Media measurement uncertainty—tracking TV, social and digital

How Nielsen and other media companies are navigating the measurement upheaval, plus industry reactions. Continue reading at 'Advertising Age'

[ Advertising Age | 2022-08-10 12:08:43 UTC ]
News tagged with: #media companies #nielsen

Other Publishing stories related to: 'Media measurement uncertainty—tracking TV, social and digital'


Crooked Media Founders Announce Debut Book with Zando Imprint

Jon Favreau, Jon Lovett, and Tommy Vietor, who host the popular politics podcast 'Pod Save America,' will publish their debut book with their Zando imprint, Crooked Media Reads, next June. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #zando imprint #jon lovett #tommy vietor #debut book


Why Genre Fiction Is So Effective in Tackling Social Issues

Novelist Cindy Fazzi says authors interested in addressing the great issues of the day should avoid preaching and focus on telling a good story. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-06 04:00:00 UTC ]
More news stories like this | News stories tagged with: #genre fiction


At Frankfurt: Demand for More Books and Cultural Media Coverage

The German publishers association is organizing a Frankfurt Book Fair event to discuss reduced books and literature coverage across the country's news media. The post At Frankfurt: Demand for More Books and Cultural Media Coverage appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-10-03 23:29:59 UTC ]
More news stories like this | News stories tagged with: #news media #frankfurt book fair #publishers association


Bloomberg Media Restructures Sales Team to Streamline Events, Integrated Marketing

Business and financial news publisher Bloomberg Media is restructuring its sales and marketing divisions around industries like tech, finance, auto, luxury and consultancy, rather than geography, to streamline operations and strengthen its appeal to advertisers, according to chief revenue... Continue reading at AdWeek

[ AdWeek | 2023-09-28 10:30:00 UTC ]
More news stories like this | News stories tagged with: #integrated marketing #streamline operations #news publisher


Rob Vélez on building Somos Vevo into a Hispanic TV destination for brands

The VP of inclusive network sales writes about helping marketers connect with diverse audiences. Continue reading at Advertising Age

[ Advertising Age | 2023-09-22 09:46:02 UTC ]
More news stories like this | News stories tagged with: #diverse audiences #somos


Media Briefing: Publishers say a cookie-less future remains murky, overheard at the Digiday Publishing Summit

Publishers who attended the Digiday Publishing Summit opened up about their top challenges, concerns and curiosities during closed-door, anonymous town hall meetings. Continue reading at Digiday

[ Digiday | 2023-09-21 04:01:00 UTC ]
More news stories like this | News stories tagged with: #media briefing #publishing summit


Comscore, iSpot and VideoAmp get JIC’s conditional certification for currency measurement

JIC’s move comes as Nielsen nears key Media Rating Council vote on its own new measurement system. Continue reading at Advertising Age

[ Advertising Age | 2023-09-20 12:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen


Vice Media Group’s Cory Haik says company’s publishing business is ‘very close to profitability’

During the Digiday Publishing Summit, the COO of VMG’s news and entertainment arm explained how its publishing business plans to bounce back over the next 12 to 18 months. Continue reading at Digiday

[ Digiday | 2023-09-20 04:01:00 UTC ]
More news stories like this | News stories tagged with: #bounce back #publishing business


VideoAmp laying off 10% of workforce in the latest measurement shakeup

The move follows Nielsen laying off 9% of its own staff and comes a day after VideoAmp announced a $150 million funding round. Continue reading at Advertising Age

[ Advertising Age | 2023-09-14 20:19:52 UTC ]
More news stories like this | News stories tagged with: #nielsen


Nielsen replaces CEO amid measurement turbulence

Nielsen named Karthik Rao, who headed Nielsen Audience Measurement, as CEO of the entire company, succeeding David Kenny, who will become executive chairman. Continue reading at Advertising Age

[ Advertising Age | 2023-09-14 13:51:57 UTC ]
More news stories like this | News stories tagged with: #entire company #executive chairman #nielsen


Nielsen Names New CEO in Latest Measurement Shakeup

Top line TV measurement and analytics giant Nielsen has named Karthik Rao as CEO, effective immediately. Former CEO David Kenny, who had the position since 2018, will take the role of executive chairman. Between the lines Following his appointment as CEO, Rao said he was looking to position... Continue reading at AdWeek

