Magazines Are Dead, or Why There's No Such Thing as a (Mere) Magazine Company Anymore

In the Oct. 21 issue of Advertising Age, you'll find the closely watched annual Magazine A-List, which honors 10 glossies that are doing really, really well. I'm part of the editorial team that, each summer and fall, works on the list (which involves a lot of in-depth research and number-crunching) and decides which magazines are "hot." For some reason, contemplating "hotness" this year sent me into something of a my-life-flashing-before-my-eyes-in-glossy-form reverie -- a mix of nostalgia and mourning.When Ad Age launched the Magazine A-List in its present form in October 2002 (before my time), large parts of the magazine industry were still in a post-9/11 recessionary gloom.Tina Brown's much-hyped monthly Talk had folded in January after partners Hearst and Miramax got sick of footing its losses. (It had launched just three years earlier under a 20-minute Grucci fireworks show at a lavish bash at the base of the Statue of Liberty in perhaps the definitive fin de sicle party. I remember drinking, uh, enthusiastically as I gawked at the absurd mix of guests, including Madonna, Al Sharpton, Kate Moss, Henry Kissinger and, of course, Kevin Bacon.) Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2013-10-22 00:00:00 UTC ]
News tagged with: #years earlier #kate moss #henry kissinger

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[ The Bookseller | 2021-04-30 08:35:56 UTC ]
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[ The Washington Post | 2021-04-28 12:00:00 UTC ]
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PRH to Be 'Remote-Friendly' Company

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[ Publishers Weekly | 2021-04-28 04:00:00 UTC ]
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[ The Bookseller | 2021-04-25 14:10:51 UTC ]
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[ The Bookseller | 2021-04-18 01:21:02 UTC ]
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[ AdWeek | 2021-04-16 23:45:54 UTC ]
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[ CBC | 2021-04-15 16:49:57 UTC ]
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Time to rewatch this iconic performance of Where the Wild Things Are.

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[ Literrary Hub | 2021-04-09 16:58:23 UTC ]
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[ Publishers Weekly | 2021-04-09 04:00:00 UTC ]
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[ Publishers Weekly | 2021-04-06 04:00:00 UTC ]
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[ The Bookseller | 2021-03-19 18:14:32 UTC ]
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[ The Washington Post | 2021-03-16 05:42:46 UTC ]
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[ CBC | 2021-02-23 20:10:42 UTC ]
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[ The Guardian | 2021-02-03 16:08:52 UTC ]
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