List Growth Alone Won’t Drive Success in Email Marketing

Folio: and WhatCounts team up on a survey revealing how publishers need to get a better handle on ROI and content value. The post List Growth Alone Won’t Drive Success in Email Marketing appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2015-10-26 00:00:00 UTC ]
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TikTokers help drive Sarah J Maas ‘romantasy’ boom for Bloomsbury

Publisher tells investors profits will exceed expectations, attributing this to release of House of Flame and Shadow The publisher Bloomsbury has lifted its annual profit forecasts after the latest novel from the fantasy author Sarah J Maas topped bestseller lists across the world, aided by fans... Continue reading at The Guardian

[ The Guardian | 2024-02-14 13:36:52 UTC ]
More news stories like this | News stories tagged with: #publisher bloomsbury #british publishing #bestseller lists #bloomsbury


PubWest Highlights Nontraditional Retail Success, Addresses A.I.

At this year's PubWest Conference, several publishing professionals noted ways they have found to amplify sales by partnering with more nontraditional book retailers, while for others, discussions of A.I. and the future of the industry remained front and center. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-13 05:00:00 UTC ]
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Your Valentine’s Day reading list needs more than romance novels

Our book reviewers offer up bouquets to unexpected tales of love and affection, from a long marriage to a passion for the movies. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2024-02-08 20:38:00 UTC ]
More news stories like this | News stories tagged with: #romance novels #reading list


Taipei International Book Exhibition 2024: A Market Profile

A market boosted by the elimination of sales tax on books, Taiwan is ready for a strong year at its upcoming international book exhibition. The post Taipei International Book Exhibition 2024: A Market Profile appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-01-30 19:49:02 UTC ]
More news stories like this | News stories tagged with: #sales tax #strong year #international book


How The Midst Taps Into the Midlife and Perimenopause Ad Market With She Media

Independent publisher The Midst launched on its new website Tuesday, after more than four years of chronicling perimenopause and the modern midlife experience as a personal blog called Jumble and Flow. The publisher is one of a growing number of media companies to plant... Continue reading at AdWeek

[ AdWeek | 2024-01-23 13:42:51 UTC ]
More news stories like this | News stories tagged with: #media companies #growing number #independent publisher


‘The levels of attack are extraordinary’: Gary Lineker on punditry, podcasts – and why he won’t stop speaking his mind

The football broadcaster and podcast mogul keeps tweeting about the Israel-Gaza war, despite arguing with friends and getting into hot water with the BBC. What drives him?Gary Lineker has asked me to meet him at his house in Barnes at 2.30pm. It’s a miserable wet day in London, so I give myself... Continue reading at The Guardian

[ The Guardian | 2024-01-20 07:00:52 UTC ]
More news stories like this | News stories tagged with: #back seat


Big Five Domination of Adult Bestseller Lists Slipped in 2023

In 2023, the major publishers maintained their grip on the bestseller lists, but indies scored some notable successes, with Entangled, Kensington, and Sourcebooks among those making inroads. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-19 05:00:00 UTC ]
More news stories like this | News stories tagged with: #bestseller lists


Following a Successful 2023, B&N Aims to Open 50 Stores in 2024

Barnes & Noble followed up sales increases in 2022 with more gains in 2023 and CEO James Daunt said the bookseller is "entering a period of significant growth." Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-10 05:00:00 UTC ]
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Netflix and Hulu pick up TV Golden Globes as Succession dominates

The 2024 Golden Globes represented a return to normalcy after a year dominated by strikes in the entertainment industry. Streamers continued to get recognition for their shows, with Netflix, Hulu and Max picking up a combined 12 television awards. Max (formerly HBO Max) won the most awards,... Continue reading at Engadget

[ Engadget | 2024-01-08 10:25:14 UTC ]
More news stories like this | News stories tagged with: #entertainment industry #final season #princess diana #standup comedy #anthology


Women Ruled the 2023 Bestseller List

Colleen Hoover, who reigned supreme in 2022, also had a stellar 2023, and was joined by Rebecca Yarros in dominating the charts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-08 05:00:00 UTC ]
More news stories like this | News stories tagged with: #colleen hoover #reigned supreme #rebecca yarros


Jilly Cooper is made a dame in new year honours list

Bestselling author and journalist is ‘incredibly bowled over’ to receive DBEJilly Cooper has been given a damehood in the new year honours list for her services to literature and charity.The 86-year-old bestselling author and journalist who was awarded a DBE said she was “delighted, bewildered... Continue reading at The Guardian

[ The Guardian | 2023-12-29 22:30:17 UTC ]
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10 books to add to your reading list in January

Bethanne Patrick recommends 10 new books to kick off 2024, including an alternate Mexican history, memoirs of wildfire seasons and open marriage and more. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-12-29 11:00:49 UTC ]
More news stories like this | News stories tagged with: #open marriage


Pietsch Touts New Marketing Efforts in Letter to Authors

In his last annual letter to authors as Hachettte Book Group CEO, Michael Pietsch hit on a number of topics, including the publisher’s steps to improve its marketing efforts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-26 05:00:00 UTC ]
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Hoover, Yarros Top OverDrive’s List of Most Borrowed E-books for 2023

Overall, OverDrive reps said 2023 was another banner year for library e-books, with North American public libraries seeing a 55% increase in digital checkouts in 2023. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-20 05:00:00 UTC ]
More news stories like this | News stories tagged with: #banner year #library e-books #55% increase #public libraries


How brands are combining audio and video formats to boost digital campaign success

Rachel Brooks, associate director of business marketing, global, Spotify Digital media consumers seamlessly transition from audio to video throughout their day — listening to a favorite playlist during a workout or commute, then tuning into video content when relaxing in front of screens at the... Continue reading at Digiday

[ Digiday | 2023-12-14 15:56:06 UTC ]
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The Memories of Streets: A Reading List of NYC Books That Capture the City’s Many Sides

By instinct and intention, I have been reading books about New York or set in New York since I was a kid. Each one uncovers a facet of the city. Together they form my picture of the life that is hidden inside its buildings or around the corner. Some of these titles, I read when […] Continue reading at Literrary Hub

[ Literrary Hub | 2023-12-14 09:51:18 UTC ]
More news stories like this | News stories tagged with: #reading books