How publishers inflate audience numbers

One of the core promises of digital media and advertising has always been its measurability. The post How publishers inflate audience numbers appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-09-26 00:00:00 UTC ]

Other news stories related to: "How publishers inflate audience numbers"


Planning for Multiplatform Publishing

With so much at stake, and so much potential labor cost involved in maintaining multiple channels, many publishers are being cautious in planning their long-term content strategies. Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #multiplatform publishing


International Approaches to Children’s Publishing in China

A recent webinar examined the challenges and opportunities for international publishers looking enter the children's book publishing market in China. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #international publishers


Xbox One retail consoles double as debug units, Microsoft to allow indie self-publishing (update)

Microsoft's Xbox One is getting decidedly more indie-friendly with today's confirmation from Microsoft that its forthcoming game console will double as a developer debug unit. In so many words, each $500 unit purchased at retail this holiday will also run in-progress game code, enabling... Continue reading at Engadget

[ Engadget | 2013-07-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #late august #full statement


Microsoft Says Developers Can Self-Publish on Xbox One

Microsoft will allow game developers to self-publish their creations on Xbox One, promising more information at next month's Gamescom show.     Continue reading at Wired

[ Wired | 2013-07-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #game developers


Native Offerings Approaching 90% of Online Publishers

Nine out of 10 publishers will be offering at least some form of native advertising formats by the end of this year, according to hot-off-the-presses research being presented by Online Publishers Association chief Pam Horan at OMMA Premium Display in ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-07-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #online publishers


Ether for Authors: Are Publishers on a Tightrope with Author Solutions?

In Ether for Authors, Porter Anderson looks at the ties many publishing companies have with Author Solutions, at Amazon debates, and at drinking on the job. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing companies #porter anderson #author solutions


Call for Stories: Publishing Perspectives’ Frankfurt Book Fair Show Dailies

Publishing Perspectives will again publish print editions during the Frankfurt Book Fair. We’re looking for interesting stories that can both inform and delight. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-22 00:00:00 UTC ]
More news stories like this |


Global Publishing Leaders 2013: Hachette Livre

Hachette Livre (Lagardère Publishing) is a leading publisher in three key languages: French, Spanish and English. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #leading publisher #hachette livre


Global Publishing Leaders 2013: HarperCollins

HarperCollins is a subsidiary of News Corporation, a diversified global media company with operations in cable network programming, film, television, direct broadcast satellite television, and publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #news corporation


Global Publishing Leaders 2013: Les Editions Lefebvre-Sarrut

Les Editions Lefebvre Sarrut is the result of a merger between Editions Francis Lefebvre and Editions Législatives in 1999, with a focus on publishing, professional education, and database integration. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #database integration #professional education #editions lgislatives


Global Publishing Leaders 2013: Kadokawa Shoten

The Kadokawa Group, which aims to become a "Mega Software Publisher," is moving beyond its existing publishing business to achieve sustainable growth in film and software (which includes websites and mobile sites), and by developing business overseas with an emphasis on Asia. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #mobile sites #kadokawa group #kadokawa shoten


Why Games Like Rogue Legacy</cite> Should Terrify Big Publishers

Rogue Legacy, from the makers of Don't S**t Your Pants, is the sort of indie game that should have traditional game publishers staining their pants indeed.     Continue reading at Wired

[ Wired | 2013-07-19 00:00:00 UTC ]
More news stories like this |


Global Publishing Leaders 2013: Cornelsen

The German Franz Cornelsen Bildungsgruppe (Franz Cornelsen Education Group) creates and distributes learning services and educational materials for a market spanning from pre-school education to vocational training. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #vocational training #pre-school education #market spanning #educational materials


Global Publishing Leaders 2013: Bungei Shunjū Ltd.

Bungei Shunjū Ltd. was established in 1923 by the best selling writer Kan Kikuchi. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bungei shunjū


Global Publishing Leaders 2013: Harlequin

Harlequin, a publisher of books for women, is owned by the Torstar Corporation, a media and publishing company. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #torstar corporation


Global Publishing Leaders 2013: Kyowon

Kyowon, founded in 1985, is one of the biggest publishing companies in Korea. They have a high reputation for educational books, especially for prenatal, baby, toddler, and pre-school topics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #educational books


Global Publishing Leaders 2013: Kodansha

Kodansha was started by Seiji Noma in 1909 as a spin-off of the Dai-Nippon Yūbenkai (Greater Japan Oratorical Society). Its first publication was the literary magazine Yūben. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #literary magazine #seiji noma


Aquafadas Takes Off With New Digital Publishing System Release Version 3.0

Montpellier, France -- July 11, 2013 -- Aquafadas, innovative developer of digital publishing solutions, today announced the release of the Aquafadas Digital Publishing System 3.0, providing an even easier way to publish digital content acr ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-07-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #today announced


Global Publishing Leaders 2013: Holtzbrinck

Georg von Holtzbrinck GmbH publishing group is a family-owned company headquartered in Germany. It publishes both print and electronic media in more than 80 countries, and serves educational, professional, and general readership markets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-19 00:00:00 UTC ]
More news stories like this |


Global Publishing Leaders 2013: FTD

FTD is an educational publishing company in Sao Paulo, Brazil, founded in 1902 to support schools run by the Maristas Brothers throughout the country. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #maristas brothers #sao paulo