Media Decoder: Is the iPad Just a New Way to Give Away Magazines?

American publishers have always given away their work in hopes of building up huge audiences that they can sell advertising against. Are they making a mistake in replicating that model on the iPad and other tablets? Continue reading at 'The New York Times'

[ The New York Times | 2011-05-11 00:00:00 UTC ]
News tagged with: #media decoder #american publishers #sell advertising

Other Publishing stories related to: 'Media Decoder: Is the iPad Just a New Way to Give Away Magazines?'


‘Breadth and depth’: Observers see more pluses than minuses in Vox Media, Group Nine merger

The combined company still won't be the biggest digital publisher on the block. But it will be more well-rounded than most. The post ‘Breadth and depth’: Observers see more pluses than minuses in Vox Media, Group Nine merger appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-12-15 05:01:00 UTC ]
More news stories like this | News stories tagged with: #vox media #combined company #digital publisher


Books in the Media: The Books of Jacob by Olga Tokarczuk is the pick of the bunch

https://www.newstatesman.com/culture/books/2021/12/olga-tokarczuks-the-books-of-jacob-an-epic-that-sinks-under-the-weight-of-factsThis week in fiction, The Books of Jacob by Olga Tokarczuk (Fitzcarraldo) continued to be covered in the newspapers, picking up mentions in the Telegraph and New... Continue reading at The Bookseller

[ The Bookseller | 2021-12-13 02:10:37 UTC ]
More news stories like this | News stories tagged with: #olga tokarczuk


UK magazine firm tells staff they must come into office despite Omicron

Exclusive: Future Publishing emails 1,500 staff in England to say full working from home ‘is not something we can do’Coronavirus – latest updatesSee all our coronavirus coverageFuture, the London-listed owner of magazines from Marie Claire to Metal Hammer, has told more than 1,000 members of... Continue reading at The Guardian

[ The Guardian | 2021-12-10 12:07:58 UTC ]
More news stories like this | News stories tagged with: #coronavirus coveragefuture #latest updatessee #metal hammer #marie claire


Why Criteo is purchasing the best-kept secret in digital media for $380 million

Criteo announced plans to buy IPONWEB, a deal that could prove critical to its intended pivot from ad retargeting to retail media. The post Why Criteo is purchasing the best-kept secret in digital media for $380 million appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-12-10 10:02:00 UTC ]
More news stories like this | News stories tagged with: #digital media


Harris joins HoZ as social media executive

Paige Harris is to join Head of Zeus, taking up the role of social media executive next year. Continue reading at The Bookseller

[ The Bookseller | 2021-12-08 06:17:20 UTC ]
More news stories like this | News stories tagged with: #join head


Books in the Media: newspapers reveal their best books of the year

In the lead up to Christmas, many publications, including the Guardian, Times, Telegraph, Daily Mail, Evening Standard, Financial Times, New York Times and iNews, have released their best book of the year articles. Continue reading at The Bookseller

[ The Bookseller | 2021-12-07 01:26:05 UTC ]
More news stories like this | News stories tagged with: #including theguardian #daily mail #evening standard #book of the year


Kathleen Stock: ‘On social media, the important thing is to show your tribe that you have the right morals’

Continuing our series looking behind the headlines of 2021, we speak to the philosophy professor who resigned from Sussex University after protests over her views on gender and transgender rightsGaza bookseller Samir Mansour: ‘It was shocking to realise I was a target’When Kathleen Stock opens... Continue reading at The Guardian

[ The Guardian | 2021-12-05 10:00:51 UTC ]
More news stories like this | News stories tagged with: #important thing #make sense #bookseller


Amazon begins $500 million media review for Audible

Streaming audiobook brand sent invites to all major media holdings companies to field interest in managing its ads. Continue reading at Advertising Age

[ Advertising Age | 2021-12-02 14:44:34 UTC ]
More news stories like this | News stories tagged with: #audiobook


Level Up Your Reading: Become a Literary Magazine Volunteer Reader

Literary magazines depend on volunteer readers to sort through the hundreds of submissions they get. Here's how you can become one! Continue reading at Book Riot

[ Book Riot | 2021-12-01 11:32:00 UTC ]
More news stories like this | News stories tagged with: #literary magazine


Zestworld Will Give Comic Book Creators a Greater Stake

Zestworld, which counts Alexis Ohanian as a supporter, will allow comic book writers and artists to present new work and reap the benefits. Continue reading at The New York Times

[ The New York Times | 2021-11-29 14:30:05 UTC ]
More news stories like this | News stories tagged with: #comic book


Yinka… are you ready for media?

