Inside Open Road Integrated Media's Data Driven E-Book Marketing Success Story

Open Road has evolved into a leading marketing platform, boosting sales and discoverability for its publishing partners. (Sponsored) Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2019-05-10 04:00:00 UTC ]
News tagged with: #open road #boosting sales #publishing partners

Other Publishing stories related to: 'Inside Open Road Integrated Media's Data Driven E-Book Marketing Success Story'


Three in 10 households do not contain a book

Written By: Bookseller Staff Publication Date: Wed, 01/06/2011 - 09:14 Three in 10 children live in households that do not contain a single book, according to a new survey. read more Continue reading at The Bookseller

[ The Bookseller | 2011-06-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #single book


Nominations open for UK's "biggest ever poetry festival"

Written By: Charlotte Williams Publication Date: Wed, 01/06/2011 - 09:06 The Southbank Centre has opened nominations for "the largest poetry festival ever staged in the UK", the Poetry Parnassus, which will form part of next year's Cultural Olympiad. The festival will see 205 poets, one from... Continue reading at The Bookseller

[ The Bookseller | 2011-06-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #poetry festival #nominations open #southbank centre #opened nominations #form part #feature readings


Buzz books at BEA

Written By: Gayle Feldman Publication Date: Wed, 01/06/2011 - 09:09 There was no one standout book of the fair at last week's Book Expo America however, talk continued to dominate the stands and aisles of those likely to succeed in the months to come. Here are some of the books highlighted by... Continue reading at The Bookseller

[ The Bookseller | 2011-06-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buzz books #books highlighted


Lonely Planet brings photo travel books to iBookstore

Written By: Lisa Campbell Publication Date: Tue, 31/05/2011 - 16:09 Lonely Planet has brought three of its photo-heavy travel books to Apple’s iBookstore for the first time from today. The travel publisher is offering Lonely Planet's Best in Travel for free until 14th June with The Travel Book... Continue reading at The Bookseller

[ The Bookseller | 2011-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apples ibookstore #travel publisher #travel book #lonely planet


Edinburgh indie proposes World Book Night alternative

Written By: Lisa Campbell Publication Date: Tue, 31/05/2011 - 16:21 An Edinburgh independent has proposed an alternative to World Book Night next year, where readers buy tickets to attend book swap events across the country. Vanessa Robertson, co-owner of the Edinburgh Bookshop, said she has... Continue reading at The Bookseller

[ The Bookseller | 2011-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buy books #edinburgh bookshop #received interest #money raised #put back #reading groups


Metamarkets Raises $6 Million To Help Big Web Publishers Corral Big Data

A ad tech startup that promises to help Web publishers make sense of all the data their ad sales generate. Continue reading at AllThingsD

[ AllThingsD | 2011-05-31 00:00:00 UTC ]
More news stories like this |


Duffy stages benefit for Poetry Book Society

Written By: Benedicte Page Publication Date: Tue, 31/05/2011 - 08:00 Poet laureate Carol Ann Duffy has organised a benefit for the Poetry Book Society, which faces an uncertain future following the withdrawal of all its Arts Council funding. The event, to be held at London's Institute of... Continue reading at The Bookseller

[ The Bookseller | 2011-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uncertain future #feature readings #george szirtes #imtiaz dharker


Book stores will close if no buyers

ADMINISTRATORS for the troubled book retailers Borders and Angus & Robertson have warned both chains may close if buyers can't be found. Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2011-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book stores #angus robertson


E-Book Prices Fuel Outrage--and Innovation

A pricing war among the big guns of the book industry is causing pain at the checkout screen, but sprouting new opportunities for writers and readers. Continue reading at PC World

[ PC World | 2011-05-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big guns #book industry


E-Business Is the Buzz at Book Fair

This year’s BookExpo America, an annual publishing business trade show, is full of talk of e-reading and other shifts in the industry. Continue reading at The New York Times

