How publishers are eyeing Apple News Plus

The launch of Apple News Plus, the all-you-can-eat magazine subscription service, aims to get publishers hoping for a new rush of readers glued to their iPhones. Once bitten, though, those publisers are still approaching the platform with caution, afraid of giving up the lifeblood of their businesses.The tradeoff from the subscription service, which launched last week, is clear, print industry stalwarts can appear on Apple News Plus, with immediate distribution on 1.4 billion devices, but they have to give up that direct connection to readers. The magazinesfrom publishers like Hearst, Cond Nast and Meredithwon't get access to data about their Apple News Plus readers, because Apple doesn't track users, which also means advertisers can't target them."The economics on Apple News is obviously less than we get from our owned and operated properties," says Daniel Hallac, New York Media's chief product officer. "But it's a different audience than our web properties, so it's an opportunity to reach new people." Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2019-03-30 00:00:00 UTC ]
News tagged with: #direct connection #apple doesn #track users #operated properties #york media #web properties

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Australia to Play Big Role in News Corp.'s Publishing SpinOff

In splitting News Corp. into two companies, Rupert Murdoch is creating something he hasn't had in years: an Australian media company. By some measures, the publishing company to emerge from the division of News Corp. sometime next year will have ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-10-17 00:00:00 UTC ]
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Apple, ebook publishers look to settle EU antitrust dispute

Apple and four major ebook publishers have offered retailers such as Amazon.com the option to set their own prices for ebooks for the next two years in a bid to end an antitrust investigation in the European Union. The European Commission launched the investigation into allegations of cartel... Continue reading at PC World

[ PC World | 2012-09-19 00:00:00 UTC ]
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FastStats: Publishing Industry Statistics, News and Trends

Smartphone Junkies Would you admit not being able to live without your smartphone? Over two-thirds of respondents to a recent survey by the Online Publisher's Association did just that. The survey, conducted online with 2,540... Continue reading at Publishing Executive

[ Publishing Executive | 2012-09-01 00:00:00 UTC ]
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German Cabinet Backs Law That Could Allow News Publishers to Sue Google

The German cabinet gave its backing Wednesday to a draft law extending copyright protection to snippets of news articles republished by search engines, although... Continue reading at PC World

[ PC World | 2012-08-29 00:00:00 UTC ]
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Apple Wants DOJ to Wait Till End of Trial for Settlement With Three Publishers

Apple has opposed a government proposed judgment in an ebooks price-fixing lawsuit, stating that the judgement seeks to terminate and rewrite its contracts... Continue reading at PC World

[ PC World | 2012-08-16 00:00:00 UTC ]
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Publishers and Apple hit back at DOJ

Publishers and Apple fighting the US' Department of Justice over agency pricing have hit back... Continue reading at The Bookseller

[ The Bookseller | 2012-08-16 00:00:00 UTC ]
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Online Publishers to Promote Each Other’s Work, Strengthen Digital News

Four local online newsrooms have united to broaden New Orleans’ news options. The mission of the newly formed New Orleans Digital News Alliance is to connect independent digital news organizations for the benefit of our readers and to stren ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-24 00:00:00 UTC ]
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Senator Schumer sides with Apple and publishers in ebook price fixing case

A prominent Senate Democrat sided with Apple this week, and called on the Justice Department to drop its ebook lawsuit against the Cupertino, Calif. company. Sen. Charles Schumer (D-N.Y.) wrote in an opinion piece that appeared in the Wednesday edition of the Wall Street Journal that a victory... Continue reading at Betanews

[ Betanews | 2012-07-20 00:00:00 UTC ]
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News Corp. board backs splitting company's entertainment and publishing businesses

News Corp. board backs splitting company's entertainment and publishing businesses Continue reading at MarketWatch.com

[ MarketWatch.com | 2012-06-28 00:00:00 UTC ]
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Oprah's book club return is good news for publishers

Though results aren't what they used to be, sales still spiked for the first pick. Continue reading at Crains New York

[ Crains New York | 2012-06-10 00:00:00 UTC ]
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Apple E-Book Lawsuit: Steve Jobs Swayed Publisher, Complaint Alleges

The complaint says that Jobs was enlisted to sell high-ranking officials in the publisher’s parent company on the wisdom of the proposed pricing scheme. Continue reading at PC World

[ PC World | 2012-05-15 00:00:00 UTC ]
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Apple, ebook publishers accused of price fixing

Apple's Steve Jobs played a key role in a price-fixing plan with five ebook publishers, federal and state officials say in antitrust lawsuits.WASHINGTON — Former Apple Inc. Chief Executive Steve Jobs was a key player in a conspiracy with five major book publishers to drive up the price of... Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-04-12 00:00:00 UTC ]
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Apple and four publishers seek EC deal; Penguin does not

Five of the companies under investigation in Europe over ebook pricing have made representations... Continue reading at The Bookseller

[ The Bookseller | 2012-04-12 00:00:00 UTC ]
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Apple, Major Publishers Sued Over E-Book Pricing

The Department of Justice is accusing the companies of colluding to raise ebook prices by using the 'agency' model of ebook pricing. Continue reading at PC World

[ PC World | 2012-04-11 00:00:00 UTC ]
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Justice Department formally charges Apple, big five publishers in ebook price fixing case (update)

The Justice Department has formally decided to sue Apple, Hachette, HarperCollins, Macmillian, Penguin and Simon & Schuster over alleged ebook price-rigging. Apple and Macmillian have already denied any wrongdoing, saying that the agreements were enhancing competition in an industry... Continue reading at Engadget

[ Engadget | 2012-04-11 00:00:00 UTC ]
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US Sues Apple and Publishers Over e-Book Prices

The US accuses Apple and Hachette, HarperCollins, Macmillan, Simon and Schuster and Penguin of colluding over the prices of ebooks they sell. This lawsuit is over the firms' move to the agency model where publishers rather than sellers set price ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-11 00:00:00 UTC ]
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Antitrust officials reportedly sue Apple, publishers over ebooks

WASHINGTON -- Antitrust officials are expected to announce Wednesday that they are filing suit against Apple Inc. and five major book publishers for allegedly colluding to fix the price of ebooks. Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-04-11 00:00:00 UTC ]
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Apple, publishers face U.S. antitrust lawsuit over ebook pricing

WASHINGTON -- The Justice Department on Wednesday sued  Apple Inc. and five major book publishers for allegedly colluding to fix ebook prices. Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-04-11 00:00:00 UTC ]
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U.S. Sues Apple, Publishers Over E-Book Pricing

The U.S. filed an antitrust lawsuit Wednesday against Apple Inc. and five of the nation's largest publishers, alleging they conspired to limit competition for the pricing of ebooks. Continue reading at AllThingsD

[ AllThingsD | 2012-04-11 00:00:00 UTC ]
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DOJ accuses Apple, five publishers of colluding to fix ebook prices

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[ Betanews | 2012-04-11 00:00:00 UTC ]
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