Mic’s first interview with President Obama is available on Mic.com, which received more than 16 million visitors in July. The full interview is also available on its mobile app, Facebook and YouTube. But the distribution strategy doesn’t end there, as the publisher has also been sharing individual segments and GIFs on social platforms including Facebook, Twitter, Tumblr and Instagram, in an effort to get the content in front of as many people as possible. The post Mic’s social approach to distributing its first Obama interview appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2015-08-15 00:00:00 UTC ]
The startup announced a new feature called Daily Drop, which promises a guaranteed 30% off online travel agency room rates. HotelTonight, the mobile app that lets you book last-minute discounted hotel rooms, is making a bigger play for millennial stays. On Tuesday, the startup announced a new... Continue reading at Fast Company
[ Fast Company | 2018-07-31 00:00:00 UTC ]
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President Obama during a news conference in 2012. The former president has shared his recent reading list. Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-06-18 00:00:00 UTC ]
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President Obama during a news conference in 2012. The former president has shared his recent reading list. Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-06-18 00:00:00 UTC ]
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Former President Obama is out of office but he’s keeping up on politics and social issues with the books he’s reading. Obama shared a list of books he's been reading on Facebook on Saturday. The list is long on intellectual nonfiction and short on anything that could be described as a beach read.... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-06-18 00:00:00 UTC ]
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BuzzFeed is taking matters into its own hands on Facebook, after the social network announced moves that could restrict publishers' ability to reach people there.The digital publisher, which has often relied on Facebook for its audience, was buying ads on Friday to bring readers into its own... Continue reading at Advertising Age
[ Advertising Age | 2018-01-13 00:00:00 UTC ]
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Photographer Terry Richardson, whose often risqu images have been featured in A-list fashion magazines as well as in ad campaigns for leading fashion brands, is under investigation by the New York Police Department, according to a report that appears in this morning's Daily News. The paper's... Continue reading at Advertising Age
[ Advertising Age | 2018-01-03 00:00:00 UTC ]
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The $35 hardcover features hundreds of photographs of President Obama plus a foreword by the former president, and Amazon and BN.com report that the book is out-of-stock. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-12-11 00:00:00 UTC ]
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Facebook announced Wednesday that it has invented, well, television.The social network finally revealed the details behind a new video hub that it had been developing for months. It has been in talks with publishers and networks to deliver new shows and a revamped video section to host the... Continue reading at Advertising Age
[ Advertising Age | 2017-08-10 00:00:00 UTC ]
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The yet-to-be-titled book is scheduled for publication in 2018 and will trace Clapper's career in the military and his six and a half years as President Obama’s senior intelligence advisor. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-07-20 00:00:00 UTC ]
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Pete Souza, chief official White House photographer during the Obama presidency, culled more than 300 images from the nearly two million that he took of President Obama alone. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-01 00:00:00 UTC ]
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President Obama in the Oval Office on Friday during an interview with Michiko Kakutani, the chief book critic for The New York Times. Continue reading at The New York Times
[ The New York Times | 2017-01-16 00:00:00 UTC ]
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President Obama in the Oval Office during an interview with Michiko Kakutani on Friday. Continue reading at The New York Times
[ The New York Times | 2017-01-16 00:00:00 UTC ]
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Hachette UK has "canned" many of its apps to focus on "fewer and better" following its acquisition of mobile app and games developer Neon Play in June, its chief executive Tim Hely Hutchinson has revealed at The FutureBook Conference 2016. Continue reading at The Bookseller
[ The Bookseller | 2016-12-03 00:00:00 UTC ]
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Good Housekeeping's December issue Hearst may be a 129-year-old media company, but even it's planning for a Jetsons-like future when news will be consumed through voice-controlled technology. The New York-based company has quietly launched a 10-person group called the Native and Emerging... Continue reading at AdWeek
[ AdWeek | 2016-12-02 00:00:00 UTC ]
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President Obama on the South Lawn of the White House in July. He could earn as much as $30 million with a two- or three-book contract once his second term ends, said Raphael Sagalyn of the ICM/Sagalyn Literary Agency. Continue reading at The New York Times
[ The New York Times | 2016-09-05 00:00:00 UTC ]
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Instagram Stories launched Tuesday, and brands are already using the Snapchat-like feature, which lets marketers and the digital platform's 500 million monthly users curate daily moments that disappear after 24 hours. In fact, General Electric is using its first Instagram story to push a video... Continue reading at AdWeek
[ AdWeek | 2016-08-03 00:00:00 UTC ]
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I spoke to Rebecca Tomlinson, senior editorial assistant at Policy Press about her role, what she is working on at the moment and also whether she had always wanted to work as an editor. Read the full interview here. Continue reading at The Bookseller
[ The Bookseller | 2016-03-15 00:00:00 UTC ]
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President Obama has announced Carla Hayden, CEO of the Enoch Pratt Free Library in Baltimore, as his nominee to become the 14th Librarian of Congress. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-02-24 00:00:00 UTC ]
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Jesse DeWitt is the digital director of language learning products at Merriam-Webster. And as you may surmise from his title, DeWitt does not devote the lion's share of his time to the dictionary publisher's social marketing—he wears many hats for the New York-based company. In fact, he shares... Continue reading at AdWeek
[ AdWeek | 2016-01-14 00:00:00 UTC ]
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In an alternate universe, Snapchat would have become a part of Facebook when the social network reportedly tried to buy the mobile app for $3 billion in 2013. Instead Snapchat has set its sights on recreating Facebook's success, and its employees have been discussing with people outside the... Continue reading at Advertising Age
[ Advertising Age | 2016-01-13 00:00:00 UTC ]
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