Lululemon Athletica uses science to reinvent the sports bra

When it comes to sports bras, the longstanding idea was to keep breast movement to a minimum during exercise, but Lululemon is turning that notion on its head. After two years of development, incorporating everything from advancements in neuroscience to behavioral psychology, the activewear firm... Continue reading at 'Los Angeles Times'

[ Los Angeles Times | 2017-05-02 00:00:00 UTC ]

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YA science fiction delights: 'Shadowshaper' and 'More Happy Than Not'

"The trouble with magic," wrote children's author and activist Zetta Elliott in an award-winning 2013 Jeunesse essay, "is that it appears to exist in realms to which only certain children belong." Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-06-18 00:00:00 UTC ]
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Thomas and Waterstones winners at Cross Sports Book Awards

Books illuminating the lives of gay sportsmen have been honoured at the Cross British Sports Book Awards, with Gareth Thomas' Proud and a biography of John Curry both picking up prizes. Proud, the memoir of Welsh rugby international Gareth Thomas [pictured], published by Ebury, was named... Continue reading at The Bookseller

[ The Bookseller | 2015-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gareth thomas


Macmillan acquires sports psychology titles

Macmillan has acquired two books by sports psychologist Professor Damian Hughes. Non-fiction publisher Robin Harvie acquired world rights to The Five Steps to a Winning Mindset and one other book from David Luxton at DLA. Luxton is the author of How to Think Like Sir Alex Ferguson, which was... Continue reading at The Bookseller

[ The Bookseller | 2015-05-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #david luxton #aurum press


Keane leads British Sports Book awards shortlists

Roy Keane and Roddy Doyle's memoir The Second Half leads the nominations for the Cross British Sports Book Awards shortlists, as it competes for three separate prizes. The book, published by Orion, is in the running for autobiography of the year, football book of the year and the outstanding... Continue reading at The Bookseller

[ The Bookseller | 2015-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #football book #roy keane #roddy doyle


Sporting hat-trick for Headline

Headline has acquired books by former cricketer Phil Tufnell, ex-boxer Ricky Hatton and rugby union player Adam Jones. Non-fiction publishing director Jonathan Taylor was behind the trio of acquisitions.  Continue reading at The Bookseller

[ The Bookseller | 2015-04-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #acquired books


ESPN, Outbrain Partnership Lets Other Marketers Get Native Placement on the Sports Site

One of the biggest names in sports is letting other publications tap into its digital audience.  ESPN and content recommendation platform Outbrain announced Thursday that the two signed a multi-year, global deal. And, because Outbrain is being integrated into ESPN's in-house sales platform, it... Continue reading at AdWeek

[ AdWeek | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales team #press release #larger reach #trending topics


Cross to sponsor British Sports Book Awards

The British Sports Book Awards will have a headline sponsor for the first time this year, following a deal with luxury pen-maker Cross. Held on 3rd June at Lord's Cricket Ground, this year's awards will give out prizes for categories including autobiography of the year, biography of the year,... Continue reading at The Bookseller

[ The Bookseller | 2015-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cricket ground #headline sponsor #3rd june #horse racing


Pan Mac starts sports list with two titles

Pan Macmillan has acquired the first titles for its new sports list. Non-fiction Publisher Robin Harvie acquired UK and Commonwealth rights to Daniel Friebe’s The Best There Never Was from David Luxton Associates. Friebe’s book will be the “definitive” biography of Jan Ullrich, who alongside... Continue reading at The Bookseller

[ The Bookseller | 2015-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pan macmillan #sports list #definitive biography #modern era #published ahead


Nascar Tries Science-and-Math Push to Catch Kids' Interest During School

On the eve of the biggest event of the Sprint Cup Series, Nascar is beginning an effort to get kids more interested in science and math through auto racing.Timed to coincide with Sunday's 57th Daytona 500, the Nascar Acceleration Nation program will look to steer primary schoolers into a greater... Continue reading at Advertising Age

[ Advertising Age | 2015-02-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fan base


'More challenging' computer science GCSE from 2016

The government has published details on a “new, more challenging” GSCE in computer science, and content for more “rigorous and demanding” GCSEs in music, art and design and physical education. Content has also been published for A levels in dance, music and PE as part of a “commitment to raise... Continue reading at The Bookseller

[ The Bookseller | 2015-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #computer science #digital technology


Infographic: Future of Library and Information Science Jobs

What does the future of Library and Information Science look like? What do patrons expect from libraries? This infographic from USC has some answers. The post Infographic: Future of Library and Information Science Jobs appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post infographic


Crowdfunded Magazine Celebrates Queer Science Fiction

In the latest episode of Geek's Guide to the Galaxy the panel discusses the Kickstarter campaign to fund Queers Destroy Science Fiction!, a special issue of Lightspeed magazine written by queer creators. The post Crowdfunded Magazine Celebrates Queer Science Fiction appeared first on WIRED. Continue reading at Wired

[ Wired | 2015-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest episode #panel discusses #kickstarter campaign #special issue


Holtzbrinck And BCP Agree to Merge Science and Education Brands

Holtzbrinck Publishing Group, owners of Macmillan Science and Education, and BC Partners, owners and fund advisors of Springer Science+Business, have reached a merger agreement to join the two groups. Holtzbrinck, whose portfolio includes Nature and Scientific American, will hold 53 percent of... Continue reading at Folio Magazine

[ Folio Magazine | 2015-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #macmillan science #bc partners #springer science+business #merger agreement #scientific american


Government push on maths, science and coding

The government will put a £67m push behind the teaching of maths, science and digital skills in schools next year. Continue reading at The Bookseller

[ The Bookseller | 2014-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital skills


Reinventing Book Printing: New Ideas for a New Market

When PW began this series in September 2013, the book publishing industry appeared headed to a market where print and digital books would coexist. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital books


Reinventing Book Printing: Toward a Hybrid Market

Even though the physical book market is more unpredictable than ever, “print is here to stay,” declares Stuart Applebaum, spokesman for Penguin Random House. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hybrid market


Reinventing Book Printing: The Next Generation of Custom Textbooks

A number of new developments and new technologies suggest that custom textbook publishing is on the cusp of a boom not seen since the early 1990s. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #custom textbooks #technologies suggest #early 1990s


Reinventing Book Printing: Digital Printing for Every Stage in a Book’s Life

Multinational publishers know that regional book editions increase their options for selling titles, especially in the education segment. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital printing #multinational publishers #selling titles #education segment


Science of Seeing and Believing wins young people's book prize

Eye Benders: The Science of Seeing and Believing by Clive Gifford (Ivy) has won the Royal Society Young People’s Book Prize 2014. The book, written with consultant Anil Seth and which was described by the judging panel as “both fascinating and fun”, explains how the science of optical illusions... Continue reading at The Bookseller

[ The Bookseller | 2014-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book prize #judging panel #prize awards