Martin Sorrell-backed S4S Ventures, Bertelsmann invest $10M in data asset management outfit as it blends new content, analytics-based marketing for clients

The recent explosion in content has created the need not only for more sophisticated tools to manage it, but better ways to attach data and analytics to the content in order to better optimize it at the right time for the right opportunity. Continue reading at 'Digiday'

[ Digiday | 2022-11-22 05:01:00 UTC ]
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Adweek Expands Coverage Areas in Commerce, Performance Marketing and Convergent TV

Like all digital media businesses, Adweek is looking back at the challenges and successes of a vexing 2020, while also looking ahead to the opportunities in 2021. And we're going to start early--as in today. You may notice some changes to the Adweek.com homepage as we have scoped out new areas... Continue reading at AdWeek

[ AdWeek | 2020-12-29 12:00:28 UTC ]
More news stories like this | News stories tagged with: #performance marketing #digital media

NetGalley data breach may have exposed user information

Digital advance-copy service NetGalley has revealed it suffered a data breach just before Christmas that may have exposed members' information. Continue reading at The Bookseller

[ The Bookseller | 2020-12-29 00:17:57 UTC ]
More news stories like this | News stories tagged with: #data breach

What to read in 2021 based on what you loved in 2020

Here are 14 books, from a variety of genres, to consider based on recent favorites. Continue reading at The Washington Post

[ The Washington Post | 2020-12-28 13:00:00 UTC ]
More news stories like this | News stories tagged with: #recent favorites

In his memoir, Georgetown’s John Thompson doesn’t hold back

The late basketball coach offers an honest, unsparing look at his life and his ex-employer. Continue reading at The Washington Post

[ The Washington Post | 2020-12-24 13:00:00 UTC ]
More news stories like this | News stories tagged with: #hold back

AT&T acquires Canada's You.i TV to bolster efforts to get HBO Max into more markets

AT&T’s WarnerMedia has brought on a startup to help it get HBO Max into more places. The entertainment arm of the Dallas company has acquired Canada-based You.i TV, a provider of cross-platform development tools for television and media companies, according to a statement. Terms were not... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-12-23 22:03:09 UTC ]
More news stories like this | News stories tagged with: #hbo max #entertainment arm #media companies #$35 million #time warner

Back of the net

The age-old issue around what can be done to encourage boys to read has been brought into sharper focus over recent weeks with the announcement that Marcus Rashford, supported by MacMillan, is launching a book club. Continue reading at The Bookseller

[ The Bookseller | 2020-12-20 22:26:17 UTC ]
More news stories like this | News stories tagged with: #recent weeks #marcus rashford #book club

Print market soars following second lockdown

For the first full week following the lifting of lockdown restrictions in early December, the print market sold 9.17 million books for £84.7m through Nielsen BookScan's Total Consumer Market—15% up in volume and 17% in value against the same week in 2019. Continue reading at The Bookseller

[ The Bookseller | 2020-12-20 21:38:05 UTC ]
More news stories like this | News stories tagged with: #full week #lockdown restrictions #early december #nielsen bookscan #nielsen

The Bookseller's Tale by Martin Latham review – a literary celebration

Latham, a bookseller for 35 years, has put together a heady mix of history, philosophy, anecdotes and entertaining factsWhat most people know about the American librarian Melvil Dewey is his phenomenal classification technique, the Dewey decimal system, which is still used in 135 countries. Less... Continue reading at The Guardian

[ The Guardian | 2020-12-19 09:00:45 UTC ]
More news stories like this | News stories tagged with: #heady mix #bookseller

Their Publishing Imprint Closed. Now They’re Bringing It Back.

