Meredith Corp. has sold the Money magazine brand to Ad Practitioners LLC, a three-year-old Puerto Rico-based media and advertising startup behind the product review site ConsumersAdvocate.org, both parties announced Tuesday morning. Terms of the deal were not disclosed. One of a handful of former Time Inc. titles deemed "non-core" to Meredith's portfolio of mostly women's lifestyle magazines and put up for sale in March 2018 just weeks after the merger of the two publishing giants was finalized, the offloading of Money follows earlier sales of Time, Golf, Fortune and, most recently, Sports Illustrated. Unable to find an offer that "fairly valued" Money as a print and digital brand, a Meredith spokeswoman tells Folio:, the company had initially taken it off the market back in April, instead opting to shutter its print edition, sell its direct-sold subscriber file to Kiplinger's Personal Finance and signal that it planned to invest in Money.com as a digital-only brand. The spokeswoman adds that while Meredith wasn't actively marketing Money for sale in the six months that followed—"we have been very pleased with the value it was adding to our portfolio"—the company received "several inbound inquiries," which eventually led to an offer from Ad Practitioners that was "more in line with our own valuation." Money.com still draws 4 million unique visitors each month, on average, and maintains 14 staffers in Meredith's downtown Manhattan offices, the former headquarters of Time... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-10-22 16:06:17 UTC ]
Time Inc. decided that if its famous magazine titles such as Time, People and Sports Illustrated were going to survive the wrenching shift from print publishing to digital viewership, the company couldn’t do it alone. And so Time agreed to be acquired by another magazine publisher, Meredith... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-11-28 00:00:00 UTC ]
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The company’s decline is readily apparent – but if the billionaire brothers’ other interests are a guide, their investment will be about more than moneyThat Charles and David Koch are putting $650m into Meredith Corp’s purchase of Time would ordinarily be cause for great soul-searching in media.... Continue reading at The Guardian
[ The Guardian | 2017-11-27 00:00:00 UTC ]
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Meredith Corp. has agreed to acquire Time Inc. for $2.8 billion including debt, swallowing the once-mighty home of Fortune and Sports Illustrated after the internet age wreaked havoc on even the most prestigious magazine titles.The $18.50-a-share offer is an all-cash one, Meredith said in a... Continue reading at Advertising Age
[ Advertising Age | 2017-11-27 00:00:00 UTC ]
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Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital-related news. You can now get an audio version of this briefing on your Alexa device. Click here, or search for "Ad Age" under "Skills" in the Alexa app.What people are talking about today: The Koch... Continue reading at Advertising Age
[ Advertising Age | 2017-11-16 00:00:00 UTC ]
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Earlier talks this year between Time Inc., the publisher of People and Sports Illustrated, and the Meredith Corporation fizzled out. Continue reading at The New York Times
[ The New York Times | 2017-11-16 00:00:00 UTC ]
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Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital-related news. What people are talking about today: The Houston Astros won the World Series by beating the Los Angeles Dodgers 5-1 in Game 7. Sports Illustrated prophesied the Astros' win in a cover... Continue reading at Advertising Age
[ Advertising Age | 2017-11-02 00:00:00 UTC ]
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If the idea of sitting through a personal finance course or reading personal finance book makes your eyes glaze over, then Lillian Karabaic may have a solution for you. It involves cats. It involves indie comic book illustrators. It involves Ziggy Starbudget (her David Bowie-themed alter... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2017-10-28 00:00:00 UTC ]
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Facebook, giving back publishers a piece of their identities, is letting them display their logos alongside headlines. It's a move meant to appease media partners that feel they've lost the power of their brands when posting articles to social media.On Tuesday, the social network released new... Continue reading at Advertising Age
[ Advertising Age | 2017-08-23 00:00:00 UTC ]
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Hunter Greene is joining an elite group of athletes that includes LeBron James, Bryce Harper and Kevin Garnett. All were featured on the cover of Sports Illustrated as high school athletes. The Sherman Oaks Notre Dame High School baseball player will be only the 13th high school athlete ever... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-04-25 00:00:00 UTC ]
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Time is facing one of its most critical decisions since the magazine publisher was founded by Henry Luce and Briton Hadden in 1922.Should the company's board agree to a sale as its print advertising lifeblood continues to drain away? Or should it let new CEO Rich Battista implement his grand... Continue reading at Advertising Age
[ Advertising Age | 2016-12-13 00:00:00 UTC ]
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Book industry players need to work closer together to ensure the audiobook market reaches its full potential, Laurence Howell, senior director at Audible UK, told the FutureBook Conference today. Continue reading at The Bookseller
[ The Bookseller | 2016-12-03 00:00:00 UTC ]
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As tech giants continue their push to speed up load times for advertising and publishers across the mobile web, early numbers from one of them seem to show that faster ads really do work better. According to research released today by Google and Teads, the video tech company, mobile publishers... Continue reading at AdWeek
[ AdWeek | 2016-12-03 00:00:00 UTC ]
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Jon Steinberg, the former president of BuzzFeed, is moving quickly to expand the programming and distribution of Cheddar, the video network he launched earlier this year.In May, Cheddar, which streams on Facebook Live and Sling, added a new 30-minute show from female-focused publisher Bustle,... Continue reading at Advertising Age
[ Advertising Age | 2016-11-15 00:00:00 UTC ]
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A homecoming at Sports Illustrated, changes at Reader's Digest, and more... The post Meredith Shuffles Publishers | People on the Move – 8.31.16 appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-09-01 00:00:00 UTC ]
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Verizon's $4.83 billion deal for Yahoo's web assets, a play to combine the dot-com pioneer's content and ad-tech operations with those of Verizon subsidiary AOL, offers new reach and capabilities to advertisers, at least to hear executives involved tell it.This transaction is about unleashing... Continue reading at Advertising Age
[ Advertising Age | 2016-07-25 00:00:00 UTC ]
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For the past two years, Hearst has been quietly developing its own hit predictor. Called Buzzing@Hearst, the analytics-driven platform analyzes thousands of articles across Hearst's vast array of properties, from newspapers and magazines to local TV stations, to determine which articles are... Continue reading at AdWeek
[ AdWeek | 2016-06-22 00:00:00 UTC ]
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Specs Current gig Editor of Food & Wine Previous gig Director of inspiration for Conrad Hotels Age 45 Twitter @NilouMotamed Adweek: Food & Wine's last editor, Dana Cowin, had been with the brand for more than two decades when she stepped down earlier this year. What's it like... Continue reading at AdWeek
[ AdWeek | 2016-06-06 00:00:00 UTC ]
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Time Inc. is the latest old-media giant to add new-media has-been MySpace to its portfolio. The New York publishing company of Sports Illustrated, People, InStyle and Entertainment Weekly has acquired Viant Technology Inc., an Irvine, California, ad-tech company that owns MySpace. Time (NYSE:... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2016-02-12 00:00:00 UTC ]
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Teri Hayt has worked for both large and small news organization during her 35-year career in the publishing industry. She’s worked for Time-Life Books, Inc., the Arizona Daily Star, Sports Illustrated, Newsday, the San Diego Union-Tribune ( ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-04-30 00:00:00 UTC ]
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A native ad for Fidelity will appear on the cover of the latest issue of Forbes, which hits newsstands on Monday. The ad is on the actual cover -- it's not part of a foldout or second cover.Forbes was among the first publications to fully embrace native advertising -- a tactic where ads seek to... Continue reading at Advertising Age
[ Advertising Age | 2015-02-13 00:00:00 UTC ]
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