[ AdWeek | 2023-09-14 13:35:17 UTC ]
More news stories like this | News stories tagged with: #nielsen names #effective immediately #executive chairman #nielsen


Bookwire Stages ‘Shaping the Future of Digital Books’

Sponsored: On September 13, Bookwire's 'All About Multi-Format Publishing' program will look at digital publishing developments. The post Bookwire Stages ‘Shaping the Future of Digital Books’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-08-31 17:46:41 UTC ]
More news stories like this | News stories tagged with: #digital books #digital publishing


Bonnie Garmus wrote 'Lessons in Chemistry.' She learned the formula for TV would bring changes

The British author discusses having her bestselling book adapted for an Apple TV+ series starring Brie Larson: "It's different from my vision, but it doesn't mean that it's not as good at all." Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-08-31 10:00:32 UTC ]
More news stories like this | News stories tagged with: #bestselling book #british author


Nielsen and TV networks clash again over Amazon data as MRC debates adoption

Nielsen says networks had months to integrate their own streaming data, but networks deny meaningful talks happened.  Continue reading at Advertising Age

[ Advertising Age | 2023-08-30 21:14:51 UTC ]
More news stories like this | News stories tagged with: #nielsen


The Morning After: Dolby Atmos will use your TV to expand your speaker setups

Dolby has announced a new Atmos feature to pair your TV speakers with any wireless speakers you have in the room. Officially dubbed Dolby Atmos FlexConnect, the tech will appear first on 2024 TCL TVs.It’s not completely new ground: Samsung has Q-Symphony and Sony has Acoustic Center Sync, for... Continue reading at Engadget

[ Engadget | 2023-08-29 11:15:03 UTC ]
More news stories like this | News stories tagged with: #rolling stone #bon appetit #pretty awesome #generative ai #public libraries #ebooks


‘We won’t take this any more!’: the reality TV stars battling to unionise

From traumatic experiences to pitiful pay, reality show cast members are sharing their horror stories. As Hollywood continues to strike, is now the time to demand change?When Gemma Rose Barnes, 32, signed up to appear on Married at First Sight (Mafs) – a reality TV show that introduces couples... Continue reading at The Guardian

[ The Guardian | 2023-08-18 12:00:49 UTC ]
More news stories like this | News stories tagged with: #horror stories #wedding day #cast members #production team


How did Suits become America’s most-watched TV show of the summer?

The 2010s legal drama has broken records since hitting US Netflix, shining light on viewing patterns in a fragmented television landscapeSince I work in the business of talking television, I am often asking people what they’re watching. And this summer, the predominant answer – usually in the... Continue reading at The Guardian

[ The Guardian | 2023-08-17 18:02:26 UTC ]
More news stories like this | News stories tagged with: #shining light #guilty pleasure #recently arrived #meghan markle #single week #breaking bad #cable tv #nielsen


Paramount and Omnicom testing Nielsen measurement alternatives in buy-side platforms

Partnership will test buy-side systems’ ability to run on alternative currencies, and what it means for next steps. Continue reading at Advertising Age

[ Advertising Age | 2023-08-17 14:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen


Sony and other music labels sue Internet Archive for digitizing old records

The Internet Archive is facing another lawsuit over one of its conservation projects. Sony Music Entertainment, Universal Music Group and a handful of other music labels have filed a lawsuit against the nonprofit organization, accusing it of copyright infringement for digitizing, "willfully... Continue reading at Engadget

[ Engadget | 2023-08-12 11:01:08 UTC ]
More news stories like this | News stories tagged with: #louis armstrong #project website #unlimited access #legal battle


It Takes All Kinds: Graphic Novel Media

Comics source storytelling inspiration from all manner of media—video game–based graphic novels are a growing trend, but there have also been recent adaptations from such unexpected originals as a suppressed WWII opera and a 1980s cult classic film. These media tie-ins promise a timely remix in... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-11 04:00:00 UTC ]
More news stories like this | News stories tagged with: #growing trend #diverse range #forthcoming titles #graphic novel