Liveblog: Marketing & Publicity Conference 2017

The Bookseller Marketing & Publicity Conference 2017 takes place on Tuesday 13th June. Follow along here. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-06-13 00:00:00 UTC ]

Other news stories related to: "Liveblog: Marketing & Publicity Conference 2017"


Frankfurt’s ‘The Markets’ Conference: France, India, Southeast Asia, UK, USA

Frankfurt Book Fair's 'The Markets' conference explores an industry that keynote speaker Andrew Wylie says stands 'at odds with the nationalist agenda.' The post Frankfurt’s ‘The Markets’ Conference: France, India, Southeast Asia, UK, USA appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #southeast asia #usa appeared #post frankfurt


Marketing must be 'human' in world of 'unprecendented change', conference hears

Consumers are looking to brands to tell stories in ways that feel "modern, connected and personal" in a world that is going through an "unprecedented state of change", Julia Kenyon, director of brand and content marketing of BBC Worldwide has said. Continue reading at The Bookseller

[ The Bookseller | 2017-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bbc worldwide #conference hears #content marketing


Marketing vs Publicity

Julia Kingsford explains why the difference between marketing and publicity doesn’t really matter as long as you have a strategy. Continue reading at The Bookseller

[ The Bookseller | 2017-06-02 00:00:00 UTC ]
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London Book Fair’s Virtual Conference: Nine Markets, Nine Hours, Two Trade Shows

As BookExpo's trade-show floor opens at Javits Center in New York City on Thursday, London Book Fair's Virtual Conference will be in full sway on the ether. The post London Book Fair’s Virtual Conference: Nine Markets, Nine Hours, Two Trade Shows appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-05-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #javits center #trade shows #virtual conference


BookExpo's Librarians' Lounge 2017: How Baker & Taylor Is Helping Public and School Libraries Work Better Together

Stop by the PW BookExpo Librarians’ Lounge (Booth 875) to speak with Baker & Taylor representatives, who will be om hand throughout BookExpo. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-05-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #baker taylor


Magazine Media’s Dismal Record in Public Equity Markets

Time Inc., in state of limbo, is only the latest example. The post Magazine Media’s Dismal Record in Public Equity Markets appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-05-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine media


2017 Global Ebook Report: As Many Stories as Markets

In his Global Ebook Report this year, Rüdiger Wischenbart looks at how the disparate realities in world markets add up to no cohesive single interpretation. The post 2017 Global Ebook Report: As Many Stories as Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-05-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rdiger wischenbart #markets appeared


Children's market up 2.6% in first three months of 2017

For the first 11 weeks of 2017, the Children’s market is up 2.6% in value, to £46.4m, compared to the same period a year ago. Continue reading at The Bookseller

[ The Bookseller | 2017-03-28 00:00:00 UTC ]
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Children's Books in China 2017: Trends in the Rights Market

Over the past decade, China has imported classic children’s books of all genres from the West at a rate far faster than it would have taken another country or territory to accomplish, observes director Chen Yushiuan of Beijing-based Bardon Chinese Media Agency. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #past decade #rights market


Children's Books in China 2017: An Overview of the Children’s Book Market in China

Though describing the massive Chinese children’s book market is as easy as A, B, C (amazing, booming, crowded), explaining the forces behind its growth may take more than 1, 2, 3—but that is still a very good way to start. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market


Children's Books in China 2017: China Children’s Press & Publication Group

The Chinese home of Cipollino, Pippi Longstocking, Le petit Nicolas, and Tintin, China Children’s Press & Publication Group is the largest publisher in terms of output in the nation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #largest publisher #pippi longstocking #chinese home #china children


London Book Fair 2017: Quotables from the Quantum Conference

At Quantum, the London Book Fair's pre-conference, topics of discussion ranged from the popularity of obscure sub-genres among teens to best practices when using Facebook Live. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #quantum conference


London Digital 2017: Can Self-Publishing Crack the Academic Market?

PW talks to Daniel Berze, senior v-p of academic publishing for Glasstree, who says the traditional scholarly publishing model is broken—and self-publishing can help fix it. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #academic publishing #academic market


Children's Conference takes shape for 2017

Freelance children’s publishing consultant Claire Shanahan and children’s writer Katherine Woodfine are to co-programme The Bookseller’s Children’s Conference in 2017. Continue reading at The Bookseller

[ The Bookseller | 2017-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #freelance children


AWP 2017: Politicized Writing Conference Ends With White House Vigil

This year's politically-charged AWP conference concluded Saturday evening with a candlelight vigil outside the White House and strong sales reported from the book fair floor. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #white house


AWP 2017: Writers Get Political as Conference Opens

The Association of Writers & Writing Programs, which is celebrating its 50th anniversary this year, kicked off its annual conference on Thursday with politics on people's minds, as exhibitors, panelists and attendees expressed their opposition to the Trump presidency. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trump presidency #annual conference


Taipei Book Fair 2017: Taking the Pulse of Taiwan’s Book Market

The 25th edition of the Taipei International Book Fair takes place this week amid concerns of a decline in sales and the future for independent bookstores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstores #25th edition #book market


AWP 2017: This Year's Conference Will Be All About—and Against—Trump

Anti-Trump protests and political actions are planned throughout this year’s AWP conference. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #awp conference


Growing Russian Book Market Looks to Educational and Children’s Books in 2017

With book production down 40 percent in Russia, the country's publishers are looking to favorable book pricing as a source of revenue growth in 2017. The post Growing Russian Book Market Looks to Educational and Children’s Books in 2017 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #revenue growth #book production


Select Book Conferences, Festivals, and Fairs in 2017

Some are in the distant future, others are mere days away. One thing is certain, however: 2017 is jam-packed with literary events. This year, by request, we’ve rounded up a number of consumer shows to include on our list in addition to trade-focused shows. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ve rounded #literary events #mere days #distant future