Between the Reagan and Obama administrations, Joe Yanarella carved out a ham-and-egger journalism career with print publications like the Hudson Valley News in upstate New York and Wizard magazine. Then, in 2009, as the U.S. economy was trying to get out of reverse, he took over as editor in chief of Bleacher Report, a woebegone digital pub filled with aggregated sports content. If this sounds like a story of a baby boomer struggling in a world of digital natives, it is actually the complete opposite. Over the last six years, Yanarella reinvented himself and Bleacher Report, which today has ESPN and Sports Illustrated not only looking over their shoulders but in many cases trying to catch up with an editorial machine that's laser-focused on social and mobile. "We've gone from wanting to have 100 articles going up on the platform to a much different strategy," says Yanarella, Adweek's Digital Editor of the Year. (Bleacher Report is also Hottest Digital Sports Publication in our annual Hot List.) "Now we are focused on determining what our 10 to 15 best pieces of content are and finding the ways for them to best play on Snapchat, Facebook, Twitter, Instagram and mobile." Bleacher Report, which was acquired by Turner Sports in 2012 for a reported $200 million, has generated staggering stats under Yanarella's watch. Videos snagged 82 million views across all social platforms in September, a 560 percent jump over 2014. According to CrowdTangle, the site ranked No. 1 for... Continue reading at 'AdWeek'
[ AdWeek | 2015-11-30 00:00:00 UTC ]
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Dig into these historical fiction titles that take inspiration from true crime. Continue reading at Book Riot
[ Book Riot | 2022-02-27 11:32:00 UTC ]
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New books from religion publishers are examining the emotional toll social media can take on users, but also the ways that online engagement has the potential to strengthen one’s faith. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-02-23 05:00:00 UTC ]
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The pop icon has landed a massive publishing deal for a memoir, which will explore her legendary music career and her relationship with her family. Continue reading at HuffPost
[ HuffPost | 2022-02-21 21:59:46 UTC ]
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A few months back, Blade Runner director Ridley Scott said a live-action series set in that universe is in the works. The project looks to be a step closer to reality, as Amazon Studios has reportedly put it in development. Amazon's TV and film production arm is said to be fast tracking scripts... Continue reading at Engadget
[ Engadget | 2022-02-11 18:28:55 UTC ]
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Tom Dupree, who was a senior editor at Bantam for much of the 1990s and later an executive editor at HarperCollins, died of in his New York home on February 7. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-02-11 05:00:00 UTC ]
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The online virtual reality experience that almost every tech giant today wishes to commercially exploit may not catch onIn the 1992 sci-fi dystopia Snow Crash, the author Neal Stephenson imagined a bleak 21st century where the collapse of the global economy had seen governments fall and their... Continue reading at The Guardian
[ The Guardian | 2022-02-07 19:11:48 UTC ]
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The longtime Random House editor, who combined a deep passion for books with a shrewd business mind and, as a result, made multiple major contributions to 20th Century literary and publishing history, died on February 4. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-02-07 05:00:00 UTC ]
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Representatives at some of the UK’s biggest publishers have supplied data to broaden out the picture regarding their performance in the past year. Continue reading at The Bookseller
[ The Bookseller | 2022-01-29 16:11:19 UTC ]
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Fast-growing digital media company Sinuate Media is pivoting its business model with pre-packaged marketing platforms to help small companies compete with bigger fish. Sinuate CEO and founder Leah Messina told Business First that the knowledge needed to use digital marketing tools has increased... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2022-01-27 23:14:12 UTC ]
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HarperCollins has released its first ethnicity pay gap report alongside its annual one for gender pay, announcing it will now use diverse, balanced shortlists for senior roles. Continue reading at The Bookseller
[ The Bookseller | 2022-01-25 13:17:00 UTC ]
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Emma Cowdroy to step down from heading newswire service that was saved from attempted closure by shareholders including News Corp and NineThe former Sydney Morning Herald editor, Lisa Davies, has been appointed as the chief executive of Australian Associated Press.The move comes as Emma Cowdroy... Continue reading at The Guardian
[ The Guardian | 2022-01-20 22:44:00 UTC ]
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The Bookseller’s annual Christmas trading survey, backed up by new data from the Booksellers Association, suggests that the majority of indie booksellers had an excellent festive sales period. Continue reading at The Bookseller
[ The Bookseller | 2022-01-16 11:21:18 UTC ]
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The coronavirus pandemic may continue to cloud people’s lives, but it has generated a silver lining for the French book business. Continue reading at The Bookseller
[ The Bookseller | 2022-01-10 14:15:46 UTC ]
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The UK-based Book Aid International introduced its second innovative shipping-container library in 2021, in rural Zanzibar. The post In London, Book Aid International Reports 2021 Operations in 24 Countries appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-01-06 15:01:13 UTC ]
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In exceeding more than 500 million annual lends for the first time, OverDrive's 2021 figures suggest the pandemic has, as librarians have suggested, raised demand for digital content in public libraries. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-01-05 05:00:00 UTC ]
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In spite of all the advancements we’ve seen in tech, the industry as a whole has consistently neglected people with disabilities. There have been some improvements, including video call apps like FaceTime, Zoom, Microsoft Teams, Google Hangouts and more adding better support for sign language... Continue reading at Engadget
[ Engadget | 2021-12-31 21:00:34 UTC ]
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HarperCollins has scooped Why is This Lying Bastard Lying to Me?, an insider account and debut by former BBC political programming editor Rob Burley. Continue reading at The Bookseller
[ The Bookseller | 2021-12-17 14:50:05 UTC ]
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Former US President Barack Obama has released a 13-strong list of his favourite books of the year, spanning memoir, fiction and non-fiction, including Crossroads by Jonathan Franzen (Fourth Estate), These Precious Days by Ann Patchett (Bloomsbury) and Harlem Shuffle by Colson Whitehead (Doubleday). Continue reading at The Bookseller
[ The Bookseller | 2021-12-16 04:55:04 UTC ]
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She wrote more than 30 books, drawing on history, politics and her own life while examining race, class and gender in America. Continue reading at The Washington Post
[ The Washington Post | 2021-12-15 17:25:58 UTC ]
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Plus: Pfizer to buy immuno-inflammatory drugmaker in $6.7 billion deal Weill Cornell receives $5.6M gift from Barnes & Noble founder for Black scholarships Panel preview: Who gets to... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2021-12-14 10:30:00 UTC ]
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