[caption id="attachment_162357" align="alignright" width="150"] Catherine Levene[/caption] On Monday, Meredith Corp. announced a series of expanded leadership roles within its national media division. The president of Meredith Digital, Catherine Levene, who succeeded Stan Pavolvsky in that role earlier this year, will add People.com, data, corporate sales, performance marketing and e-commerce to her responsibilities in what the company says is an effort to align corporate and digital sales and streamline digital, video and commerce. New reports to Levene include Will Lee, SVP, digital content for People and the Entertainment Group; and Andy Wilson, SVP/e-commerce & paid products, who is charged with growing consumer driven revenue streams incorporating Apple News+ and Meredith Performance Marketing. [caption id="attachment_72105" align="alignright" width="150"] Alysia Borsa[/caption] Also reporting to Levene is Alysia Borsa, who has been promoted to EVP/chief business & data officer, overseeing corporate and digital sales and also running data and corporate marketing. Her direct reports will now include: Michael Brownstein, EVP/chief revenue officer Corbin de Rubertis, SVP/innovation Nicole Lesko, Promoted to SVP/data, ad platforms & monetization Marla Newman, EVP/digital sales Grace Preyapongpisan, VP of business intelligence Chip Schenck, SVP/data & programmatic solutions Nancy Weber, EVP/marketing & integrated... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-11-21 17:20:43 UTC ]
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Mozilla was thrust back into the spotlight last week when the tech company again made clear it intends to block third-party cookies on Firefox. This week the Interactve Advertising Bureau fired back with another angry missive. But how are digital publishers taking the news? Doug Weaver, CEO of... Continue reading at AdWeek
[ AdWeek | 2013-06-28 00:00:00 UTC ]
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Campaigns for titles ranging from Fifty Shades of Grey to the BFI Film Classics series have been... Continue reading at The Bookseller
[ The Bookseller | 2013-06-26 00:00:00 UTC ]
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English PEN has announced the shortlist for the 2013 PEN/Ackerley Prize for Memoir, given each... Continue reading at The Bookseller
[ The Bookseller | 2013-06-26 00:00:00 UTC ]
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Hearst Magazines plans to publish two test issues of a new lifestyle magazine with celebrity physician Dr. Mehmet Oz in the first quarter of 2014, the company said today.The company plans to distribute about 350,000 copies of the first issue to newsstands and another 450,000 to certain... Continue reading at Crains New York
[ Crains New York | 2013-06-25 00:00:00 UTC ]
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Vice Magazine's newest fashion spread depicted models dressed like Virginia Woolf, Sylvia Plath, and others in the act of committing suicide. The photos were taken down after a public outcry. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-06-19 00:00:00 UTC ]
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Fairfax Magazines will resign the licences, owned by IDG, to publish technology titles Computerworld, Reseller News and PC World in New Zealand. In a press release sent out to the media late yesterday, the organisation says the decision is based on ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-06-18 00:00:00 UTC ]
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Craig Chappelow has written about how leaders can be more successful. But he'd crack One Flew Over The Cuckoo’s Nest before the latest business book any day. Here's why he thinks you should, too. Read any good leadership books lately? Me either. It seems like popular books about leadership... Continue reading at Fast Company
[ Fast Company | 2013-06-17 00:00:00 UTC ]
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Augmented reality plays are usually rolled out one title at a time, but Meredith has launched the enhanced execution across its entire Parents Network, linking them with a single app. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-14 00:00:00 UTC ]
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National Book Tokens is launching a rewards programme for customers and a direct marketing... Continue reading at The Bookseller
[ The Bookseller | 2013-06-13 00:00:00 UTC ]
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Microsoft’s SkyDrive will host the latest digital issue of Complex magazine, in what might be an effective cost-saving solution for niche publications. Microsoft representatives also indicated that a similar partnership would be revealed on Thursday, with more of a pop-culture bent. The Complex... Continue reading at PC World
[ PC World | 2013-06-04 00:00:00 UTC ]
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Sunday Mirror is to replace its Celebs on Sunday magazine with a new glossy called Notebook, in response to the declining appetite for weekly celebrity magazines. Continue reading at Media Week
[ Media Week | 2013-05-31 00:00:00 UTC ]
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Macmillan US is to launch a new, stand-alone division specialising in non-fiction, with Macmillan... Continue reading at The Bookseller
[ The Bookseller | 2013-05-29 00:00:00 UTC ]
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Helen Fielding's new novel is to be titled Bridget Jones: Mad About the Boy, publisher... Continue reading at The Bookseller
[ The Bookseller | 2013-05-28 00:00:00 UTC ]
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The new title for the third instalment in the Bridget Jones Diary book series has been revealed. Continue reading at BBC News
[ BBC News | 2013-05-28 00:00:00 UTC ]
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The Star Trek publishing program, anchored by Pocket Books for fiction and other formats and IDW for comic books, has exploded in the last few years. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-05-25 00:00:00 UTC ]
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Fan fiction authors will be able to publish and sell some titles in the US via new ebook platform Kindle Worlds. Continue reading at BBC World
[ BBC World | 2013-05-24 00:00:00 UTC ]
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Pearson has revealed “significant changes” to its organisational structure and... Continue reading at The Bookseller
[ The Bookseller | 2013-05-23 00:00:00 UTC ]
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Designed by Huge, the revamped, digital-only Newsweek aims to bring print mag qualities like cohesion and curation to the web. When it was announced last fall that Newsweek, after nearly 80 years as a weekly news magazine, would ditch print and go all digital, it seemed to many like an ill... Continue reading at Fast Company
[ Fast Company | 2013-05-22 00:00:00 UTC ]
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Marysue Rucci said the moment that changed her career came in 1996. At the time she worked for Lisa Drew Books, a now-defunct imprint of Scribner, as an assistant. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-05-20 00:00:00 UTC ]
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Amazon.co.uk paid £3.2m in UK tax last year, after making £7.7m in profit, according... Continue reading at The Bookseller
[ The Bookseller | 2013-05-15 00:00:00 UTC ]
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