Middleton appointed head of marketing for Penguin Live

Penguin Random House's inhouse live events team, Penguin Live, has appointed Zoe Middleton from the Wellcome Collection to be its head of marketing. Continue reading at 'The Bookseller'

[ The Bookseller | 2018-05-03 00:00:00 UTC ]
News tagged with: #penguin live

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PRH Names McIntosh CEO, Dobson Head of Penguin Publishing Group

Penguin Random House has named Madeline McIntosh to the newly created position of CEO of Penguin Random House US, and promoted Allison Dobson to president of Penguin Publishing Group. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-04-05 00:00:00 UTC ]
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Conway and Howells appointed PA's heads of public affairs and comms

Dan Conway is set to join the Publishers Association as head of public affairs and Ruth Howells has been appointed as its head of communications in two newly-created roles. Continue reading at The Bookseller

[ The Bookseller | 2017-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public affairs #publishers association

Chinese market heads to maturation

The Chinese market is continuing to grow and will likely challenge the US when its two-child policy swells the number of younger readers. Continue reading at The Bookseller

[ The Bookseller | 2017-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chinese market #younger readers

Penguin Living launches Paddington pop-up

Penguin Random House lifestyle brand Penguin Living has set up a week-long pop-up book shop in Paddington Central. Continue reading at The Bookseller

[ The Bookseller | 2017-04-04 00:00:00 UTC ]
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Livingly Media Appoints New CEO | People on the Move — 03.29.17

Time makes a dozen promotions, The Washington Post Magazine has found an editor, and much more... The post Livingly Media Appoints New CEO | People on the Move — 03.29.17 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-03-30 00:00:00 UTC ]
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Marketers are still into Facebook Live

Publishers may have been left questioning the viability of Facebook Live in recent months, but it’s a completely different story on the marketing side of the spectrum. The post Marketers are still into Facebook Live appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post marketers #facebook live #recent months #marketing side

HarperCollins appoints Wilks as head of children’s sales

HarperCollins has hired Sally Wilks as its UK head of sales for the children’s department. Continue reading at The Bookseller

[ The Bookseller | 2017-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk head

What marketers can learn from Facebook Live’s top brand videos

Brands had barely adjusted to the idea that they increasingly need to be publishers in this day and age. Now they're being expected to become broadcasters on platforms like Facebook Live, too. Live video is demanding and requires meticulous preparation and the ability to adapt if things go wrong... Continue reading at Digiday

[ Digiday | 2016-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #live video

Penguin Random House Rules the Children's Book Market

The publisher has a 20-point lead in market share over its closest competitor, HarperCollins. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market #market share #closest competitor

Five questions for Rebecca Smart about Penguin Living

Ebury m.d. Rebecca Smart talks about consumer and lifestyle brand Penguin Living and its first event, the Careers 360 Immersion Day. Continue reading at The Bookseller

[ The Bookseller | 2016-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rebecca smart

Benton appointed Orion group marketing director

Sarah Benton, currently marketing director for HarperFiction, is joining Orion Publishing Group as group marketing director in September. Continue reading at The Bookseller

[ The Bookseller | 2016-06-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sarah benton #marketing director

My Job In 5: Emma O’Donovan, Head of marketing Flying Eye Books

Describe your role. Creating and managing marketing campaigns for new releases and ensuring that as many people as possible hear about and are completely enthused by the fantastic books Flying Eye are producing, through press reviews, events, advertising and online channels. What do you like... Continue reading at The Bookseller

[ The Bookseller | 2015-07-11 00:00:00 UTC ]
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Bookseller Marketing and Publicity Conference: Live Blog

Speakers from YouTube and Buzzfeed will join representatives from the trade at today’s... Continue reading at The Bookseller

[ The Bookseller | 2014-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller marketing #publicity conference #live blog

Penguin Heads for the Sea with the Octonauts

Penguin Young Readers Group's Grosset & Dunlap imprint has acquired the North American publishing rights to "Octonauts," a daily TV series which features educational themes about marine biology. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-15 00:00:00 UTC ]
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