Marketing and Publicity Conference 2019: The off switch

Speakers at The Bookseller's Marketing and Publicity Conference 2019 share how they maintain work-life balance and keep themselves sane when the pressure gets high. Continue reading at 'The Bookseller'

[ The Bookseller | 2019-06-16 18:11:22 UTC ]
News tagged with: #bookseller

Other news stories related to: "Marketing and Publicity Conference 2019: The off switch"


A History of Racism in American Public Libraries

A deep dive into the history of racism in American public libraries, including the effects of Jim Crow laws and racism in libraries today. Continue reading at Book Riot

[ Book Riot | 2021-03-08 11:30:00 UTC ]
More news stories like this | All news stories tagged with: #libraries #deep dive


‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness

Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with... Continue reading at Digiday

[ Digiday | 2021-03-08 05:01:00 UTC ]
More news stories like this | All news stories tagged with: #digital publishers #ad tech


Russian Market Looks to Children’s Books for 2021 Growth

Some children's book publishers in Russia forecast growth in 2021, but another publisher cautions that 'oversupply' and 'low-quality books' are problematic. The post Russian Market Looks to Children’s Books for 2021 Growth appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-03-04 17:10:20 UTC ]
More news stories like this | All news stories tagged with: #children's book #book publishers #russian market


6 Dr. Seuss Books to Cease Publication for Racist Images

Dr. Seuss Enterprises has announced that it will cease publication of six of the author's books due to their racist depictions. Continue reading at Book Riot

[ Book Riot | 2021-03-02 14:09:13 UTC ]
More news stories like this | All news stories tagged with: #dr. seuss #books due #seuss enterprises #cease publication #seuss books


What Do Libraries Do?: 7 Services Your Public Library (Probably) Offers

"What do libraries do?" You may be surprised by these seven basic services your public library offers for free, including job search help. Continue reading at Book Riot

[ Book Riot | 2021-03-01 11:30:00 UTC ]
More news stories like this | All news stories tagged with: #libraries #public library


International markets showed mixed response to pandemic in 2020

While the pandemic sent shockwaves across the world’s publishing industry in 2020, some international markets reported strong performances with the US posting record-breaking sales while Australia also saw a major boost. Continue reading at The Bookseller

[ The Bookseller | 2021-02-25 01:03:16 UTC ]
More news stories like this | All news stories tagged with: #publishing industry #major boost


Sourcebooks Forms E-Commerce and Online Marketing Department

The expanded department’s objective, Sourcebooks said, is to drive online sales for all of the publisher’s retail partners. The unit will be overseen by Mike Zuccato. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-23 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #retail partners


A New Vintage for Public Domain Classics

It’s the Roaring ’20s all over again at Vintage Classics, which is making a bunch of old books now in the public domain new again. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-12 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #public domain #vintage classics


This North Carolina indie bookstore just got a Super Bowl-sized publicity boost.

Yesterday’s slate of Super Bowl commercials can be divided into two heavily-overlapping camps: cringey pop-culture nostalgia garbage fronted by stars you hoped were better than that, and expensive “unify the divided country through capitalism” garbage fronted by stars you hoped were better than... Continue reading at Literrary Hub

[ Literrary Hub | 2021-02-08 16:56:30 UTC ]
More news stories like this | All news stories tagged with: #bookstore


Germany-Based Bookwire in 2020: Titles Up 11 Percent Over 2019

The digital distributor reports a rise in audiobook titles of 123 percent in 2020 over the previous year. Print-on-demand advanced 18 percent. The post Germany-Based Bookwire in 2020: Titles Up 11 Percent Over 2019 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-02-08 05:46:46 UTC ]
More news stories like this | All news stories tagged with: #audiobook


PubWest Conference Opens with Talk of 2021 Trends

The PubWest 2021 conference opened with a discussion on new digital marketing efforts while Gibbs Smith's Brad Farmer and Nicole Sullivan of Denver's BookBar shared observations about the current state of publishing and bookselling. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-03 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #current state #nicole sullivan #gibbs smith


