There's still much to be learned from books written by the great minds of advertising's golden age, but it's hard to deny that almost any advice printed to the page quickly becomes dated in today's digitally driven world. To illustrate that point, and boost turnout at an upcoming IdeasFirst Ukrainian Marketing Forum, BBDO Ukraine created... Continue reading at 'AdWeek'
[ AdWeek | 2018-04-02 00:00:00 UTC ]
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Edinburgh International Book Festival is to move some events to a nearby street in a bid to reduce its impact on the private square where it holds most events. Continue reading at The Bookseller
[ The Bookseller | 2017-02-15 00:00:00 UTC ]
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Europa Editions and Other Press are holding a lottery to take three independent booksellers to the Turin International Book Fair. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-02-15 00:00:00 UTC ]
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Penguin Random House has launched a promotional Twitter campaign for MP Jess Phillips' book Everywoman (Hutchinson), in which every tweet hashtagged #EVERYWOMAN will see a book donated to domestic abuse charity Women’s Aid. Continue reading at The Bookseller
[ The Bookseller | 2017-02-15 00:00:00 UTC ]
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At the Berlin Film Festival's Soirée française du cinéma, authors are announced for participation in France's Guest of Honor plans at Frankfurt Book Fair. The post First Authors Announced in France’s Frankfurt Book Fair Guest of Honor Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-02-14 00:00:00 UTC ]
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Latest skirmish in conflict with hostile neighbour will threaten domestic book trade, say leading figures from the industryUkrainian publishers have reacted angrily to their government’s ban on importing books from Russia, claiming it will create a black market and damage the domestic... Continue reading at The Guardian
[ The Guardian | 2017-02-14 00:00:00 UTC ]
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Michael Morpurgo and Sarah Crossan are among the nominees for the Children’s Book Award 2017. Continue reading at The Bookseller
[ The Bookseller | 2017-02-14 00:00:00 UTC ]
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North London retailer the Big Green Bookshop is tweeting out every word of Harry Potter and the Philosopher’s Stone (Bloomsbury) to broadcaster Piers Morgan following his Twitter spat with its author J K Rowling. Continue reading at The Bookseller
[ The Bookseller | 2017-02-14 00:00:00 UTC ]
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HQ will publish two more books from B A Paris, the author of last year’s bestselling debut Behind Closed Doors. Continue reading at The Bookseller
[ The Bookseller | 2017-02-14 00:00:00 UTC ]
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Twelve cities in East Africa will be visited in March by the Jalada Africa writers' collective's first multinational festival, a celebration of creativity. The post Jalada Africa’s Traveling Book Festival Is Ready to Roll appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-02-14 00:00:00 UTC ]
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Publishers and agents say they are re-examining their roles in light of political developments, saying “a lot of people are going to have to decide what is important” following Donald Trump's US presidency. Continue reading at The Bookseller
[ The Bookseller | 2017-02-13 00:00:00 UTC ]
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HBO wants the internet to give up its lies.To do so, it's working with Whisper on a piece of the marketing for the new show "Big Little Lies" in an effort to generate conversation around the program. Whisper, launched as an anonymous app, gained some popularity in 2014 when the internet started... Continue reading at Advertising Age
[ Advertising Age | 2017-02-13 00:00:00 UTC ]
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Sphere non-fiction has acquired the first book by Emma Blackery, a musician and vlogger with more than 1.3 million subscribers to her YouTube channel. Continue reading at The Bookseller
[ The Bookseller | 2017-02-11 00:00:00 UTC ]
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The AWP book fair, always a centerpiece of the conference experience, was as politically charged as this year's panels and protests. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-02-11 00:00:00 UTC ]
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UK publishers have upped their presence at the 25th annual Taipei Book Fair (running 8th to 13th February). Continue reading at The Bookseller
[ The Bookseller | 2017-02-11 00:00:00 UTC ]
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2016 ended up being one of Diamond's best years ever, thanks to strong sales of the titles in Rep. John Lewis's March trilogy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-02-10 00:00:00 UTC ]
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Sales of books included in Waterstones‘ Children’s Book of the Month promotion in 2016 totalled 327,854 units through Nielsen BookScan, demonstrating the retailer’s influence in shaping the market for Middle Grade titles. Continue reading at The Bookseller
[ The Bookseller | 2017-02-10 00:00:00 UTC ]
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A debut author brings a historical novel to Kensington, Jewel’s father sells a memoir to Blackstone, Two Dollar Radio nabs a debut story collection, and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-02-10 00:00:00 UTC ]
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Originals by Adam Grant, published by Ebury Press imprint W H Allen, has won the Chartered Management Institute’s Management Book of the Year Awards 2017. Continue reading at The Bookseller
[ The Bookseller | 2017-02-09 00:00:00 UTC ]
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Teachings from the Bible and other spiritual practices can be used to combat the pressures of a Pinterest-perfect society, according to a slew of books coming from religion publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-02-08 00:00:00 UTC ]
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Publishers will have to be "broad, open and diverse in their interests and in the voices they find" in response to the turbulent political climate caused by President Trump's election, Faber c.e.o. Stephen Page has said. Continue reading at The Bookseller
[ The Bookseller | 2017-02-08 00:00:00 UTC ]
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