Lululemon Athletica uses science to reinvent the sports bra

When it comes to sports bras, the longstanding idea was to keep breast movement to a minimum during exercise, but Lululemon is turning that notion on its head. After two years of development, incorporating everything from advancements in neuroscience to behavioral psychology, the activewear firm... Continue reading at 'Los Angeles Times'

[ Los Angeles Times | 2017-05-02 00:00:00 UTC ]

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How science fiction and fantasy can help us make sense of the world

Speculative writers flesh out our passing thoughts into complete, functioning societies and explore how they might unfold. Continue reading at The Conversation

[ The Conversation | 2019-04-18 09:22:03 UTC ]
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Goncharoff joins Web of Science

Nicko Goncharoff has been appointed managing director, business development for Greater China, at Web of Science Group.  Continue reading at The Bookseller

[ The Bookseller | 2019-04-09 00:00:00 UTC ]
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Donald Trump Cheats At Golf In Some Really Ridiculous Ways: Sports Writer

Sports writer Rick Reilly says the president "kicks the ball out of the rough so many times the caddies call him Pelé." Continue reading at The Huffington Post

[ The Huffington Post | 2019-04-02 17:32:34 UTC ]
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9 sports books that offer something for every fan

Whether an exhaustive new profile of Babe Ruth, the reflections of basketball great Bob Cousy, or a retrospective of the heyday of women’s bike racing, there’s plenty to choose from in this grab bag of books. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2019-02-01 00:00:00 UTC ]
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An NFL-backed data firm is launching a sports-gambling marketing company

Sportradar AG, a data provider backed by the NFL and Michael Jordan, is launching a new sports-gambling marketing company, seeking to capitalize on the rapidly growing billion-dollar industry.Called Ad:s, the company will help sports books reach new customers through TV, radio, internet and... Continue reading at Advertising Age

[ Advertising Age | 2019-01-17 00:00:00 UTC ]
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£30k William Hill Sports Book of the Year goes jointly to Gregory and Gibson

The £30,000 William Hill Sports Book of the Year has been awarded jointly for the first time in its 30-year history, going to A Boy in the Water by Tom Gregory (Particular Books) and Paul D Gibson’s The Lost Soul of Eamonn Magee (Mercier Press). Continue reading at The Bookseller

[ The Bookseller | 2018-11-29 00:00:00 UTC ]
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Shortlist for William Hill Sports Book of the Year announced

Titles about boxing, darts, football, golf, rugby, swimming and the Olympic Games are on the shortlist for this year’s £30,000 William Hill Sports Book of the Year Award. Continue reading at The Bookseller

[ The Bookseller | 2018-10-25 00:00:00 UTC ]
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Writer and physicist Alan Lightman finds room for science and spirituality

An interview with the MIT Astrophysicist and novelist at this year's Boston Book Festival, including excerpts and a link to the full interview.  Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2018-10-19 00:00:00 UTC ]
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Record-Breaking Sales and More Rights Deals for Finnish Sports Biography

Ahead of Frankfurt, Finnish publishing house Siltala has seen record-breaking sales for a book that brought in a six-figure deal at the London Book Fair in April. The post Record-Breaking Sales and More Rights Deals for Finnish Sports Biography appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-10-04 00:00:00 UTC ]
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History, popular science and memoir compete for £30k Baillie Gifford

Books spanning history, popular science and memoir are in contention for the £30,000 Baillie Gifford Prize for Non-Fiction, with themes of shortlisted books ranging from "the many facets of identity" to "the algorithmic forces that increasingly govern our world". Continue reading at The Bookseller

[ The Bookseller | 2018-10-03 00:00:00 UTC ]
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PRH dominates Science Book Prize shortlist

Penguin Random House has nearly a clean sweep of titles on the The Royal Society Insight Investment Science Book Prize shortlist. Continue reading at The Bookseller

[ The Bookseller | 2018-08-02 00:00:00 UTC ]
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Octopus buys art and science book to wax lyrical over the Moon

llex Press has acquired "a rich and curious history" of the Moon and what it means to humanity by Alexandra Loske and Robert Massey. Continue reading at The Bookseller

[ The Bookseller | 2018-07-28 00:00:00 UTC ]
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Projects from CUP, Digital Science, Clarivate shortlisted for ALPSP Awards

Six projects – including Dimensions from Digital Science and Clarivate Analytics’ Kopernio – have been shortlisted for the Association of Learned & Professional Society Publishers Awards for Innovation in Publishing 2018. Continue reading at The Bookseller

[ The Bookseller | 2018-06-26 00:00:00 UTC ]
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Sky Sports presenter Thomas to explore loss in Trigger book

Independent mental health publisher Trigger has acquired the first book of TV presenter, Simon Thomas, about coping with the death of his wife Gemma.   Continue reading at The Bookseller

[ The Bookseller | 2018-06-23 00:00:00 UTC ]
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Sports publisher theScore’s Facebook Messenger bot has 500,000 monthly users

The publisher formed a six-person emerging platforms team to experiment with new products and features. The post Sports publisher theScore’s Facebook Messenger bot has 500,000 monthly users appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-19 00:00:00 UTC ]
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Wright, Vunipola and Fallon pick up Sports Book awards

Martine Wright has won the Autobiography of the Year Award at the 2018 Sports Book Awards. Continue reading at The Bookseller

[ The Bookseller | 2018-06-08 00:00:00 UTC ]
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10 Essential Offbeat Science Fiction Novels

Catherynne M. Valente, author of 'Space Opera,' picks books by Cory Doctorow, Stanislaw Lem, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-01 00:00:00 UTC ]
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Can science fiction help us prepare for 21st-century warfare?

The novelist Margaret Atwood recently caused a stir when, during an interview with Variety, she said that the 9/11 hijackers “got the idea” to fly planes into buildings from watching “Star Wars.” Atwood, the author of “The Handmaid’s Tale” and other dystopian classics, did not have the facts... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-05-28 00:00:00 UTC ]
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Legal sports betting set to explode after court ruling. But get ready for a battle over the dollars

Suddenly, all bets are on regarding the future of American sports gambling. A surge in betting caused by the Supreme Court’s lifting of a federal ban on sports wagering is expected to trigger new gaming opportunities and burnish existing sports books in Las Vegas casinos — but also spawn a battle... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-05-15 00:00:00 UTC ]
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Nature and Estée Lauder launch women in science awards

Nature Research and The Estée Lauder Companies are launching two new awards for women in science. Continue reading at The Bookseller

[ The Bookseller | 2018-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nature research