In a literary landscape dominated by the biggest players, Cindy Spiegel and Julie Grau are among the executives rejecting the corporate publishing model and instead starting their own companies. Continue reading at The New York Times

[ The New York Times | 2020-12-18 10:00:29 UTC ]
More news stories like this | News stories tagged with: #biggest players #cindy spiegel #julie grau #publishing imprint

Havas Chicago Names New Executive Client, Strategy Leads

Havas has named new executive client and strategy leaders in its Chicago office heading into 2021, hiring Lilia Arroyo Flores as chief strategy officer and Maisha Pearson as chief client officer. "Our clients' business needs are constantly changing--now more than ever--with strategy and... Continue reading at AdWeek

[ AdWeek | 2020-12-17 15:30:20 UTC ]
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Child brings back Clarice Bean for 'Christmas classic' with HCCB

Lauren Child is bringing back Clarice Bean in a “spectacularly cinematic Christmas classic” for HarperCollins Children's Books. Continue reading at The Bookseller

[ The Bookseller | 2020-12-17 02:21:05 UTC ]
More news stories like this | News stories tagged with: #christmas classic #lauren child #harpercollins children #harpercollins

Knopf Doubleday Restructures Marketing Department

Knopf Doubleday senior v-p and director of integrated marketing strategy Kristin L. Fassler has restructured the group's marketing department in a bid, she said, "to augment the skills of the marketing team and help them reach the widest possible audience of readers." Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-15 05:00:00 UTC ]
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Baltimore-based lending software company to be acquired by Netherlands firm for $280 million

Baltimore tech company eOriginal is set to be acquired by Netherlands-based Wolters Kluwer for about $280 million, the information and software firm announced in a news release Thursday. Continue reading at Baltimore Sun

[ Baltimore Sun | 2020-12-10 22:23:55 UTC ]
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The Martin Agency, Sweetgreen and Condé Nast are Digiday Awards finalists

This year’s Digiday Awards will honor the companies that thrived throughout the most tumultuous year in the modern history of digital media and marketing. The post The Martin Agency, Sweetgreen and Condé Nast are Digiday Awards finalists appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-12-08 19:30:47 UTC ]
More news stories like this | News stories tagged with: #digiday awards #tumultuous year #martin agency #modern history #digital media

The Martin Agency, Sweetgreen and Condé Nast are Digiday Awards finalists

[ Digiday | 2020-12-08 19:30:47 UTC ]
More news stories like this | News stories tagged with: #digiday awards #tumultuous year #martin agency #modern history #digital media

National TV Ad Sales Shrank 11% This Year, But Are Bouncing Back

In the U.S. and around the world, the third quarter of 2020 wasn't a pretty one for traditional advertising revenue. But digital media is looking up. According to Magna's latest quarterly advertising forecast, U.S. linear advertising revenues for 2020 (which include linear TV, linear radio,... Continue reading at AdWeek

[ AdWeek | 2020-12-07 02:00:00 UTC ]
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NYC radical bookstore Bluestockings is back—and they need your help.

YES! The volunteer-run, collectively owned radical bookstore and activist center Bluestockings is reopening in a new location after shutting down over the summer and fall. In July, Bluestockings announced they were shutting down their original location at 172 Allen Street for both pandemic and... Continue reading at Literrary Hub

[ Literrary Hub | 2020-12-03 16:23:15 UTC ]
More news stories like this | News stories tagged with: #original location #ve found #literary hub #bookstore

An Orpheus and Eurydice Remix: Talking to Lilliam Rivera about Never Look(ing) Back, by Bayleigh Acosta

Interviews Photo of Lilliam Rivera by Lilith Ferreira / Las Fotos Project Lilliam Rivera is an award-winning author of children’s books who currently resides in Los Angeles, California. Rivera’s work has appeared in the New York Times,... Continue reading at World Literature Today

[ World Literature Today | 2020-12-02 22:19:21 UTC ]
More news stories like this | News stories tagged with: #budding career #women alike #familial strife #—creating #healing tale #inciting factor #spiritual entity #spirituality elevate #larger audience #familiar aspects #comfortable environment #alternating perspectives #human experience #puerto rico #caribbean—puerto rico #short stories #award-winning author

Lilliam Rivera’s Orpheus and Eurydice Remix: Talking about Never Look(ing) Back, by Bayleigh Acosta

Two Roads unveils Hogan's latest novel, based on famous clairvoyant

Ruth Hogan is publishing her fourth novel with Two Roads in April 2021, Madame Burova—a story of community, love and friendship set in Brighton and spanning over 50 years. Continue reading at The Bookseller

[ The Bookseller | 2020-12-02 16:42:42 UTC ]
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