Instagram's cautious roll-out of its in-stream ads is now underway.U.S. users who open the app in the coming week will see an "educational ad" from Instagram itself, according to a blog post. Confirmed advertisers to follow it are Adidas, Ben & Jerry's, Burberry, General Electric, Levi's, Lexus, Macy's, Michael Kors, PayPal and Starwood, all experienced publishers of organic content on the platform. Ads can be either photos or videos. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2013-10-25 00:00:00 UTC ]
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Publisher says monthly is not for sale or going out of businessThe publisher of the Urbanite, a free monthly magazine focused on Baltimore urban affairs, said Wednesday she was seeking an investor to help the publication expand its digital media offerings. Continue reading at Baltimore Sun
[ Baltimore Sun | 2012-05-24 00:00:00 UTC ]
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Since Farrar, Straus and Giroux and Scientific American, both Macmillan brands, announced in fall 2010 that they were joining forces, Amanda Moon, senior editor of what is being called the Scientific American / Farrar, Straus and Giroux imprint, and Scientific American editor-in-chief Mariette... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-05-18 00:00:00 UTC ]
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If you have an iPad or tablet device, chances are you've seen the Web through the glossy world of Flipboard. If you've ever taken the "social magazine" for a spin, you might know that while the user experience is silky smooth, the company has had to address concerns about the service's threat to... Continue reading at AdWeek
[ AdWeek | 2012-05-17 00:00:00 UTC ]
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There’s something of a revolt in the digital media world against the tyranny of the banner ad. Platforms like Facebook, Tumblr and Twitter aren’t running standard display ads. New-style publishers like Buzzfeed don’t lik ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-05-14 00:00:00 UTC ]
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Campaigning body the Children's Media Foundation has launched an initiative to attract a... Continue reading at The Bookseller
[ The Bookseller | 2012-05-11 00:00:00 UTC ]
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HarperCollins UK saw revenues up over 5% year-on-year for the first quarter of 2012, c.e.o.... Continue reading at The Bookseller
[ The Bookseller | 2012-05-10 00:00:00 UTC ]
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Random House parent company Bertelsmann has reported an increase in revenues in its first quarter... Continue reading at The Bookseller
[ The Bookseller | 2012-05-09 00:00:00 UTC ]
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Digital revenues for Simon & Schuster US climbed 64% in the first quarter of the year, while... Continue reading at The Bookseller
[ The Bookseller | 2012-05-03 00:00:00 UTC ]
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The American Prospect is looking to raise half a million dollars this month, and gain $700,000 worth of pledged support for the new fiscal year starting in July, in order to avoid suspending publication, cutting back frequency or complete closure. Continue reading at Folio Magazine
[ Folio Magazine | 2012-05-02 00:00:00 UTC ]
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Time Inc. reports a loss in both advertising and subscription revenue in the first quarter of 2012. Ad revenue decreased five percent (equivalent to $19 million), with subscription revenue down two percent (valued at $6 million). Continue reading at Folio Magazine
[ Folio Magazine | 2012-05-02 00:00:00 UTC ]
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UBM plc reports a 25.8 percent increase in operating profit for the first quarter 2012 and an 11.1 percent increase in total revenue, according to unaudited results released today. Continue reading at Folio Magazine
[ Folio Magazine | 2012-04-25 00:00:00 UTC ]
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Bertrams has increased its underlying profit by a third and revenue by 25% following the merger... Continue reading at The Bookseller
[ The Bookseller | 2012-04-24 00:00:00 UTC ]
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John Wiley has filed papers in New York demanding a trial by jury of four defendants accused of... Continue reading at The Bookseller
[ The Bookseller | 2012-04-19 00:00:00 UTC ]
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Regional newspaper publisher Northcliffe Media has reported a further six per cent year-on-year decline in like-for-like revenue over the past six months. Parent company Daily Mail and General Trust (DMGT) said in a trading update today that althou ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-04-17 00:00:00 UTC ]
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Five of the companies under investigation in Europe over ebook pricing have made representations... Continue reading at The Bookseller
[ The Bookseller | 2012-04-12 00:00:00 UTC ]
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The Interactive Advertising Bureau is addressing a problem that's plagued tech-centric industries since the first Mac-vs.-Dos argument: standardization. The problem has become acute for Web video, an industry enjoying meteoric growth, and the growing pains that come with that growth. So the IAB... Continue reading at AdWeek
[ AdWeek | 2012-04-11 00:00:00 UTC ]
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With Conde Nast, Hearst and Meredith launching their own digital newsstand in the form of Next Issue Media, it’s clear that magazine publishers are counting on tablets for future growth. Forecasts predicting rapid tablet adoption abound. e ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
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The book market could receive an Olympic boost of around £16m if bookshops decide to take... Continue reading at The Bookseller
[ The Bookseller | 2012-04-02 00:00:00 UTC ]
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Elle, the fashion and beauty brand published by Hearst Magazines UK, has doubled its magazine subscriptions after its first live digital streaming of a cover shoot via Twitter. Continue reading at Media Week
[ Media Week | 2012-03-30 00:00:00 UTC ]
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Hearst Magazines UK has appointed Richard Swan to be its head of advertising operations for its digital business. Continue reading at Media Week
[ Media Week | 2012-03-29 00:00:00 UTC ]
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