Monetizing mobile apps without harming the user experience [Q&A]

In the past making money from a mobile app has usually involved signing up to an advertisement network and allowing the app to display banner ads. The problem with this is that it doesn't make for a particularly good user experience and may actually turn people off using the app. For some time now the buzz around the industry has been about 'native' ads within apps. But exactly what is a native ad and what are the benefits? We spoke to Yannis Dosios, VP of Yahoo Publisher Services to find out. BN: What is a native ad and how do they… [Continue Reading] Continue reading at 'Betanews'

[ Betanews | 2015-08-04 00:00:00 UTC ]
News tagged with: #mobile app #native ad

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The best apps to download on your new smartphone

You just got your hands on a new phone. Naturally, your first inclination is to head to the App Store or the Google Play Store to download your favorite apps to your shiny new device. While the Engadget team tries to keep our phones relatively unencumbered, there are some apps we can't live... Continue reading at Engadget

[ Engadget | 2021-12-27 18:00:49 UTC ]
More news stories like this | News stories tagged with: #shopping lists #home cooks #great option


With failed experiments and bizarre successes, evolution marches on

The history of life is a tale of constant change, science writer Henry Gee explains. Continue reading at The Washington Post

[ The Washington Post | 2021-12-10 13:00:00 UTC ]
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Don’t give up on the audio experiment

Wow. What an amazing week it has been in the world of audio publishing! First, Spotify bought Findaway, then just as we were all making sense of that news, Storytel acquired Audiobooks.com. Continue reading at The Bookseller

[ The Bookseller | 2021-11-16 13:36:52 UTC ]
More news stories like this | News stories tagged with: #audio publishing #making sense


Audio visual reading app xigxag opens £250k funding round

Audio visual reading app xigxag has publicly opened a £250,000 funding round on the Seeders crowdfunding platform with more than 72% already raised. Continue reading at The Bookseller

[ The Bookseller | 2021-11-16 04:37:03 UTC ]
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Amazon adds clip sharing to the Prime Video app on iOS

The next time you're watching a show on Prime Video and there's a moment that leaves you crying, laughing or feeling wowed, you might be able to share a clip of it with your friends. Prime Video users in the US can now try a clip feature on iOS.Perhaps due to rights issues, the feature is... Continue reading at Engadget

[ Engadget | 2021-11-11 20:31:33 UTC ]
More news stories like this | News stories tagged with: #prime video #starting point #social networks #hot priest #james bond #fairfax


Fane launches first app, Fane TV

Fane has launched its first app, Fane TV, in response to growing customer demand and to enhance its offering for hybrid events. Continue reading at The Bookseller

[ The Bookseller | 2021-11-10 08:56:47 UTC ]
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Experimenting with hydrogen bombs, the U.S. blew lives apart

The tests were devastating for residents of the Marshall Islands, Walter Pincus writes. Continue reading at The Washington Post

[ The Washington Post | 2021-11-05 12:00:00 UTC ]
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Google lets Android apps use third-party payments in South Korea

Google is honoring South Korea's law requiring support for third-party payments, but not quite in the way you might have expected. The Wall Street Journalreports Google will allow the use of alternative payment systems for Play Store apps in South Korea. Check out with a supporting app and... Continue reading at Engadget

[ Engadget | 2021-11-04 13:42:55 UTC ]
More news stories like this | News stories tagged with: #south korea #play store #in-app purchases #small drop #app stores #e-book


China crackdown on Apple store hits holy book apps, Audible

Amazon’s audiobook service Audible and phone apps for reading the holy books of Islam and Christianity have disappeared from the Apple store in mainland China Continue reading at ABC News

[ ABC News | 2021-10-15 21:01:46 UTC ]
More news stories like this | News stories tagged with: #phone apps #apple store #mainland china #audiobook


Watch: Reinventing the customer experience in the digital-first era

The Ad Age Studio 30 live panel with EY and Thomson Reuters discussed the lessons and insights gleaned from the past year-plus and how the global firms partnered to build Thomson Reuters' just-launched customer-centric digital initiative. Continue reading at Advertising Age

