HP takes print away from town for seven days, laughs at 'print is dead' claim

With ebooks and digital subscription of magazines and newspapers becoming the new hot, many are sending off the message that print is gradually losing or has even already lost to its digital counterpart, while others argue that print is far from dead. Needless to say, being one of the leading manufacturers of printers, HP took the "print is dead" claim quite personally -- and perhaps too literally. How so? Well, the company commissioned a project that got participants in the US, India and Singapore to live without printed materials -- including newspapers, books, labels, packaging, ID cards and even some clothes -- for two days. Needless to say, those folks struggled really badly, but HP certainly proved that "the role of print is vastly underestimated" and that "true print deprivation was impossible." If you think that's an overkill, just you wait: HP and renowned photographer Chase Jarvis even went as far as getting a Wisconsin town called Spring Green to undergo a similar experiment, but for a duration of seven days. The entire project will be presented in a video documentary called 7 Days Without Print, and ahead of its premiere at Guggenheim Museum in New York on June 14, we were shown an exclusive trailer for said movie at HP's Global Influencer Summit in Shanghai. For the sake of those poor participants, do check out the clip right after the break. Gallery: HP takes print away from town for seven days, laughs at 'print is dead' claimContinue reading HP takes print... Continue reading at 'Engadget'

[ Engadget | 2012-05-12 00:00:00 UTC ]
News tagged with: #guggenheim museum

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The Twelve Book Trade Days of Christmas

For your holiday pleasure we offer our own version of The Twelve Days of Christmas, customized for the publishing business. Enjoy and happy holidays! Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-12-21 00:00:00 UTC ]
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Jamie Oliver takes third consecutive Xmas number one

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[ The Bookseller | 2012-12-18 00:00:00 UTC ]
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USA’s Top-Selling Print Books of 2012 from Nielsen

It comes as no surprise that Nielsen BookScan's top-selling print book lists for 2012 are dominated by Fifty Shades and the Hunger Games. See what else is on the lists. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-12-15 00:00:00 UTC ]
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Amazon's price-beating reputation 'not true', claims study

Amazon only offers the lowest price on its top 20 print bestsellers, with lower-ranked titles... Continue reading at The Bookseller

[ The Bookseller | 2012-12-07 00:00:00 UTC ]
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Lonely Planet 'sale' claims

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[ The Bookseller | 2012-12-06 00:00:00 UTC ]
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Printed book sales rise £8m week on week

Printed book sales soared by £8m in the UK last week, as shoppers flocked to the high... Continue reading at The Bookseller

[ The Bookseller | 2012-12-04 00:00:00 UTC ]
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HC takes full control of India arm

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[ The Bookseller | 2012-11-30 00:00:00 UTC ]
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Secret Race takes William Hill prize

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[ The Bookseller | 2012-11-26 00:00:00 UTC ]
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How Elf On The Shelf Went From Family Tradition To The Macy's Thanksgiving Day Parade

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[ Fast Company | 2012-11-21 00:00:00 UTC ]
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National Libraries Day 2013 confirmed for 9th February

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[ The Bookseller | 2012-11-16 00:00:00 UTC ]
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Esquire Turns Print Mag ‘Interactive’ This Month

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[ Folio Magazine | 2012-11-16 00:00:00 UTC ]
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Sharjah: What Happens When Rulers Take Reading Seriously

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[ Publishing Perspectives | 2012-11-12 00:00:00 UTC ]
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A Unique E-Book Concept Merges Dead Tree Pulp With The Web

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[ Fast Company | 2012-11-08 00:00:00 UTC ]
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Connecting Print and Mobile

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[ Folio Magazine | 2012-11-06 00:00:00 UTC ]
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Amazon Prime flaunts a monthly price tag, now offers streaming and two day shipping for $7.99 per month

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[ Engadget | 2012-11-06 00:00:00 UTC ]
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A Publisher's Dream: Never Overprint Again: Digital Printing in 2012

For decades, large and small publishers alike have wrestled with one simple but crucial question about their books, on which success and failure often hang in the balance: How many copies should we print? Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-10-29 00:00:00 UTC ]
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A Solution for Right Now: Digital Printing in 2012

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[ Publishers Weekly | 2012-10-29 00:00:00 UTC ]
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Digital Printing and Kodak

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[ Publishers Weekly | 2012-10-29 00:00:00 UTC ]
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The Optimal Production Model for Today—and Tomorrow: Digital Printing in 2012

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[ Publishers Weekly | 2012-10-29 00:00:00 UTC ]
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Optimizing Profitability In a Blended Production Environment: Digital Printing in 2012

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[ Publishers Weekly | 2012-10-29 00:00:00 UTC ]
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