Lululemon Athletica Inc. has quietly closed its men’s standalone stores in New York City and Toronto even as it plans to more than double its men’s business in the next five years. The retailer found that guests respond better to Lululemon “as a dual-gender brand,” spokeswoman Erin Hankinson said when asked about the locations. “We continually test and learn at Lululemon—which is what we did with the men’s stores.” The small-format men’s location in Toronto, dubbed “The Local,” opened in December 2016 complete with merchandise, a ping pong table and cold brew coffee. It closed last year, Hankinson confirmed. The New York City men’s location in Manhattan’s swanky Soho neighborhood, which opened in 2014, was consolidated into a larger format store about four blocks away. The quiet closing of the men’s concept stores doesn’t mean the athleticwear company is giving up on men. Quite the contrary: The Vancouver-based retailer said this spring it expects to more than double its men’s revenues by 2023. In the first quarter, Lululemon men’s same-store sales grew at a rapid 26 percent clip from the year earlier. In the last few months, the upscale athleticwear maker has announced plans to introduce shoes and rolled out personal care products for men and women. The company is focused on building out its more productive stores, "which will continue to create space for category expansions and will help to grow our business, specifically in men’s," Hankinson said. "When we expand... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-06-19 20:05:22 UTC ]
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Brands are going long on Snapchat—at least with video. After beginning to test the first "swipe to view" video ad with Activision's Call of Duty in November, a series of brands are now experimenting with ads that promote clips longer than 10 seconds. On Wednesday, three entertainment... Continue reading at AdWeek
[ AdWeek | 2016-01-29 00:00:00 UTC ]
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Meredith Corp. is close to walking away from its attempt to merge with Media General, allowing Nexstar Broadcasting Group to acquire the TV station owner after months of negotiation, according to people familiar with the matter.Meredith, the owner of broadcast stations and magazines like Better... Continue reading at Advertising Age
[ Advertising Age | 2016-01-27 00:00:00 UTC ]
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When Vina Castillo, Natalie Noboa, and Holly Nikodem worked at the Forest Hills store, they often joked about opening a bookstore. Now that B&N has closed all three Queens stores, they're moving forward with their plans. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-24 00:00:00 UTC ]
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The anonymity of six finalists in the running for the Costa Short Story Award has been lifted, revealing a novelist who made it into David Bowie's "Top 100 Must-Read books of all time". Continue reading at The Bookseller
[ The Bookseller | 2016-01-19 00:00:00 UTC ]
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Exclusive Books has redesigned its flagship Johannesburg store, with the result breaking “the shackles and restraints of the chain-store mentality” in order to make books “sexy” again. Continue reading at The Bookseller
[ The Bookseller | 2016-01-16 00:00:00 UTC ]
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Recent reports about a widening disparity between the earnings of authors at the top of the charts and those at the bottom of the food chain are borne out in 2015’s figures—but the story is far from black and white. Continue reading at The Bookseller
[ The Bookseller | 2016-01-15 00:00:00 UTC ]
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Slightly Foxed bookshop on London's Gloucester Road is to close at the end of the month due to “extortionate” rental rates. Continue reading at The Bookseller
[ The Bookseller | 2016-01-12 00:00:00 UTC ]
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The original hashtag, created after the World Book Night failed to include BAME authors on its giveaway list, has rebranded as #ReadDiverse2016 to ‘celebrate diversity in all its forms’ for the whole year#DiverseDecember, last month’s celebration of writers of colour, was “hugely popular”... Continue reading at The Guardian
[ The Guardian | 2016-01-07 00:00:00 UTC ]
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A shuffling step carries Leonard Bernstein onto Grand Avenue. The pilasters and garlands of the PacMutual Building rise above him. Nearly 70, a balding man with a gray cattle-catcher mustache, he finds his keys and stoops to the lock in the threshold. Two bells tied to a red ribbon jingle as the... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-01-01 00:00:00 UTC ]
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Penguin imprint Michael Joseph’s Ladybird parodies had another strong week in the final days before Christmas, while the Penguin Random House group dominated the top of the charts. Continue reading at The Bookseller
[ The Bookseller | 2015-12-31 00:00:00 UTC ]
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The Bookseller's annual Christmas Trading Survey for independent bookshops is now live. Continue reading at The Bookseller
[ The Bookseller | 2015-12-19 00:00:00 UTC ]
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Who found the manuscript for Harper Lee’s Go Set a Watchman? Which taunt did Martin Amis level at Jeremy Corbyn? And who hasn’t had an adult colouring book devoted to them (yet)? Test your knowledge of this year’s books here1. Which star’s debut novel was a black comedy about industrial... Continue reading at The Guardian
[ The Guardian | 2015-12-18 00:00:00 UTC ]
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Publisher Barefoot Books has told business associates it will close its Oxford studio at the end of the month. Continue reading at The Bookseller
[ The Bookseller | 2015-12-15 00:00:00 UTC ]
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The graphic adaptations of 'How to Talk to Girls at Parties,' with art by Gabriel Bá and Fábio Moon, and 'Troll Bridge,' with art by Colleen Doran, will be released in 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-14 00:00:00 UTC ]
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"The Wiz Live!" got NBC pretty close to the Emerald City, at least ratings-wise. NBC's nearly three-hour telecast of the 1974 Broadway musical -- a soul-tinged retelling of "The Wizard of Oz" -- delivered 11.4 million total viewers, according to Nielsen. Queen Latifah starred in the title role,... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-12-05 00:00:00 UTC ]
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Disagreement between business partners leads to the sudden closure of Brazilian publishing house Cosac Naify and an uncertain future for 1,600 titles. The post Brazil’s Prestige Publisher Cosac Naify to Close appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-12-03 00:00:00 UTC ]
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It's been a big year for Andy Weir, author of acclaimed sci-fi novel The Martian. His bestselling book -- originally published serially for free on his personal website -- was turned into a similarly excellent movie starring Matt Damon and Jessica Ch... Continue reading at Engadget
[ Engadget | 2015-12-03 00:00:00 UTC ]
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Judging by its Facebook and Instagram accounts, Michael Kors is a women's brand. Now, the premium designer is focusing on reaching out and building upon its menswear line -- but it first needs to find its audience. Michael Kors teamed up with food website Tasting Table to reach its male readers,... Continue reading at Digiday
[ Digiday | 2015-12-03 00:00:00 UTC ]
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Independent publisher Robert Hale Ltd is to “withdraw from publishing” after nearly 80 years, with 10 people made redundant. Continue reading at The Bookseller
[ The Bookseller | 2015-12-03 00:00:00 UTC ]
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Speaking at the Guadalajara Book Fair, Jonathan Franzen was self-deprecating about his global literary fame. The post Franzen Lives In Denial of His Fame, Or Tries To appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-12-01 00:00:00 UTC ]
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