Kraft increases investment in its digital media mix with a focus on nostalgia and millennial parents

In addition to preparing television and sponsored ads, Kraft has also taken an interest in digital OOH and social media displays to account for how consumer shopping habits have changed. Continue reading at 'Digiday'

[ Digiday | 2023-05-22 04:01:00 UTC ]
News tagged with: #millennial parents #digital media

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Why Vox Media’s The Cut Made a Print Issue for September

Vox Media is expanding its print offerings. This year, the digital media company is launching The Cut's first-ever Fall Fashion Issue. The Cut, part of New York Magazine, is competing for lucrative print ad dollars that fashion-focused publications like Vogue and... Continue reading at AdWeek

[ AdWeek | 2024-09-04 17:00:06 UTC ]
More news stories like this | News stories tagged with: #digital media #york magazine #print issue #vox media


ABC chair quotes JD Vance memoir as he sounds alarm on media future

Giving the Monash Oration in Sydney, Kim Williams says truth and democracy suffers every time a job in journalism is cut Get our breaking news email, free app or daily news podcastThe chair of the ABC has quoted the memoir of US vice-presidential candidate JD Vance while discussing the... Continue reading at The Guardian

[ The Guardian | 2024-09-04 11:02:26 UTC ]
More news stories like this | News stories tagged with: #memoir #public discourse #free app


Attention Parents: The Bible Has Your Back

Christian parenting, Lifeway, Devin Maddox, Zondervan, Webster Younce, MennoMedia, Crossway, Paraclete, Lillian Miao, IVP, Elissa Schauer Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-09-03 04:00:00 UTC ]
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In hard times for media companies, these people are working to bolster Indigenous news coverage in Sask.

Times are hard for print media in Saskatchewan. This is true for Indigenous-focused news outlets just like any other. But some are adapting to change and hoping to inspire the next generation of Indigenous journalists. Continue reading at CBC

[ CBC | 2024-08-19 10:00:00 UTC ]
More news stories like this | News stories tagged with: #print media #media companies #hard times


Good media news! The Onion is back in print.

Beloved comedy publication The Onion has started back up with a paper-and-ink print edition for the first time in over ten years. As announced on the comedy institution’s website and in a story in The New York Times, The Onion has decided to return to their roots as a newsprint, fish-wrappable,... Continue reading at Literrary Hub

[ Literrary Hub | 2024-08-16 17:57:49 UTC ]
More news stories like this | News stories tagged with: #print edition #ten years


Appeals Court Delivers a Mixed Decision in Iowa Book Banning Case

While the U.S. Court of Appeals for the Eighth Circuit on August 9 vacated an injunction blocking parts Iowa's controversial book banning law, SF 496, the court also rejected the state's core argument, giving freedom to read advocates hope that they can swiftly succeed in blocking the law on... Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-12 04:00:00 UTC ]
More news stories like this | News stories tagged with: #mixed decision


Expanding Digital Reading in Brazil: Calling All Telcos

As Brazil's book market has struggled, partnerships with telecommunication companies has expanded access to ebooks and audiobooks. The post Expanding Digital Reading in Brazil: Calling All Telcos appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-08-08 22:02:27 UTC ]
More news stories like this | News stories tagged with: #book market #ebooks


Dotdash Meredith’s Digital Ad Revenue Grows 12%, Powered by Cookieless Ads

Digital media firm Dotdash Meredith, an IAC company, notched its second consecutive quarter of double-digit advertising growth, largely due to the continued performance of its cookieless targeting tool called D/Cipher. The media company, which houses a portfolio of... Continue reading at AdWeek

[ AdWeek | 2024-08-06 21:07:20 UTC ]
More news stories like this | News stories tagged with: #digital media #12% increase #southern living #media company #largely due #dotdash meredith


PW Close-Up: Pipeline Media

As every writer knows, getting published is a challenge; while more avenues to publication have opened for authors, navigating the landscape remains frustrating. Pipeline Media Group, which was initially launched as a resource for screenwriters 25 years ago, has since expanded to include Book... Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-06 04:00:00 UTC ]
More news stories like this | News stories tagged with: #live events #emerging authors #pw close-


Audiobooks: RBMedia’s Acquisition of Dreamscape Media

The acquisition of Dreamscape Media by RBMedia brings together two companies  being called 'highly complementary' in the audiobook space. The post Audiobooks: RBMedia’s Acquisition of Dreamscape Media appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-07-11 16:39:41 UTC ]
More news stories like this | News stories tagged with: #audiobook #dreamscape media #post audiobooks


Start taking digital notes in ebooks with a Kindle Scribe, now 30% off

Scribbling on the pages of a real book is a capital sin, but not when you have a Kindle Scribe. It has all the features of a Kindle except you can also write and draw directly on the pages of your ebooks. And right now the Kindle Scribe is more affordable than ever at $260 for Prime... Continue reading at PC World

[ PC World | 2024-07-10 14:20:14 UTC ]
More news stories like this | News stories tagged with: #ebooks #kindle


RBmedia Agrees to Acquire Dreamscape Media

The pending acquisition of Dreamscape will add more than 7,000 titles to RBmedia's catalog, giving the audiobook publishing giant more depth in such genres as mystery/thriller and romance. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-07-10 04:00:00 UTC ]
More news stories like this | News stories tagged with: #audiobook #pending acquisition


Romance Bookstores Increase Tenfold in Two Years

Have you heard? Romance is booming online and IRL. Print sales surge with the help of teens and social media. Continue reading at Book Riot

[ Book Riot | 2024-07-09 15:00:00 UTC ]
More news stories like this | News stories tagged with: #print sales


The Morning After: Supreme Court rejects rulings on social media moderation

Two state laws from Texas and Florida, that could upend the way social media companies handle content moderation are still up in the air. The Supreme Court sent the challenges back to lower courts, which vacates previous rulings. In a 9 - 0 decision in Moody v. NetChoice and NetChoice v. Paxton,... Continue reading at Engadget

[ Engadget | 2024-07-02 11:15:27 UTC ]
More news stories like this | News stories tagged with: #kindle #biggest stories #full range


Why the lines between digital advertising and direct mail are blurring

Tom Fleming, senior vice president of acquisition, Adstra Digital media has forever altered the ad industry by creating new ways of reaching and engaging consumers.  For a long time, digital advertising has stood separate from older offline tactics in terms of execution, organization, funding... Continue reading at Digiday

[ Digiday | 2024-06-26 13:42:23 UTC ]
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S&S Partners with Media Company Pave Studios

Pave Studios, launched this spring and active primarily in the podcasting space, has formed a book publishing arm and signed co-publishing and distribution agreements with Simon & Schuster. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book publishing #simon schuster #ss partners


Publishers Are Increasingly Irked at Perplexity Bots Circumventing Blocks

Publisher frustration is mounting at AI search startup Perplexity, which is backed by Jeff Bezos and other tech titans, for circumventing attempts to block its crawlers from accessing and serving up media content, potentially cutting publishers out of billions in ad... Continue reading at AdWeek

[ AdWeek | 2024-06-21 17:04:46 UTC ]
More news stories like this | News stories tagged with: #conde nast #ad revenue #media content #jeff bezos


Delivering Ever-Evolving Digital Solutions for Publishing

Adapt, adopt, assimilate—that is the way digital solutions vendors are going about making technologies, new and proven, work for them and their publishing clients. This method also applies to their stance on three hot industry topics: accessibility, artificial intelligence, and automation.... Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-21 04:00:00 UTC ]
More news stories like this | News stories tagged with: #artificial intelligence