IBT Media Is Rebranding as Newsweek Media Group

Whether as a print magazine or a digital brand, Newsweek is a name consumers worldwide can recognize--and, more importantly, trust. That was the driving force behind IBT Media's decision to buy Newsweek when it was a digital-only publication, and to revive the print edition in 2014. And it's why the company is now rebranding itself... Continue reading at 'AdWeek'

[ AdWeek | 2017-04-27 00:00:00 UTC ]
News tagged with: #ibt media #print magazine #digital brand #driving force

Other Publishing stories related to: 'IBT Media Is Rebranding as Newsweek Media Group'


Social Media Censorship in Bangladesh Hints at Long-Term Problems for Publishers

Two weeks have passed since the government in Bangladesh blocked access to Facebook, WhatsApp, Viber, and other social media sites. In Dhaka, some people have crowded into hotel lobbies to access private networks, while others are gaining access thro ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-03 00:00:00 UTC ]
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Modern Luxury Media Launches New Silicon Valley Magazine

City and regional luxury lifestyle publisher targets tech affluents with newest bimonthly title. The post Modern Luxury Media Launches New Silicon Valley Magazine appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-12-02 00:00:00 UTC ]
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City and Regional Publisher SagaCity Media Acquires Sarasota Magazine

The deal, which includes five titles, marks the Portland, Oregon-based publisher’s entry into the East Coast market. The post City and Regional Publisher SagaCity Media Acquires Sarasota Magazine appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post city


I went on a week-long social media diet, and here's what happened

A study of Danish Facebook users published this month found foregoing Facebook for a week increased "life satisfaction" among participants. We went on our own seven-day social media diet to test the theory for ourselves. Continue reading at Stuff

[ Stuff | 2015-11-26 00:00:00 UTC ]
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Pearson’s Big Paydays Defy the Odds Against Print Media

It has been tough sledding for print media. More than 150 newspapers have closed or converted to digital-only offerings in the last two years. Recently the magazine giants Condé Nast and Time Inc. have both cut employees and closed magazin ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-11-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print media


Does Your News Media Company Really Know What “Audience” Means?

As we know in the publishing business, audience is key. We sell more advertising because of it, we beat our chests when we reach a certain number, and we believe what we are doing is ultimately for “our audience.”   Looking a ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-11-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing business


Is mobile making media all the same?

As phones grow to become an overwhelming majority of traffic, content has become increasingly aimed at playing the numbers gameThe internet was meant to be an amazing engine for invention and diversification in media. With the barriers to entry toppling, anybody could become a publisher, and,... Continue reading at The Guardian

[ The Guardian | 2015-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #overwhelming majority #arianna huffington #small fortune


Lessons from Seattle’s Failed Bid to Rebrand its Public Library

Rebranding efforts in libraries are not uncommon, but a recent, ill-fated bid to rebrand the Seattle Public Library generated a public controversy. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public library #ill-fated bid


Vaizey praises library campaign groups in speech

In a speech given at the launch of the Society of Chief Librarians' (SCL) Universal Learning Offer, culture minister Ed Vaizey highlighted the "valuable" role libraries play and praised the commitment of the “remarkable” number of campaign groups fighting to keep them open. Continue reading at The Bookseller

[ The Bookseller | 2015-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chief librarians


Magazines On-the-Go: MPA Summit Examines Mobile Media

Mobile Matters conference brings together magazine media leaders at Hearst Tower. The post Magazines On-the-Go: MPA Summit Examines Mobile Media appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst tower


Q3 Down at HMH Trade Group

Sales at Houghton Mifflin Harcourt’s trade publishing division fell 7% in the third quarter ended September 30, 2015 and net income dropped to $164,000 from $3.5 million in the third quarter of 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-05 00:00:00 UTC ]
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AIM Media Indiana Announces Acquisition of Publishing and Commercial Printing Assets from Home News Enterprises

AIM Media Indiana, LLC  announced today that is has acquired the print and online newspaper publishing assets and the commercial printing assets from Home News Enterprises, LLC (“HNE”) of Columbus, Indiana, according to John ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #llc ldquo


Vice Will Take Over A+E Networks’ H2 Next Year, Rebranding It as Viceland

Better late than never: The long-awaited deal for Vice Media to take over A+E Networks' H2 network, which many expected to be announced last spring, was finalized today. As expected, Vice will take over History offshoot H2—which will now be called Viceland—beginning early next year. The new... Continue reading at AdWeek

[ AdWeek | 2015-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #upfront presentation #couple days #josh tyrangiel


Candace Robb's Digital Rebranding

Diversion Books is republishing Candace Robb's backlist in ebook format and giving the author a metadata makeover. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #candace robb #diversion books #ebook format


NatGeo Remains King of the Social Media Jungle in Updated List of Top 25 Brands

Shareablee, a social marketing company that specializes in data, today released its brand rankings for the companies that created the best engagement via Facebook, Twitter and Instagram during the third quarter. It's filled with sports players like the NFL, NBA, MLB and Bleacher Report, as well... Continue reading at AdWeek

[ AdWeek | 2015-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bleacher report #-based publisher #social marketers


2015’s Best Viral Marketing Campaigns in German Media

The fifth annual Virenschleuderpreis, organized by Leander Wattig and the Frankfurt Book Fair, honored five viral marketing campaigns in German media. The post 2015’s Best Viral Marketing Campaigns in German Media appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #german media


How News Outlet The Canary Aims to 'Diversify Media'

New media outlet The Canary is seeking to provide a counterpoint to mainstream journalism by creating a publishing platform for writers that pays its staff from the bottom up.   Kerry-anne Mendoza, editor-in-chief of The Canary, is cal ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news outlet #publishing platform


Macmillan Combines Groups to Create New Learning Division

In the latest evolution of Macmillan’s education business, the company is combining its Higher Education and New Ventures units to create a new division known as Macmillan Learning. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #learning division #macmillan learning #education business #higher education


Active Interest Media Acquires August Home Publishing

With transaction, AIM adds a sixth division called Creative Home Arts. The post Active Interest Media Acquires August Home Publishing appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-10-19 00:00:00 UTC ]
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David Lynch to hit back at media 'bullshit' with his own memoir

Blue Velvet and Twin Peaks director to join forces with journalist Kristine McKenna for an autobiographical study of his life and workThe director David Lynch has teamed up with the journalist Kristine McKenna to hit back at the “bullshit” surrounding his life and work in a book due to be... Continue reading at The Guardian

[ The Guardian | 2015-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #david lynch #hit back #join forces #book due #acquired rights