Monday Wake-Up Call: Salesforce co-founder is buying Time. Plus, why Alex Bogusky rejoined CP&B

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: Time magazine is getting new ownership, again. Salesforce co-founder Marc Benioff and his wife, Lynne Benioff, are buying the venerable magazine from owner Meredith Corp. for $190 million, as Bloomberg News reports. Once the deal closes, the magazine will be a personal family holding, but the Benioffs say they won't take a role in journalism-related decisions. In a tweet, the Salesforce chairman and co-CEO called Time "a treasure trove of our history and culture."Can the Benioffs do for Time what Amazon CEO Bezos did for The Washington Post five years ago? As Vanity Fairrecently wrote, Bezos has been seen as the "shining hero of dead-tree media, the face that all struggling print publications see in their dreams at night."Meredith Corp., owner of Better Homes and Gardens, acquired Time Inc. earlier this year; it intends to shed some of Time Inc's most iconic titles because they don't fit Meredith's emphasis on lifestyle brands. Besides Time, what about the other former Time Inc. publications that Meredith is still trying to sell? Recode asks: "Are there any other billionaires out there to buy Fortune or Sports Illustrated?" Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-09-17 00:00:00 UTC ]
News tagged with: #treasure trove #iconic titles #lifestyle brands #sports illustrated

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Time Inc. falls in first day of trading

Time Inc. shares fell, marring the first day of trading after a spinoff from Time Warner Inc., on concern that the company's singular focus on magazines will hinder growth prospects as demand for... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2014-06-09 00:00:00 UTC ]
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Open Road Buys Premier Digital E-book Line

Open Road Integrated Media has added more than 300 titles to its catalogue, acquiring the ebook list from Premier Digital Publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-03 00:00:00 UTC ]
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Combat Gent Calls Out 'Dad Jean' Offenders via Social Campaign

Combat Gent is launching a Father’s Day digital campaign today to scout out dads who still think acid wash Levi’s jeans are cool by replacing them with more modern trousers. The online menswear retailer is using the upcoming holiday to launch a new line of denim products also launching today.... Continue reading at AdWeek

[ AdWeek | 2014-06-03 00:00:00 UTC ]
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James Patterson calls Amazon's practices 'a national tragedy'

Patterson criticized Amazon's practices while accepting an award for being an Indie Champion at Book Expo America.  Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-06-03 00:00:00 UTC ]
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BEA 2014: Calling the Shots: Eula Biss

Five years ago, writer Eula Biss, pregnant for the first time, decided to research the controversial topic of vaccinations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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BEA 2014: 'New York Times' Sportswriter: Harvey Araton

With a byline long familiar to readers of the New York Times sports pages, Harvey Araton is also the author of six critically acclaimed nonfiction sports books, most recently the New York Times bestseller Driving Mr. Yogi: Yogi Berra, Ron Guidry and Baseball’s Greatest Gift. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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BEA 2014: Traveling In Time: Emily St. John Mandel

It all began, Emily St. John Mandel says, when she “thought it would be interesting to write about the life of an actor. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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Report to EC calls for full VAT on physical books

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[ The Bookseller | 2014-05-29 00:00:00 UTC ]
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CN Times Launches New Imprint

Reservoir Square Books, which will publish titles that cover a range of general interest subjects, will release its first list in fall 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-28 00:00:00 UTC ]
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‘Adventure Time’ Expands with Abrams

Abrams continues to add to its adult-skewing publishing program tied to Cartoon Network’s Adventure Time. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-23 00:00:00 UTC ]
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Sphere buys book from YouTube star

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[ The Bookseller | 2014-05-20 00:00:00 UTC ]
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Penguin Buys J. Lo Memoir

Penguin's Celebra imprint has taken world rights to the first book by multi-hyphenate star, Jennifer Lopez. "True Love," will be released simultaneously in English and Spanish on October 28. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-19 00:00:00 UTC ]
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Century Books founders Judith and Steve Marosvolgyi on the same page

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[ Los Angeles Times | 2014-05-18 00:00:00 UTC ]
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Chinese Company Buys PIL's Kids' Unit

Chinese publisher and printer Phoenix Media has agreed to acquire the children's publishing unit of Lincolnwood, Ill.-based Publications International Ltd. (PIL) for $80 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-15 00:00:00 UTC ]
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HighBridge buy boosts W F Howes range

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[ The Bookseller | 2014-05-15 00:00:00 UTC ]
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MJ buys Linskey crime series

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[ The Bookseller | 2014-05-14 00:00:00 UTC ]
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AAR Calls Out Amazon in Hachette Dispute

In a letter sent by the AAR to Amazon, which PW has obtained, the organization says it "deplores any attempt by any party that would seek to injure and punish innocent authors...in order to pursue its position in a business dispute." Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-14 00:00:00 UTC ]
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Pan Mac buys queenly trilogy

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[ The Bookseller | 2014-05-14 00:00:00 UTC ]
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Founder of Just-Launched Authors Alliance Talks to PW

PW contributing editor Peter Brantley talks with UC Berkeley law professor Pamela Samuelson, founding member of a new author advocacy group, the Authors Alliance. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-13 00:00:00 UTC ]
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W&N buys 'chilling' debut

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[ The Bookseller | 2014-05-13 00:00:00 UTC ]
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