YouTube recently took dramatic action against anyone visiting its site with an ad blocker running — after a few pieces of content, it'll simply stop serving you videos. If you want to get past the wall, that ad blocker will (probably) need to be turned off; and if you want an ad-free experience, better cough up a couple bucks for a Premium subscription. Although this is an aggressive move that seemingly left ad blocking companies scrambling to respond, it didn’t come out the blue — YouTube had been testing something similar for months. And even before this most recent clampdown, the Google-owned video service has been engaged in an ongoing conflict — a game of cat-and-mouse, an arms race, pick your metaphor — with ad-blocking software: YouTube rolls out new ways to serve ads to viewers with ad blockers, then ad blockers develop new strategies to circumvent those ad-serving measures. As noted in a blog post by the ad- and tracker-blocking company Ghostery, YouTube employs a wide variety of techniques to circumvent ad blockers, such as embedding an ad in the video itself (so the ad blocker can’t distinguish between the two), or serving ads from the same domain as the video, fooling filters that have been set up to block ads served from third-party domains. It’s not that YouTube is alone in these efforts; many digital publishers make similar attempts to stymie ad blockers. To some extent, YouTube’s moves just get more attention because the service is so popular. As AdGuard... Continue reading at 'Engadget'
[ Engadget | 2023-12-01 14:00:31 UTC ]
News tagged with:
#open source
#current situation
#bottom line
#unique position
#digital publishers
Online publisher Graham Media adopted new ID system to restore some of the value lost during the cookie purge. Continue reading at Advertising Age
[ Advertising Age | 2023-04-26 09:00:00 UTC ]
More news stories like this | News stories tagged with:
#online publisher
Ad world shares memories about Johnson's legacy from the early online publishing world to the creator economy. Continue reading at Advertising Age
[ Advertising Age | 2023-04-20 18:45:34 UTC ]
More news stories like this | News stories tagged with:
#creator economy
#online publishing
#digital media
Company denies breaking the law but agrees to pay $210,000 penalty imposed by Liquor & Gaming NSWFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe News Corp-backed wagering company Betr has been fined a... Continue reading at The Guardian
[ The Guardian | 2023-04-14 02:39:52 UTC ]
More news stories like this | News stories tagged with:
#free morning
#latest updatesget
#free app
#guardian australia
#news corp
Some of them posed for photos – and before they knew it they had become the face of skin lightening, bad boyfriends, penis disorders and Canadian immigration. What’s it like when your image goes around the world?Stock images are everywhere, and you probably rarely notice them: on billboards and... Continue reading at The Guardian
[ The Guardian | 2023-04-08 09:00:18 UTC ]
More news stories like this | News stories tagged with:
#print media
#constant stream
#libraries
Fay Evans alleged similarity between the 2019 Excitable Edgar TV campaign and her self-published book A self-published author who sued John Lewis over its 2019 Christmas advert about a trouble-making dragon has lost her case.Fay Evans brought a case for copyright infringement, alleging that... Continue reading at The Guardian
[ The Guardian | 2023-04-03 12:29:46 UTC ]
More news stories like this | News stories tagged with:
#trouble-making dragon
#copyright infringement
#striking similarity
#picture book
#fire-sneezing dragon
#john lewis
#self-published author
#self-published book
Amazon-owned Audible has started putting ads in audiobooks, potentially indicating a sea change within the industry. The company says it is “conducting limited testing” on a select user base with the advertisements and that this step is currently reserved for non-paying members, giving them... Continue reading at Engadget
[ Engadget | 2023-03-30 18:54:46 UTC ]
More news stories like this | News stories tagged with:
#24-hour period
#taking place
#hear back
#years back
#audiobook
Bestselling novelist Gabrielle Zevin joins the L.A. Times Book Club April 22 to discuss 'Tomorrow and Tomorrow and Tomorrow' at the Festival of Books. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-03-29 14:00:34 UTC ]
More news stories like this | News stories tagged with:
#times book
The business news publisher Bloomberg Media has hired digital media executive Christine Cook as its first chief revenue officer, Adweek can exclusively report. The publisher had previously hired Keith A. Grossman, who left in 2019, as global chief revenue officer. Before him, Paul Caine held the... Continue reading at AdWeek