[ The New York Times | 2011-05-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book fair


B-to-B Publishers Say E-Media, Sales Expenses To Increase the Most in 2011

Spending on e-media infrastructure increased for both large and small b-to-b publishers in 2010 and will again in 2011, according to respondents to the 2011 FOLIO B-to-B CEO Survey. Larger publishers expect operating expenses to jump 6 percent in e-media, while smaller publishers expect a 5... Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ceo survey


Brightcove Strikes Video Syndication Deal with AOL’s 5min Media

Brightcove, an online video platform, and 5min Media, a Web video syndication platform and division of the newly-formed AOL Advertising.com Group, have expanded their partnership. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-25 00:00:00 UTC ]
More news stories like this |


Amazon to open new service centre for Kindle support

Publication Date: Wed, 25/05/2011 - 14:24 Amazon is to open a new customer service centre in Edinburgh this August, with one of its roles to handle technical support for the Kindle. The move will create more than 900 permanent and temporary jobs over the next five years. The centre will be... Continue reading at The Bookseller

[ The Bookseller | 2011-05-25 00:00:00 UTC ]
More news stories like this |


Beautiful Books launches summer campaign

Written By: Charlotte Williams Publication Date: Tue, 24/05/2011 - 08:46 Beautiful Books has launched its own summer reading campaign, providing POS material and an extra 5% off the selected titles ordered by independent bookshops. The four titles being promoted through the Go Against the... Continue reading at The Bookseller

[ The Bookseller | 2011-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookshops #debut authors #clockwork apple


Aurum reaches final frontier with Star Trek book

Written By: Katie Allen Publication Date: Tue, 24/05/2011 - 15:17 Aurum Press has bought a book delving into archive material from science fiction television show Star Trek. Commissioning editor Sam Harrison acquired UK and Commonweath rights to Star Trek Vault: 40 years from the Archives from... Continue reading at The Bookseller

[ The Bookseller | 2011-05-24 00:00:00 UTC ]
More news stories like this |


Aurum buys spy's story

Written By: Benedicte Page Publication Date: Tue, 24/05/2011 - 08:25 Sam Harrison at Aurum has bought a biography of Cold War spy George Blake by journalist Roger Hermiston. Harrison acquired UK and Commonwealth rights for a "significant" five figure sum from Andrew Gordon at David Higham... Continue reading at The Bookseller

[ The Bookseller | 2011-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #figure sum #andrew gordon


Publishers Fight to Control Consumer Data They Barely Use

The sticking point in publishers’ negotiations with Apple to sell magazines on the iPad was over who would control the customer data. Publishers said they needed it to renew and cross-sell buyers of their digital content. Apple didn’t want to give it up. But the big irony in all this back and... Continue reading at AdWeek

[ AdWeek | 2011-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer data #eddy cue #publishing executive #mens health


B&N launches new Nook and eyes international market

Written By: Philip Jones Publication Date: Tue, 24/05/2011 - 15:40 Barnes & Noble c.e.o. William Lynch has said he is looking at international opportunities for its Nook ebook reader, as it announced a new touchscreen device today. read more Continue reading at The Bookseller

[ The Bookseller | 2011-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bn launches #william lynch #international opportunities


Conde Nast Targets Non-Media Budgets with Ideactive Unit

Conde Nast has launched a new marketing services division called the Ideactive Unit, which is taking aim at the non-media budgets of current Conde Nast advertisers, as well as new clients. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #taking aim


S&S defends Will & Kate "gypsy" wedding book

Written By: Lisa Campbell Publication Date: Mon, 23/05/2011 - 15:41 Simon & Schuster has defended its publication of Will & Kate’s Big Fat Gypsy Wedding as “fun” and “gently humorous” after Tesco withdrew the book from sale, following complaints. The supermarket pulled the title after... Continue reading at The Bookseller

[ The Bookseller | 2011-05-23 00:00:00 UTC ]
More news stories like this |