Martin Sorrell-backed S4S Ventures, Bertelsmann invest $10M in data asset management outfit as it blends new content, analytics-based marketing for clients

The recent explosion in content has created the need not only for more sophisticated tools to manage it, but better ways to attach data and analytics to the content in order to better optimize it at the right time for the right opportunity. Continue reading at 'Digiday'

[ Digiday | 2022-11-22 05:01:00 UTC ]
News tagged with: #recent explosion #bertelsmann

Other Publishing stories related to: 'Martin Sorrell-backed S4S Ventures, Bertelsmann invest $10M in data asset management outfit as it blends new content, analytics-based marketing for clients'


Maryland Legislature Passes Law Supporting Library Access to Digital Content

The Maryland legislature this week became the first to pass legislation that would ensure libraries can license digital content that is available to consumers. Similar legislation is pending in New York and Rhode Island. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-11 05:00:00 UTC ]
More news stories like this | News stories tagged with: #ensure libraries #rhode island #digital content #libraries


Russian Market Looks to Children’s Books for 2021 Growth

Some children's book publishers in Russia forecast growth in 2021, but another publisher cautions that 'oversupply' and 'low-quality books' are problematic. The post Russian Market Looks to Children’s Books for 2021 Growth appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-03-04 17:10:20 UTC ]
More news stories like this | News stories tagged with: #russian market #book publishers #children's book


Back to school with a little bear and his hearing aids

How a picture book about a little bear who discovers he is deaf tells a personal story for its creators. Continue reading at BBC News

[ BBC News | 2021-03-02 00:02:48 UTC ]
More news stories like this | News stories tagged with: #personal story #picture book


International markets showed mixed response to pandemic in 2020

While the pandemic sent shockwaves across the world’s publishing industry in 2020, some international markets reported strong performances with the US posting record-breaking sales while Australia also saw a major boost. Continue reading at The Bookseller

[ The Bookseller | 2021-02-25 01:03:16 UTC ]
More news stories like this | News stories tagged with: #major boost #publishing industry


Chicago company acquires San Mateo-based QuanticMind

Chicago-based Centro Inc., a maker of advertising software, is acquiring a San Mateo-based predictive advertising technology company.  Centro announced Wednesday that it is acquiring QuanticMind Inc. Its software uses artificial intelligence and machine learning to analyze data and provide... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2021-02-24 22:49:15 UTC ]
More news stories like this | News stories tagged with: #artificial intelligence #machine learning #digital media


According to data, Black and Latinx Millennials are keeping the book industry alive.

Surprisingly, despite the heavy toll taken by the COVID-19 pandemic on brick and mortar bookstores (especially independent brick and mortar bookstores) nationwide, US book sales actually increased by 8 percent in 2020. What demographic is responsible for keeping the industry alive and thriving... Continue reading at Literrary Hub

[ Literrary Hub | 2021-02-23 19:04:39 UTC ]
More news stories like this | News stories tagged with: #covid-19 pandemic #book sales #book industry


Sourcebooks Forms E-Commerce and Online Marketing Department

The expanded department’s objective, Sourcebooks said, is to drive online sales for all of the publisher’s retail partners. The unit will be overseen by Mike Zuccato. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-23 05:00:00 UTC ]
More news stories like this | News stories tagged with: #retail partners


DoubleVerify: Inflammatory and Misleading Content Spiked 83% Year Over Year Last November

Brands unwittingly spent a minimum of $235 million in advertising on sites linked to disinformation in 2019, according to Global Disinformation Index estimates, and digital media analytics, data and measurement platform DoubleVerify released a new report that examined three of the most important... Continue reading at AdWeek

[ AdWeek | 2021-02-23 00:05:16 UTC ]
More news stories like this | News stories tagged with: #presidential election #digital media


When Can I Go Back to School? Self-published lockdown story lands major publisher

‘Gentle, honest’ book, written by Anna Friend in response to her seven-year-old son’s worries, wins five-figure deal with ScholasticA self-published children’s picture book that was written to help the author’s son deal with being kept home from school during lockdown has been snapped up by a... Continue reading at The Guardian

[ The Guardian | 2021-02-20 07:00:25 UTC ]
More news stories like this | News stories tagged with: #five-figure sum #major publisher #picture book


