How The Sun’s fantasy football newsletter increased retention by 68%

"We are building a more franchise approach to content," said Edward Bearryman, head of content and communities at News UK. "As many brands in the digital space find, bringing in audiences with content is easy, but digital content brands can struggle with loyalty." The post How The Sun’s fantasy football newsletter increased retention by 68% appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-08-29 04:00:39 UTC ]
News tagged with: #news uk #digital content

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New Science Fiction and Fantasy

New books by Vajra Chandrasekera, Avi Silver, Cadwell Turnbull, Michael Mammay and T. Kingfisher. Continue reading at The New York Times

[ The New York Times | 2023-12-01 10:32:14 UTC ]
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The Best Science Fiction and Fantasy of 2022 and 2023, Crunched

Here are the sci-fi and fantasy titles getting the most recognition in best of the year lists and award shortlists! Continue reading at Book Riot

[ Book Riot | 2023-11-28 11:38:00 UTC ]
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8 Science Fiction and Fantasy Books Coming Out in December

December's new SFF releases bring not one but three new additions to series we love, a brand new romantasy trilogy, and more! Continue reading at Book Riot

[ Book Riot | 2023-11-27 11:31:00 UTC ]
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4 New Military Histories for the Dad Who Doesn't Watch Football

It's important to keep dads preoccupied over the holidays. If your dad isn't a pigskin sort of dad, perhaps he's a Civil War or World War II sort of a dad, or perhaps even a naval warfare type. If he is, these books may help keep this year's holiday season a bit more peaceful. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-17 05:00:00 UTC ]
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Can You Guess the Fantasy Book Based On a Vague Description?

Are you the kind of fantasy fan that can correctly identify a fantasy book with only the most vague description? Find out with this quiz! Continue reading at Book Riot

[ Book Riot | 2023-11-02 10:35:00 UTC ]
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Bloomsbury’s fantasy list helps it to record £17.7m first-half profits

Publisher to double dividend after demand grows for books by Sarah J Maas and Samantha ShannonBusiness live – latest updatesThe book publisher Bloomsbury has hit record profits in the first half of the year thanks in part to a boom in fantasy fiction driven by the American author Sarah J Maas,... Continue reading at The Guardian

[ The Guardian | 2023-10-26 07:50:43 UTC ]
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10 Tarot Decks for Fantasy Lovers

A Fool's journey through 10 tarot decks and guidebooks inspired by some of contemporary fantasy's favorite pop culture fandoms. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-24 04:00:00 UTC ]
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Book Fairs Will See An Increase In Censorship Attempts This Year: Book Censorship News, September 15, 2023

A right-wing book publisher has a solution to Scholastic Book Fairs: their own. That, plus this week's book censorship news. Continue reading at Book Riot

[ Book Riot | 2023-09-15 10:40:00 UTC ]
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Making Formulas Fresh Again: A Reading List of Fantasy Tropes Reimagined

Quests are a true bedrock of fantasy: the hero’s journey, the wandering hero. From Odysseus to Gawain, to Don Quixote to Bilbo Baggins, to Genly Ai to Geralt of Rivia. Generally a male-coded trope, episodic in format. When I began turning the concept of Godkiller over in my head, I knew I wanted... Continue reading at Literrary Hub

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10 Incredible Character Arcs in Fantasy Series

What makes a great character arc? In fantasy, there are many factors. Here are 10 of the best character arcs in fantasy book series history. Continue reading at Book Riot

[ Book Riot | 2023-09-13 10:35:00 UTC ]
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Nielsen won’t force Amazon’s data into ‘Thursday Night Football’ ad deals this year

Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age

[ Advertising Age | 2023-09-07 20:12:10 UTC ]
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After Six Turbulent Months, Penguin Random House Profits Increase Slightly

Despite a tumultuous first half of 2023 that included major buyouts and some layoffs, sales at Penguin Random House rose 9.5% in the first six months of 2023 over the comparable period in 2022. Operating earnings increased slightly, by €1 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-30 04:00:00 UTC ]
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Library Bomb Threats Continue to Increase: Book Censorship News, August 25, 2023

Seven suburban Chicago public libraries received bomb threats in the last month. That, plus this week's book censorship news. Continue reading at Book Riot

[ Book Riot | 2023-08-25 10:40:00 UTC ]
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Can You Guess the Fantasy Book Based on Its 1-Star Reviews?

Are you a fantasy mega-fan? Well, let's put it to the test: Can you guess these fantasy books based only on their 1-star reviews? Continue reading at Book Riot

[ Book Riot | 2023-08-21 10:35:00 UTC ]
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8 of the Best New Science Fiction and Fantasy Books To Read in August 2023

These new science fiction and fantasy books out August 2023, including More Perfect by Temi Oh, deal with everything from ghosts to aliens to war machines. Continue reading at Book Riot

[ Book Riot | 2023-08-03 10:33:00 UTC ]
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Paramount Finishes Upfront With Volume Increases

Paramount is crossing the upfront finish line. The company is now virtually done with negotiations, becoming the second major publisher after NBCUniversal to wrap the upfront. Regarding results, Paramount is closing talks up low-to-mid single digits in dollar commitments. According to a source... Continue reading at AdWeek

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An A-Z Alphabet of Science Fiction and Fantasy Authors of Color

Looking to diversify your reading list? Then this alphabet of SFF authors of color is a great place to start! Continue reading at Book Riot

[ Book Riot | 2023-07-19 10:37:00 UTC ]
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New Science Fiction and Fantasy Books

New novels by Fonda Lee, Martha Wells, Nick Harkaway, Kelly Link and Emma Törzs. Continue reading at The New York Times

[ The New York Times | 2023-05-26 15:30:50 UTC ]
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Kraft increases investment in its digital media mix with a focus on nostalgia and millennial parents

In addition to preparing television and sponsored ads, Kraft has also taken an interest in digital OOH and social media displays to account for how consumer shopping habits have changed. Continue reading at Digiday

[ Digiday | 2023-05-22 04:01:00 UTC ]
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6 Great Y.A. Fantasy Books

Tracy Deonn, the Coretta Scott King-John Steptoe Award-winning author of “Legendborn” and “Bloodmarked,” recommends a few of her favorite young adult fantasy titles. Continue reading at The New York Times

[ The New York Times | 2023-05-06 09:00:20 UTC ]
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