Inside Open Road Integrated Media's Data Driven E-Book Marketing Success Story

Open Road has evolved into a leading marketing platform, boosting sales and discoverability for its publishing partners. (Sponsored) Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2019-05-10 04:00:00 UTC ]
News tagged with: #open road #boosting sales #publishing partners

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Like the Blog? Buy the E-Book! Chris Dixon For Sale, Via Kindle [MediaMemo]

Here's a clever idea from Chris Dixon: The investor and entrepreneur has turned his well-read blog into an ebook. Dixon, who runs Hunch and helps steer Founder Collective's bets when he's not blogging, has taken a couple years' worth of posts and compiled them into "Startups;” Dixon's proceeds... Continue reading at AllThingsD

[ AllThingsD | 2011-04-19 00:00:00 UTC ]
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Easter break boosts market

Written By: Philip Stone Publication Date: Tue, 19/04/2011 - 15:35 Physical book sales in the seven days to 16th April soared 6.4% (£1.6m) week-on-week and were up 4.3% (£1.1m) on the same week last year, according to Nielsen BookScan data. Helped by schools breaking for the Easter holidays,... Continue reading at The Bookseller

[ The Bookseller | 2011-04-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #previous week #book sales #fiction sales #4% year-on-year


Despite Google Changes, Demand Media Foresees Q1 Growth

In a statement released yesterday, Demand Media reaffirms the financial outlook for fiscal year 2011 given on February 22, despite the Google algorithm change which took place in late February. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #late february


Genre authors attack "sneering" World Book Night coverage

Written By: Graeme Neill Publication Date: Mon, 18/04/2011 - 09:19 Authors including Iain M Banks and Michael Moorcock have written to the BBC's director general Mark Thompson, attacking the treatment of genre fiction in its recent World Book Night coverage. In total 85 authors, across the... Continue reading at The Bookseller

[ The Bookseller | 2011-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #genre fiction #science fiction


Another Palin Book on the Way

Howard Books, an imprint of Simon & Schuster, announced on Monday that on May 24, it would publish "Blind Allegiance to Sarah Palin," an account of Ms. Palin's time as governor and as a vice-presidential candidate, written by Frank Bailey, one of her former aides. Continue reading at The New York Times

[ The New York Times | 2011-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sarah palin #howard books #simon schuster


Autumn Buyers Guide submission site now open

Written By: Hannah Davies Publication Date: Mon, 18/04/2011 - 09:07 The Buyer’s Guide website is now accepting submissions for the Autumn 2011 Adult and Children’s Buyer’s Guides. Eligible titles are those published between July and December 2011. The website will close to submissions on... Continue reading at The Bookseller

[ The Bookseller | 2011-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #accepting submissions #late submissions #eligible titles #friday 6th


Print Stumbles Early As E-Books Skyrocket

The two reports measure different aspects of the book market and one is far more comprehensive than the other, but figures released last week by Nielsen BookScan and the Association of American Publishers showed a trade market where ebooks are thriving and print books are struggling. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market #figures released #nielsen bookscan #trade market #print books


London Book Fair: 'Back with a vengeance', say publishers

Written By: Bookseller Staff Publication Date: Fri, 15/04/2011 - 09:05 read more Continue reading at The Bookseller

[ The Bookseller | 2011-04-15 00:00:00 UTC ]
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Book spend cut "easiest" way to save library revenue

Written By: Benedicte Page and Lisa Campbell Publication Date: Thu, 14/04/2011 - 16:09 A libraries boss has admitted cutting spending on books is "the easiest" way to achieve savings, as wholesaler Bertrams reports its library sales have slumped by a quarter. Results put out by parent Smiths... Continue reading at The Bookseller

[ The Bookseller | 2011-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #benedicte page #library sales #operating profits


Content Marketing Institute Launches Strategy Consulting Services

The Content Marketing Institute (CMI) launched a strategy consulting practice today. The goal of the practice is to assist companies of all walks in creation of original content strategies that will be beneficial to their overall business. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-14 00:00:00 UTC ]
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'Heavy book buyers avoiding bookshops' says HC chief

Written By: Benedicte Page, Philip Jones and Charlotte Williams Publication Date: Wed, 13/04/2011 - 09:28 Bricks and mortar bookshops in the United States face a grim future, with the heaviest book buyers choosing to buy digitally, delegates at London Book Fair were told. read more Continue reading at The Bookseller

[ The Bookseller | 2011-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #benedicte page #philip jones #mortar bookshops


Beautiful Books signs Real Man cookbooks

Written By: Graeme Neill Publication Date: Tue, 12/04/2011 - 08:00 Beautiful Books has signed exclusive world rights at London Book Fair with The Real Man Pizza Company to produce a series of cookbooks. The deal was signed between managing director Simon Petherick and Real Man m.d. Tom... Continue reading at The Bookseller

[ The Bookseller | 2011-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #real man #digital formats #beautiful books #offer readers


Penton Launches New Marketing Services Division

Penton Media today announced its new Marketing Services Group, a unit that will offer custom content, research and digital and sales optimization services to customers in 17 vertical markets. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-12 00:00:00 UTC ]
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Specific Media appoints UK publisher services director

Ad network Specific Media has appointed Fox Networks Group's Graeme Lynch as its new UK publisher services director. Continue reading at Media Week

[ Media Week | 2011-04-11 00:00:00 UTC ]
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Weak start to 2011 for UK and US book trade

Written By: Benedicte Page and Philip Stone Publication Date: Mon, 11/04/2011 - 09:40 Book sales have slumped on both sides of the Atlantic as the British and American markets experienced year-on-year declines in the first quarter of 2011. Book sales in the UK were down 3.1% to £324m, with... Continue reading at The Bookseller

[ The Bookseller | 2011-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book sales #volume sales #book trade #benedicte page #nielsen bookscan


London Book Fair 2011: Going Global

In 2009, the number of self-published books released in the US exceeded the number of new titles from conventional publishers for the first time in history. Now, a similar pattern is emerging overseas. Until recently, costly transatlantic shipping, different trim sizes and business models, and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trim sizes #business models #foreign markets #vice versa


The Bookseller Group to launch We Love This Book

Written By: Bookseller Staff Publication Date: Mon, 11/04/2011 - 09:06 The publisher behind The Bookseller is launching an ambitious new quarterly consumer book magazine and website this June, We Love This Book. read more Continue reading at The Bookseller

[ The Bookseller | 2011-04-11 00:00:00 UTC ]
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Eason launches "diverse" marketing campaign

Written By: Lisa Campbell Publication Date: Mon, 11/04/2011 - 15:56 Eason has today (11th April) launched a new marketing campaign to emphasise the diversity of the customers it caters for. The Irish bookselling chain's new strapline is "Whatever you're into, get into Eason", and will start... Continue reading at The Bookseller

[ The Bookseller | 2011-04-11 00:00:00 UTC ]
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Downloading Free Books to Your IPad

Reading reader Greg Jacobs is interested in putting books other than those available from the iBookstore on his iPad. He writes: Continue reading at PC World

[ PC World | 2011-04-11 00:00:00 UTC ]
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Kobo Opens New Chapter in Europe [eMoney]

Toronto-based Kobo, the e-reading service going up against Amazon, Apple and others, is expanding into Europe. It plans to launch local content versions starting in Germany and Spain in May, and then expand to France, Italy and the Netherlands later. Kobo, which isn't focused on selling... Continue reading at AllThingsD

[ AllThingsD | 2011-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #toronto-based kobo #e-reading service