WI16: Indies Look Back While Charting the Future

Winter Institute 16 kicked off yesterday as a virtual gathering of booksellers. Inspired by such high wattage speakers as Barack Obama and Amanda Gorman, booksellers celebrated their past while charting their future. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-19 05:00:00 UTC ]
More news stories like this | News stories tagged with: #virtual gathering #barack obama #amanda gorman


Google will pay News Corp outlets for using their content

Google has signed a three-year agreement to carry content from News Corp publications. In the US, UK and Australia, Google’s News Showcase will now feature stories from The Wall Street Journal, MarketWatch and other outlets. The financial terms of th... Continue reading at Engadget

[ Engadget | 2021-02-17 18:42:24 UTC ]
More news stories like this | News stories tagged with: #three-year agreement #financial terms #news corp


10 Thrillers Based on Real-Life Events

Ben McPherson, author of the new suspense novel 'Love and Other Lies,' picks ten exceptional thrillers based on real-life events. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-17 05:00:00 UTC ]
More news stories like this |


‘The Three Mothers’ honors the women who made Martin Luther King Jr., Malcolm X and James Baldwin

In her new book, Anna Malaika Tubbs shines a light on the strong women behind three influential Black leaders Continue reading at The Washington Post

[ The Washington Post | 2021-02-12 07:00:00 UTC ]
More news stories like this | News stories tagged with: #strong women #james baldwin


Hearst turns to first-party data to look for new brand licensing categories

Hearst Magazines said its affiliate e-commerce business is up over 150% compared to January of last year. It's applying these insights to licensing. The post Hearst turns to first-party data to look for new brand licensing categories appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-10 05:01:00 UTC ]
More news stories like this | News stories tagged with: #first-party data #hearst magazines #hearst


Germany-Based Bookwire in 2020: Titles Up 11 Percent Over 2019

The digital distributor reports a rise in audiobook titles of 123 percent in 2020 over the previous year. Print-on-demand advanced 18 percent. The post Germany-Based Bookwire in 2020: Titles Up 11 Percent Over 2019 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-02-08 05:46:46 UTC ]
More news stories like this | News stories tagged with: #audiobook


Back-Talking The Tone Police: Book People Are Not Your Enemy

Book People are not the enemy of books, and gatekeeping book and reading culture does no one any favors. Continue reading at Book Riot

[ Book Riot | 2021-02-05 11:37:00 UTC ]
More news stories like this | News stories tagged with: #reading culture #book people


Back to school for Tele editors after 'activist teachers' exposé | The Weekly Beast

News Corp’s examples of cultural Marxism come up short. Plus: Alan Jones apology relegated to Sky News corrections pageDays after News Corp chairman Rupert Murdoch warned of an “awful woke orthodoxy”, the Daily Telegraph demonstrated the boss’s point with a front-page story about political... Continue reading at The Guardian

[ The Guardian | 2021-02-04 22:44:51 UTC ]
More news stories like this | News stories tagged with: #weekly beast #front-page story #political correctness #news corp


Power to the Peepal: Leeds-based indie enjoys reward of second major award win

Peepal Tree Press is behind the dark, magical realist novel that scooped the £30,000 Costa Book of the Year last week, with The Mermaid of Black Conch by Monique Roffey putting a new spotlight on a small publisher that has consistently supported international Caribbean writing for 35 years. Continue reading at The Bookseller

[ The Bookseller | 2021-02-04 21:20:53 UTC ]
More news stories like this | News stories tagged with: #small publisher #costa book


John Murray backs Herron with retailer events

John Murray is embarking on a PR and marketing campaign for Mick Herron's Slough House, hosting a raft of events with booksellers online in a show of support for both the series and retailers during the latest lockdown. Continue reading at The Bookseller

[ The Bookseller | 2021-02-04 00:21:11 UTC ]
More news stories like this | News stories tagged with: #john murray #marketing campaign #mick herron #slough house #latest lockdown


Cornwell brings back Sharpe after 15 years

Bernard Cornwell is bringing back his famous Richard Sharpe character after 15 years' absence, for a new adventure with HarperCollins this autumn. Continue reading at The Bookseller

[ The Bookseller | 2021-02-03 20:30:31 UTC ]
More news stories like this | News stories tagged with: #bernard cornwell #bringing back #harpercollins