[ AdWeek | 2023-03-17 11:28:40 UTC ]
More news stories like this | News stories tagged with:
#digital media
#news publisher
Publisher Texas Monthly, which marked its 50th anniversary last month, grew its overall revenue by 39% in 2022, an uptick the privately owned media company attributed to its expanded number of advertising channels and an ongoing effort to cultivate new sources of revenue. The publisher increased... Continue reading at AdWeek
[ AdWeek | 2023-03-13 10:21:33 UTC ]
More news stories like this | News stories tagged with:
#expanded number
#ongoing effort
#privately owned
March 10, 2023 | Ottawa warns charging patients for medically necessary services could cost provinces. Plus, an inside look at Canada’s busiest airport. Continue reading at CBC
[ CBC | 2023-03-11 02:00:00 UTC ]
More news stories like this | News stories tagged with:
#busiest airport
#pearson
The founders of this Houston digital media company focus on an underserved market. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2023-02-27 20:46:59 UTC ]
More news stories like this | News stories tagged with:
#digital media
Tear down the middle school geology posters: We have an update. A team at Australian National University (ANU) has found evidence of a new fifth layer to the planet, an iron-nickel alloy ball in the inner core. The scientists found the hidden core by studying seismic waves that travel up to five... Continue reading at Engadget
[ Engadget | 2023-02-27 12:15:33 UTC ]
More news stories like this | News stories tagged with:
#star trek
#engadget podcast
#kindle store
#bad behavior
#digitized voice
#current hosts
#kindle
Following a gutsy, thrilling 2023 Super Bowl win by the Kansas City Chiefs, sportswriters Mark Dent and Rustin Dodd join co-hosts V.V. Ganeshananthan and Whitney Terrell to discuss their forthcoming book Kingdom Quarterback: Patrick Mahomes, the Kansas City Chiefs, and How a Once Swingin’ Cow... Continue reading at Literrary Hub
[ Literrary Hub | 2023-02-23 09:55:28 UTC ]
More news stories like this | News stories tagged with:
#mark dent
#rustin dodd
#whitney terrell
#patrick mahomes
Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday
[ Digiday | 2023-02-10 05:01:00 UTC ]
More news stories like this | News stories tagged with:
#$7 million
#media landscape
#digital media
NBCUniversal is launching Peacock Ad Manager to all advertisers in 2023 in an effort to court small businesses and performance marketers, the publisher announced today at One23, its ad-tech-focused showcase for advertisers. "We're really democratizing access to television for performance... Continue reading at AdWeek
[ AdWeek | 2023-02-08 20:00:00 UTC ]
More news stories like this | News stories tagged with:
#performance marketing
#told adweek
#publisher announced
Tinuiti's analysis of fourth-quarter activity shows most corners of the digital media landscape saw less than stellar financial results. Continue reading at Digiday
[ Digiday | 2023-02-02 05:01:00 UTC ]
More news stories like this | News stories tagged with:
#digital media
Following the new double-dipping template of memoir and documentary, Pamela Anderson finally tells her own story with remarkable matter-of-factness. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-01-27 08:01:22 UTC ]
More news stories like this | News stories tagged with:
#pamela anderson
#memoir
The U.S. Department of Justice and eight states, including California, filed suit against Google in a Virginia federal court on Tuesday, claiming that the company illegally used its market powers to dominate Internet advertising. In a court filing originally reported on by CNN, the DOJ... Continue reading at PC World
[ PC World | 2023-01-24 19:39:28 UTC ]
More news stories like this | News stories tagged with:
#higher quality
#ad business
#header bidding
#small businesses
#publishers make
Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and... Continue reading at AdWeek
[ AdWeek | 2023-01-04 12:00:00 UTC ]
More news stories like this | News stories tagged with:
#upcoming launch
#nielsen
And other questions asked in ‘Algorithmic Reality,’ a new graphic novel by WeTransfer’s cofounder, Damian Bradfield. You’re in a shoe store, trying on a pair of Nikes. The vendor is going on about how great the shoes are, but you’re not convinced, so you walk out empty handed. Sometime later,... Continue reading at Fast Company
[ Fast Company | 2022-11-15 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#questions asked
#algorithmic reality
#damian bradfield
#coming back
#graphic novel