IPG looks at 'reaching readers'

A consistent brand online is the key quality publishers need, according to speakers at the... Continue reading at 'The Bookseller'

[ The Bookseller | 2013-11-15 00:00:00 UTC ]
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Is Amazon Good for Readers?

A panel at the IDPF Digital Book Conference this Wednesday asks, is Amazon good for readers? Tell us what you think. The post Is Amazon Good for Readers? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-05-26 00:00:00 UTC ]
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How To Become a Better Reader in 10 Steps

Gretchen Rubin, author of "The Happiness Project," on how to become a better reader. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #happiness project #gretchen rubin


IPG launches skills foundation

The Independent Publishers Guild is to launch a charitable body aimed at improving the skills and business practices of its members. The IPG Foundation will fund a series of programmes including one-on-one mentoring, leadership coaching, apprenticeships and “a whole package of professional... Continue reading at The Bookseller

[ The Bookseller | 2015-04-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #business practices


Amazon, HarperCollins reach print and ebook deal

Amazon.com Inc. and HarperCollins Publishers have agreed to a multiyear deal covering the sale of print and ebooks, the latest agreement between the Web retailer and a major publishing house... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2015-04-14 00:00:00 UTC ]
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HC, Amazon Reach Terms Agreement

HarperCollins issued a statement late Monday confirming it has reached an agreement with Amazon over sales terms. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sales terms


Penguin Young Readers Partners with Smithsonian Institution

The Smithsonian Institution and Penguin Young Readers are collaborating on a new series of narrative non-fiction books riffing on the Smithsonian experience The post Penguin Young Readers Partners with Smithsonian Institution appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-04-09 00:00:00 UTC ]
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Expanding Your Content’s Reach In a Post-Print Era

A Q&A with Doug Grinspan, associate publisher of WIRED. The post Expanding Your Content’s Reach In a Post-Print Era appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-04-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #associate publisher #post expanding


How Marketers Can Reach Mobile-Obsessed Multicultural Millennials

"We try to heavy up in mobile because we know the consumption is there," said Vilma Vale-Brennan, managing partner-multicultural lead at media agency MEC North America.Once consumers move to a mobile device, however, they're harder to reach with targeted ads. Tracking systems -- referred to... Continue reading at Advertising Age

[ Advertising Age | 2015-04-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #targeted ads #mobile devices #mobile device


The Girl on the Train reaches number one

Paula Hawkins’ The Girl on the Train (Doubleday) climbs sixteen places to claim the UK number one on the Official Top 50 in its 11th week on the chart. Continue reading at The Bookseller

[ The Bookseller | 2015-04-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #uk number #paula hawkins


UK Authors Force Clean Reader App to Stop Some Book Sales

Creators of the Clean Reader app will no longer sell books after receiving complaints from authors that their works were being altered without permission. The post UK Authors Force Clean Reader App to Stop Some Book Sales appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book sales


Dear Reader: Librarians Should Never Forget You

Imagine for a moment that libraries were for-profit enterprises. The good news: you know your core customer: readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-27 00:00:00 UTC ]
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Keys to Writing Books for Very Young Readers

The cherished French children’s book author and editor of hundreds of books Grégoire Solotareff offers his tips for creating books fore very young readers. The post Keys to Writing Books for Very Young Readers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book author #young readers #writing books


PRH’s Brightly to Help Parents Raise Lifelong Readers

Brightly is a new online resource from Penguin Random House to help parents find books that will encourage their children to become lifelong readers. The post PRH’s Brightly to Help Parents Raise Lifelong Readers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #lifelong readers #online resource


Scholastic’s Emily Morrow on Community Building for YA Readers

Emily Morrow discusses how Scholastic's This is Teen online community has helped the company connect with a passionate community of YA readers online. The post Scholastic’s Emily Morrow on Community Building for YA Readers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #passionate community #ya readers #community building #post scholastic


Reader's Digest Condensed Book Series to Get Wider Distribution

The Reader’s Guild has signed a long-term licensing agreement to market and publish Reader’s Digest's Condensed Book series as Reader’s Digest Classic Editions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-12 00:00:00 UTC ]
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Total BooX: Ebooks for the Way the 21st-Century Reader Reads

When it comes to catering to Millennials, Total BooX believes that eliminating the the friction in the traditional ebook purchasing process is key. The post Total BooX: Ebooks for the Way the 21st-Century Reader Reads appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #total boox


Search Press and Nosy Crow triumph at IPG Awards

Search Press and Nosy Crow were both double winners at the Independent Publishers Guild Independent Publishing Awards 2015. Winners of the 13 categories were announced at a gala dinner hosted by author and publisher John Mitchinson at the IPG spring conference last night (5th March). Search... Continue reading at The Bookseller

[ The Bookseller | 2015-03-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #nosy crow #ipg awards #double winners


Facebook Focus for IPG Day One

Facebook was a focus of the first day of the IPG spring conference in Chipping Norton yesterday (4th March), which saw Perseus reveal the inside story on having a book selected for the Facebook Book Club, while publishers told they are "too nice" and need to develop more attitude if they are to... Continue reading at The Bookseller

[ The Bookseller | 2015-03-06 00:00:00 UTC ]
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Grant tells IPG: 'Don't underestimate threat of PRH'

Independent publishers shouldn't underestimate the threat of "game-changer" Penguin Random House, Hardie Grant founder and chief executive Sandy Grant told the IPG spring conference in a keynote speech this morning (5th March).  Continue reading at The Bookseller

[ The Bookseller | 2015-03-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #keynote speech


Using Solar Power for E-readers in Africa, France

Worldreader now offers solar powered charging stations for schools and libraries in Africa; France's Bookeen is developing a new light-powered eink device. The post Using Solar Power for E-readers in Africa, France appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #france appeared