Mic is plotting a European expansion

The rise of social platforms has opened the doors to a wave of digital media publishers which specialize in off-site content distribution. U.S. Web publisher Mic is among them, and it's been gaining traction in the U.K. where it already has 1 million monthly eyeballs, according to comScore. Founder and CEO Chris Altchek talks about its desire to launch an editorial team in London and why its acquisition of Berlin-based mobile video app Hyper will help drive its connected TV ambitions. The post Mic is plotting a European expansion appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-03-31 00:00:00 UTC ]
News tagged with: #post mic #european expansion #social platforms #gaining traction #editorial team

Other Publishing stories related to: 'Mic is plotting a European expansion'


Bustle Digital Group Buys Mic for an Estimated $5 Million

Executives at digital news publisher Mic managed to lay off nearly the entire company and secure a new owner all in one day. The company, which launched with a splash as a go-to news source for millennials, is officially being sold to Bryan Goldberg's Bustle Digital Group. Sources say a... Continue reading at AdWeek

[ AdWeek | 2018-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #entire company #news source #bryan goldberg


Pivoting to nowhere: How Mic ran out of radical makeovers

Dispiriting pivots, layoffs by attrition and a diminished brand doomed the venture-backed news publisher, reportedly soon to be sold for pennies on the dollar. The post Pivoting to nowhere: How Mic ran out of radical makeovers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-11-30 00:00:00 UTC ]
More news stories like this |


Financially Strapped Digital News Site Mic Looks for a Buyer as Layoffs Loom

Digital news publisher and suddenly-strapped-for-cash Mic is in sales talks, according to sources familiar with the matter who speculated that Bustle Digital Group (BDG) or its founder, Bryan Goldberg, might end up buying it. Mic was founded in 2011 and has largely targeted millennials, covering... Continue reading at AdWeek

[ AdWeek | 2018-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #layoffs loom #sources familiar #bryan goldberg #social issues


Digiday Research: YouTube is the easiest platform for European publishers to monetize

European publishers surveyed by Digiday rated YouTube as the easiest platform to monetize ahead of Instagram, Twitter and Facebook. The post Digiday Research: YouTube is the easiest platform for European publishers to monetize appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #easiest platform #european publishers


Digiday Research: European publishers expect to make more money from branded content in 2019

Three-quarters of European publishers surveyed by Digiday plan to increase revenues from video advertisements and branded content in 2019. The post Digiday Research: European publishers expect to make more money from branded content in 2019 appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #branded content #increase revenues


New Thrillers Crown European Charts

New thrillers from well-known authors topped the bestseller lists across Europe in late October. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestseller lists #late october


Hurst to publish history on Afro-Europeans from Olivette Otele

Hurst Publishers has commissioned a history on Afro-Europeans from Professor Olivette Otele, the first black female professor of history in the UK. Continue reading at The Bookseller

[ The Bookseller | 2018-11-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hurst publishers


Digiday Research: GDPR has reduced programmatic revenues for a third of European publishers

GDPR hasn't derailed programmatic advertising, but 32 percent of publishing executives said it has negatively impacted their programmatic revenues. The post Digiday Research: GDPR has reduced programmatic revenues for a third of European publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #european publishers #publishing executives #negatively impacted


European Publishing Welcomes ECOFIN’s Decision on Taxation for Ebooks

A new decision allows EU member states to align VAT rates on print books and ebooks if they choose to, instead of a 15% minimum for electronic services. The post European Publishing Welcomes ECOFIN’s Decision on Taxation for Ebooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebooks appeared #print books


Europeans Approve Flexible VAT for E-books

The European Union has voted to allow the 28 member states to adjust the value added tax (VAT) rates applied to ebooks and downloadable audiobooks to align with the lower taxes on print books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european union #downloadable audiobooks #print books


IPG Sees Expansion as Key To Survival

The Independent Publishers Group’s acquisition of Midpoint Trade Books in late August was just the most recent move by CEO Joe Matthews to ensure that the Chicago-based company remains well positioned in a distribution business that continues to consolidate. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #late august #recent move #distribution business


Kerr and Morpurgo support Seven Stories expansion campaign

Children’s authors Judith Kerr and Michael Morpurgo will next week launch a campaign to fund a new gallery at Seven Stories, the Newcastle-based National Centre for Children’s Books. Continue reading at The Bookseller

[ The Bookseller | 2018-09-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #michael morpurgo


Salt snaps up 'expansive' debut from Amanthi Harris

Salt will publish an "emotionally-charged" debut of anger, identity and independence by Amanthi Harris. Continue reading at The Bookseller

[ The Bookseller | 2018-09-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #salt snaps


Scribe 'recommits' to European non-fiction with three deals

Scribe has commissioned three “fascinating forays into European non-fiction” as part of its “recommitment” to the genre. Continue reading at The Bookseller

[ The Bookseller | 2018-09-13 00:00:00 UTC ]
More news stories like this |


Trade bodies welcome European Parliament’s vote for draft copyright directive

The Publishers Association, the Booksellers Association and the Society of Authors have all welcomed the European Parliament for voting in favour of the new copyright directive but expressed concerns that the UK will leave the EU before the directive becomes law. Continue reading at The Bookseller

[ The Bookseller | 2018-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #copyright directive #trade bodies #european parliament #publishers association #booksellers association #expressed concerns


Digiday Research: European publishers use distributed video for audience generation over revenue

Forty-six percent of European publishers say the benefit of distributing videos to social platforms is building larger audiences. The post Digiday Research: European publishers use distributed video for audience generation over revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #revenue appeared #european publishers #social platforms


Digiday Research: European publishers bet on their own properties for video

Fifty-six percent of European publishers say the core focus of their video distribution strategy is their owned sites compared to 34 percent who focus on social platforms. The post Digiday Research: European publishers bet on their own properties for video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #core focus #video appeared #european publishers #social platforms


LoveReading unveils expansion under new owners

Book recommendation website LoveReading has unveiled a raft of changes including an interactive 'kids zone', a specific review facility for self-published authors, a podcast series and plans to link to high street shops. Continue reading at The Bookseller

[ The Bookseller | 2018-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published authors


Digiday Research: Where European publishers get their video revenues

European publishers primarily get their video revenues from their owned sites. The post Digiday Research: Where European publishers get their video revenues appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #european publishers #owned sites


Digiday Research: European publishers’ top video platforms

European publishers rated their owned-sites, YouTube, and Facebook as the best platforms for video distribution and monetization. The post Digiday Research: European publishers’ top video platforms appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #european publishers #video distribution