On April 30, Popsugar will announce a daily show called Popsugar Rush at its Digital Content NewFronts presentation. But rather than have viewers catch the program on its women's lifestyle channel on YouTube, they'll be directed to Facebook where it will run exclusively for 24 hours. "In every way, we are crafting the video specifically to be optimized for Facebook," said Popsugar Studios president David Grant. Hosting such exclusive programming appears to be Facebook's latest move toward becoming a dominant player in streaming video. BuzzFeed and ABC's Jimmy Kimmel Live also recently struck a deal with Facebook, while a number of other publishers say they have projects in the works. BuzzFeed put its video featuring President Obama promoting HealthCare.gov on the social network. Popsugar's relationship with Facebook is paying off. Between September 2014 and February 2015—when Popsugar started creating optimized video featuring short, highly visual content—the publisher said its Facebook views jumped to 18.5 million from just 20,000. "Facebook has become a natural extension of our brand," said Anna Fieler, Popsugar's evp of marketing. There is a strong push to provide exclusive content to Facebook, which the social network is "aggressively" asking for, say several publishers contacted by Adweek. One publisher who requested anonymity noted that while posting a YouTube link to his video on Facebook produced weak results, the same content posted directly to Facebook... Continue reading at 'AdWeek'
[ AdWeek | 2015-04-20 00:00:00 UTC ]
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Kate Mosse is launching a YouTube channel, including a book club featuring two non-fiction titles and a pair of fiction titles each month. Continue reading at The Bookseller
[ The Bookseller | 2021-10-20 03:44:21 UTC ]
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We’ll get into why Facebook saw its entire business fall off a cliff on Monday, but first: e-readers.It’s a device category we don’t see much development in — probably because it’s very much a device for reading text and not much else. Amazon’s Kindle, thanks to its powerful online e-book store,... Continue reading at Engadget
[ Engadget | 2021-10-06 11:15:08 UTC ]
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Pavilion Books has acquired Home, the first cookbook from chef Hasan Semay, better known on social media as Big Has. Continue reading at The Bookseller
[ The Bookseller | 2021-09-28 05:07:14 UTC ]
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Decision rejecting appeal in Voller defamation case means companies will be likely to ban comments on more social media postsGet our free news app; get our morning email briefingSome of Australia’s biggest media companies have lost a bid in the high court to escape liability for defamatory... Continue reading at The Guardian
[ The Guardian | 2021-09-08 03:33:03 UTC ]
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YZ Chin’s novel is a multilayered story about a woman trying to understand who she is on her own and where she belongs in the world. Continue reading at The Washington Post
[ The Washington Post | 2021-09-06 12:00:00 UTC ]
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Culture Photo by Deborah Vaia Amber Ambrose Aurèle is a shoe designer, teacher, and art historicist. In 2012 she graduated as one of the first-generation Master Shoe Design at ArtEZ Fashion Masters. She searches for the boundaries between fashion... Continue reading at World Literature Today
[ World Literature Today | 2021-09-03 14:43:50 UTC ]
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Historical romance Her Heart for a Compass has made it to the official UK book chart – but it still lies well clear of Bridgerton’s successIt’s not quite Bridgerton levels of sales, but Sarah Ferguson’s first venture into the romantic fiction market, Her Heart for a Compass, has nonetheless made... Continue reading at The Guardian
[ The Guardian | 2021-08-17 15:54:59 UTC ]
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Virginia Feito’s debut novel features a woman persuaded that her husband, a celebrated writer, has skewered her in his latest book. Is she right? Continue reading at The New York Times
[ The New York Times | 2021-08-10 09:00:06 UTC ]
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Last Thursday, with confirmed cases of COVID-19 again rising across the US, Dr. Vivek Murthy, the surgeon general, issued his first advisory since the Biden administration took office: health mis- and disinformation, he said, has prolonged the pandemic, not least by exposing Americans to... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2021-07-21 12:37:08 UTC ]
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The Kavanaugh fight shows how the GOP weaponized the process, Jackie Calmes writes. Continue reading at The Washington Post
[ The Washington Post | 2021-07-16 12:00:00 UTC ]
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Privacy abuses and misinformation were secondary concerns, two tech reporters write. Continue reading at The Washington Post
[ The Washington Post | 2021-07-09 05:04:42 UTC ]
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WhatsApp says India's new digital media rules will violate the privacy of its users. Continue reading at BBC World
[ BBC World | 2021-05-26 10:59:05 UTC ]
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Hodder & Stoughton has acquired Firmament by YouTube scientist and science communicator Simon Clark. Continue reading at The Bookseller
[ The Bookseller | 2021-04-18 09:41:33 UTC ]
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The deal with News Corp followed a standoff over legislation passed by the Australian government to compensate publishers. Continue reading at The New York Times
[ The New York Times | 2021-03-16 18:21:40 UTC ]
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The "landmark" deal comes after Australia passed a world-first law targeting Facebook and Google. Continue reading at BBC News
[ BBC News | 2021-03-16 09:56:32 UTC ]
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News Corp is the largest media company to sign agreement with Facebook since laws passed by Scott Morrison’s governmentRupert Murdoch’s News Corp says a landmark three-year agreement with Facebook to pay for its Australian content will transform the terms of trade for journalism.Facebook has... Continue reading at The Guardian
[ The Guardian | 2021-03-15 23:55:55 UTC ]
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Sky News Australia goes viral overseas. Plus: Nine greenlights Melissa Caddick drama two days after her remains foundSky News Australia’s YouTube channel now has more subscribers than ABC News: 1.31m to Aunty’s 1.129m. When your best prime-time show, Andrew Bolt’s, regularly has about 80,000... Continue reading at The Guardian
[ The Guardian | 2021-03-05 02:42:25 UTC ]
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A conservative publisher’s rejected ad for a historical novel led to complaints of cancel culture. Here’s what really happened. Continue reading at The Washington Post
[ The Washington Post | 2021-03-04 13:00:00 UTC ]
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Newly passed legislation in Australia forces Google and Facebook to pay for news, and Canada can learn from it, according to a Canadian publisher and an Australian media professor. Continue reading at CBC
[ CBC | 2021-02-25 20:47:52 UTC ]
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