Media's Latest In-Demand Job: Platforms Editor

Media companies increasingly want to publish their articles, videos and graphics directly to social networks and mobile apps like Facebook, Instagram and Snapchat. Call it modern syndication.Facebook, for instance, is talking with media companies about publishing articles within the social network. A prototype involving content from The New York Times, BuzzFeed, National Geographic and possibly other publishers is expected soon. Already, publishers new and old are putting videos on Facebook, images on Instagram and screenshots from their text articles on Twitter.To determine how best to carry out this social and mobile syndication strategy, publishers are looking to hire a "platform editor." The New York Times is on the hunt for one who will be, according to its job listing, "a journalist, a technophile, a creative thinker and an evangelist The person in this role will be expected to oversee projects that shape the way our news report is published on all platforms." Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-05-13 00:00:00 UTC ]
News tagged with: #mobile apps #national geographic #job listing

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[ Publishers Weekly | 2021-12-22 05:00:00 UTC ]
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[ AdWeek | 2021-12-21 12:30:00 UTC ]
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Books in the Media: Dolphin Junction by Mick Herron sails into the top spot

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[ The Bookseller | 2021-12-20 12:03:32 UTC ]
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Apple's latest AirPods drop to $140, plus the rest of the week's best tech deals

With Christmas right around the corner, now's the time to make sure you have all your gifts in check and grab any last-minute holiday gifts you may need. Thankfully, there remain a good number of tech deals available, and a good portion of them are still slated to arrive before the holiday if... Continue reading at Engadget

[ Engadget | 2021-12-17 16:45:01 UTC ]
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HarperCollins scoops debut from ex-BBC politics editor Burley

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[ The Bookseller | 2021-12-17 14:50:05 UTC ]
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‘Breadth and depth’: Observers see more pluses than minuses in Vox Media, Group Nine merger

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[ Digiday | 2021-12-15 05:01:00 UTC ]
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[ The Bookseller | 2021-12-13 02:10:37 UTC ]
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Why Criteo is purchasing the best-kept secret in digital media for $380 million

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[ Digiday | 2021-12-10 10:02:00 UTC ]
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[ The Bookseller | 2021-12-08 06:17:20 UTC ]
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[ The Bookseller | 2021-12-07 01:26:05 UTC ]
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[ The Guardian | 2021-12-05 10:00:51 UTC ]
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Amazon begins $500 million media review for Audible

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[ Advertising Age | 2021-12-02 14:44:34 UTC ]
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[ Publishers Weekly | 2021-12-01 05:00:00 UTC ]
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[ The Bookseller | 2021-12-01 03:21:21 UTC ]
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[ The Bookseller | 2021-11-24 18:40:43 UTC ]
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[ Publishing Perspectives | 2021-11-24 14:35:19 UTC ]
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[ The Guardian | 2021-11-22 15:31:03 UTC ]
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[ The Bookseller | 2021-11-22 14:18:03 UTC ]
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In latest breach, Iran's Mahan Air hit with cyberattack

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[ ABC News | 2021-11-21 09:33:44 UTC ]
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[ Publishers Weekly | 2021-11-17 05:00:00 UTC ]
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