeared


Ebook Market Share in Germany Shows Slow Growth

The ebook market share in Germany shows slow growth in 2015, according to the German Publishers Association and research company GfK. The post Ebook Market Share in Germany Shows Slow Growth appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-02 00:00:00 UTC ]
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Time Inc UK to move dozens of titles out of London in restructuring

Publisher of Marie Claire and NME to announce major changes that will involve 300 staff being relocated The publisher of Marie Claire and NME is set to announce a major restructure of its UK business that will see 30 titles and brands and 300 staff relocated outside London.Time Inc UK owns more... Continue reading at The Guardian

[ The Guardian | 2015-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk business #marie claire #major restructure #country life #homes gardens #horse hound


Move Over, 'Star Wars': Young Koala and Clumsy Cat Win This Week's Viral Chart

A koala and a clumsy CG cat have defeated the Force, at least temporarily.Ladies and gentlemen, meet superstar koala joey Imogen! With 24 million views already for her videos from Australia.com and Symbio Wildlife Park, actually, it's likely that you have done so already. Her charisma and... Continue reading at Advertising Age

[ Advertising Age | 2015-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #star wars #christmas morning


A Vibrant Shanghai Fair for a Booming Children's Market

At the just-concluded Shanghai International Children's Book Fair, held from November 13 to 15, first-time exhibitors and seasoned participants were afforded yet another close-up look at the booming Chinese children's market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #booming children #book fair


Germany's Thalia 'back on the market'

Speculations are bubbling up again in Germany that a sale of book chain Thalia is on the horizon. Continue reading at The Bookseller

[ The Bookseller | 2015-11-14 00:00:00 UTC ]
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Poets Move from Tumblr to the Bestseller List

Several poets including Tyler Knott Gregson have transitioned from Tumblr to bestseller lists, selling hundreds of thousand of books in the process. The post Poets Move from Tumblr to the Bestseller List appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-11-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestseller list #bestseller lists