BuzzFeed Responds Perfectly to Facebook's Changes

BuzzFeed is taking matters into its own hands on Facebook, after the social network announced moves that could restrict publishers' ability to reach people there.The digital publisher, which has often relied on Facebook for its audience, was buying ads on Friday to bring readers into its own mobile app, where it has a more direct relationship with them."Facebook is taking the news out of your News Feed, but we've got you covered," BuzzFeed's Facebook ad says, urging people to download its app. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-01-13 00:00:00 UTC ]
News tagged with: #direct relationship #buying ads #digital publisher #reach people #mobile app

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Why BuzzFeed News premiered a show on Apple News before Facebook, YouTube, Twitter

Apple paid BuzzFeed to release a show first on Apple News, and the publisher was also able to make money through an ad-revenue split. The post Why BuzzFeed News premiered a show on Apple News before Facebook, YouTube, Twitter appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-04 00:00:00 UTC ]
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Why BuzzFeed, Time Inc. are bringing the holiday gift guide to Facebook Messenger

Publishers’ first messenger bots primarily served to send out the day’s news, but some are branching out. BuzzFeed and Time Inc. have both launched holiday gift guide bots on Facebook Messenger. For Time Inc., it's a way to see if there's an appetite for its vast library of lifestyle content on... Continue reading at Digiday

[ Digiday | 2016-12-21 00:00:00 UTC ]
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BuzzFeed CEO Jonah Peretti talks Facebook Live and Ivanka Trump

Whether it’s through building a food-porn empire or extending its breaking-news content internationally, BuzzFeed has ambitious global expansion plans. This week, founder Jonah Peretti was promoting the company in Japan, which he claims is BuzzFeed’s fastest growing international market. Digiday... Continue reading at Digiday

[ Digiday | 2016-10-27 00:00:00 UTC ]
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Facebook Stands Up To Clickbait, Day 2: The Media Responds

The media industry responded predictably to an announcement from Facebook Thursday that articles using so-called "clickbait" headline tropes will get lower billing in the social giant's all-important News Feed product, which publishers rely on for sweet, sweet referral traffic. (Sponsored posts... Continue reading at Advertising Age

[ Advertising Age | 2016-08-06 00:00:00 UTC ]
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BuzzFeed's Facebook Live Interview With President Obama Suffers a Bad Streaming Failure

BuzzFeed landed the biggest "get" for a Facebook Live interview in the young channel's history by nabbing a sit-down with President Barack Obama. Yet less than two minutes into the broadcast, the online publisher's video feed stalled and some 35,000 Facebook viewers were left with nothing to... Continue reading at AdWeek

[ AdWeek | 2016-05-17 00:00:00 UTC ]
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New York Times, BuzzFeed to Publish Directly to Facebook

Nine major domestic and international publishers including The New York Times and BuzzFeed will begin publishing articles and videos directly to Facebook as part of an initiative called Instant Articles, Facebook announced on Wednesday.The highly anticipated partnership will certainly have many... Continue reading at Advertising Age

[ Advertising Age | 2015-05-13 00:00:00 UTC ]
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Facebook eats more of the web with 'Instant Articles' from Buzzfeed, NYT, and more

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[ PC World | 2015-05-13 00:00:00 UTC ]
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Zuckerberg responds to 'frustrating' reports of NSA spoofing Facebook, while the agency denies them

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[ Engadget | 2014-03-14 00:00:00 UTC ]
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Life after Facebook: How Brit + Co became profitable after seeing Facebook traffic plummet

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[ Digiday | 2020-03-09 04:00:06 UTC ]
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Facebook’s Jennifer Howard reveals best practices for engaging an audience with Facebook Watch

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[ Advertising Age | 2019-10-02 19:52:00 UTC ]
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Facebook Is Testing Subscriptions on Its Facebook Watch Video Destination

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[ AdWeek | 2019-08-08 18:05:58 UTC ]
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ProPublica’s Facebook-Monitoring Political Ad Tool (Which Facebook Fought) is Alive Again with a New Home at the Globe and Mail

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[ Editor & Publisher | 2019-06-07 18:45:03 UTC ]
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[ Fast Company | 2019-03-18 00:00:00 UTC ]
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[ Digiday | 2018-05-09 00:00:00 UTC ]
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London Book Fair 2018: Why the Problem with Facebook, Is Facebook

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[ Publishers Weekly | 2018-04-10 00:00:00 UTC ]
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[ Digiday | 2018-04-05 00:00:00 UTC ]
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[ Advertising Age | 2018-04-04 00:00:00 UTC ]
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[ Advertising Age | 2018-01-05 00:00:00 UTC ]
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[ Digiday | 2017-08-21 00:00:00 UTC ]
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