In her series of columns Lizzie Damilola Blackburn, debut author of Yinka, Where is Your Huzband? (Viking), reveals all about the reality behind the dream of being published. Continue reading at The Bookseller

[ The Bookseller | 2021-11-24 18:40:43 UTC ]
More news stories like this | News stories tagged with: #debut author


Books in the Media: The Every by Dave Eggers hits the spot

The Every by Dave Eggers (Hamish Hamilton) took the media by storm this week picking up mentions in The Guardian, Telegraph, Sunday Times, Times, iNews and Scotsman.  Continue reading at The Bookseller

[ The Bookseller | 2021-11-22 14:18:03 UTC ]
More news stories like this | News stories tagged with: #sunday times


Open Road Integrated Media Shows No Signs of Slowing Down

Open Road Integrated Media’s Ignition program has substantially increased since the start of the pandemic, and profits for its partner publishers are on the rise. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-17 05:00:00 UTC ]
More news stories like this | News stories tagged with: #ignition program #partner publishers


Don’t give up on the audio experiment

Wow. What an amazing week it has been in the world of audio publishing! First, Spotify bought Findaway, then just as we were all making sense of that news, Storytel acquired Audiobooks.com. Continue reading at The Bookseller

[ The Bookseller | 2021-11-16 13:36:52 UTC ]
More news stories like this | News stories tagged with: #audio publishing #making sense


Pop-Up Magazine Publisher Chas Edwards on the return to live stage shows

Sponsors Mailchimp, The Botanist Islay Dry Gin and Density help send the beloved “live magazine” back on the road. Continue reading at Advertising Age

[ Advertising Age | 2021-11-10 10:15:00 UTC ]
More news stories like this | News stories tagged with: #magazine publisher


Paul McCartney's The Lyrics backed by bus adverts, live events and media blitz

The publicity and marketing campaign for Paul McCartney’s The Lyrics (Allen Lane) has featured in a major advertising campaign, including 100 bus adverts running across London, Manchester and Liverpool. Continue reading at The Bookseller

[ The Bookseller | 2021-11-08 19:32:40 UTC ]
More news stories like this | News stories tagged with: #paul mccartney #live events #media blitz


Books in the Media: Claire Tomalin's The Young H G Wells strikes a chord

The Young H G Wells by Claire Tomalin (Viking) was the most reviewed book this week.  Continue reading at The Bookseller

[ The Bookseller | 2021-11-08 10:00:51 UTC ]
More news stories like this | News stories tagged with: #claire tomalin


Kevin Buckley, foreign correspondent and magazine editor, dies at 80

He revealed U.S. atrocities in Vietnam while reporting for Newsweek and wrote a book about the ouster of Panamanian leader Manuel Noriega. Continue reading at The Washington Post

[ The Washington Post | 2021-11-06 16:48:34 UTC ]
More news stories like this | News stories tagged with: #foreign correspondent #magazine editor


Zenith wins consolidated Confused.com, Uswitch and Zoopla media business

Combined accounts worth £53m in annual billings in 2020, according to Nielsen data. Continue reading at Media Week

[ Media Week | 2021-11-03 11:07:53 UTC ]
More news stories like this | News stories tagged with: #nielsen data #nielsen


Books in the Media: Critics hail Paul McCartney's 'absorbing' The Lyrics

Paul McCartney’s The Lyrics: 1956 to the Present, edited by Paul Muldoon (Allen Lane), was one of the critics' most reviewed books this week. The book was mentioned in the Observer, Daily Mail, Telegraph, Times, Irish Times, Washington Post and the New Yorker. Continue reading at The Bookseller

[ The Bookseller | 2021-11-02 02:24:55 UTC ]
More news stories like this | News stories tagged with: #reviewed books #irish times #paul mccartney #daily mail