Macmillan Restructures Central Digital Marketing Team

Macmillan Publishers has made a series of personnel changes to its central digital marketing team in order to restructure the team’s core functions of marketing, metadata, data analysis, and web development. Cristina Gilbert has been promoted to senior v-p of publishing and marketing strategy. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-02 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #macmillan #web development #data analysis #macmillan publishers #marketing strategy


Bloomsbury predicts annual profit 'well ahead' of market expectation

In a trading update, Bloomsbury has said it expects its annual revenue and profit to be "well ahead" of market expectations for the financial year ending 28th February 2021, although down on 2020's figures. Continue reading at The Bookseller

[ The Bookseller | 2021-01-29 02:27:52 UTC ]
More news stories like this | All news stories tagged with: #bloomsbury #annual revenue #trading update #market expectation


Edinburgh International Book Festival switches venue for August event

The Edinburgh International Book Festival will run from 14th to 30th August at a new location: the Edinburgh College of Art. Continue reading at The Bookseller

[ The Bookseller | 2021-01-27 10:17:35 UTC ]
More news stories like this |


Watch: How Kroger leverages “always on” analytics for real-time marketing decisions

Watch the broadcast replay here and join the conversation on Facebook, Periscope, LinkedIn and Twitter. Even the largest supermarket chain in the U.S. has to adjust to business disruptions and think fast on its feet—particularly in the aftermath of a global pandemic. To improve its marketing... Continue reading at Advertising Age

[ Advertising Age | 2021-01-26 19:00:00 UTC ]
More news stories like this | All news stories tagged with: #associate publisher #connected device #test-and-learn culture #general manager #kroger vp #implement ap #analytic partners #kroger partnered #real time #global pandemic #business disruptions #kroger leverages #watch live #analytics helps


BookScan estimates 2020 full-year print market up 5.5%

Nielsen BookScan has estimated the full-year print market for 2020 at 202 million books sold for £1.76bn, a 5.2% rise in volume and a 5.5% increase in value compared to 2019. Continue reading at The Bookseller

[ The Bookseller | 2021-01-22 10:32:48 UTC ]
More news stories like this | All news stories tagged with: #nielsen bookscan #books sold #5% increase #2% rise


Watch live Jan. 26 at 2:30 p.m. EST: How Kroger leverages “always on” analytics for real-time marketing decisions

Watch the live broadcast here on Jan. 26 at 2:30 p.m. Eastern—and join the conversation on Facebook, Periscope, LinkedIn and Twitter. To RSVP, click here. Even the largest supermarket chain in the U.S. has to adjust to business disruptions and think fast on its feet—particularly in the... Continue reading at Advertising Age

[ Advertising Age | 2021-01-21 19:30:00 UTC ]
More news stories like this | All news stories tagged with: #associate publisher #connected device #test-and-learn culture #general manager #kroger vp #implement ap #analytic partners #kroger partnered #real time #global pandemic #business disruptions #live broadcast #kroger leverages #watch live #analytics helps


‘Crisis and Changes’: Insights From Beijing OpenBook’s Conference

With physical retail down, 2020 was the first year in which Beijing OpenBook tracked a downturn in the Chinese book market since 2000. The post ‘Crisis and Changes’: Insights From Beijing OpenBook’s Conference appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-01-18 22:13:00 UTC ]
More news stories like this | All news stories tagged with: #book market #physical retail #conference appeared


Dowson joins ED Public Relations

Emma Dowson has joined agency ED Public Relations as an account director, bringing the Myriad list with her. Continue reading at The Bookseller

[ The Bookseller | 2021-01-11 12:59:28 UTC ]
More news stories like this | All news stories tagged with: #account director


Plenty of overhead in this market: Betting on drone races

In the “gamblers will bet on absolutely anything” category, here’s a new one: A major sports book is taking bets on aerial drone races Continue reading at ABC News

[ ABC News | 2021-01-08 16:43:45 UTC ]
More news stories like this | All news stories tagged with: #sports book