[ Advertising Age | 2021-10-07 19:30:00 UTC ]
More news stories like this | News stories tagged with: #customer experience #thomson reuters


The bestseller ‘Black Boy Joy’ highlights the bright but overlooked experiences of Black boyhood

This anthology by Kwame Mbalia is comprised of stories that have always existed but rarely get told. Continue reading at The Washington Post

[ The Washington Post | 2021-09-21 12:00:00 UTC ]
More news stories like this | News stories tagged with: #kwame mbalia #anthology


Algoriddim's djay iOS app uses Shazam to recognize and sync with live music

Algoriddim has been working closely with Apple for years on its djay apps and regularly appears in the company's keynotes. Now, it's integrating another Apple product, Shazam, into its latest iOS djay app with the release of iOS 15. The new feature lets you can scan your surroundings and... Continue reading at Engadget

[ Engadget | 2021-09-20 14:00:01 UTC ]
More news stories like this | News stories tagged with: #streamlined access #cool technology #features include #add effects #libraries


Book Clubbing During A Pandemic: The Online/Offline Experience

A reader and book club host weighs in on the pros and cons of in-person vs virtual book club meetups in the time of COVID-19. Continue reading at Book Riot

[ Book Riot | 2021-09-15 10:34:00 UTC ]
More news stories like this | News stories tagged with: #book club


Devon libraries reach new audiences with escape room experience

Charity Libraries Unlimited, which aims to bring libraries’ work to new audiences, has come up with an innovative way to reach potential readers at libraries across Devon.   Continue reading at The Bookseller

[ The Bookseller | 2021-09-02 22:53:52 UTC ]
More news stories like this | News stories tagged with: #libraries


An App Called Libby and the Surprisingly Big Business of Library E-Books

Increasingly, books are something that libraries do not own but borrow from the corporations that do. Continue reading at New Yorker

[ New Yorker | 2021-09-02 10:00:00 UTC ]
More news stories like this | News stories tagged with: #library e-books #libraries


Book Aid International Announces Partnership With the Novus App

The Novus banking app allows users to choose which charities will receive support, based on their purchases. The post Book Aid International Announces Partnership With the Novus App appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-08-25 01:10:14 UTC ]
More news stories like this | News stories tagged with: #book aid


Instagram user accused of capitalising from Ijeoma Oluo’s anti-racist book

The white woman behind the popular Instagram account @soyouwanttotalkabout has apologised after claims that she has co-opted the black author’s brandThe white woman behind an Instagram account with almost three million followers has apologised for the “harm” she caused to bestselling black... Continue reading at The Guardian

[ The Guardian | 2021-08-16 16:19:00 UTC ]
More news stories like this | News stories tagged with: #white woman #black author #instagram account #million followers #george floyd #tackling topics #voting rights #book deal #bestseller charts


‘Harder than I expected’: Confessions of a media employee on their experience returning to the office

A senior editor at a digital publisher had been looking forward to working from the company’s office but, with masks now required, has found there aren’t many reasons to go. The post ‘Harder than I expected’: Confessions of a media employee on their experience returning to the office appeared... Continue reading at Digiday

[ Digiday | 2021-08-16 04:01:00 UTC ]
More news stories like this | News stories tagged with: #office appeared #media employee #senior editor #digital publisher


Pearson reports 'strong rebound' as it launches student subscription app

Pearson’s underlying revenue increased by 17% in the first half of 2021, reflecting a “strong rebound” from last year, and “encouraging momentum in the underlying business”. The company has also announced a new college app launching in the US today, called Pearson+.  Continue reading at The Bookseller

[ The Bookseller | 2021-07-30 05:24:08 UTC ]
More news stories like this | News stories tagged with: #pearson reports #strong rebound


Twitter Users Throw The Book At Kayleigh McEnany Over White House Memoir

People had questions about the Trump White House press secretary's upcoming book: "I assume that this is in the fiction section?" Continue reading at The Huffington Post

[ The Huffington Post | 2021-06-16 07:18:09 UTC ]
More news stories like this | News stories tagged with: #upcoming book