Sponsored by Pushly 2020 wasn’t supposed to go quite like this. Whether digital natives or survivors of a decade-long shift away from legacy models, most large online publishers entered the year forecasting significant revenue growth and continued investment in more sophisticated digital products that would enable increasingly diversified audiences and businesses. The ensuing global pandemic has impacted every publisher differently, but a few common challenges have generally emerged: the immediate shelving of long-planned initiatives or new launches, a total pause on live events—an increasingly vital extension for many, in normal times—and frustratingly, a dramatic yet difficult-to-monetize rush of web traffic and social media engagement. On an hour-long, virtual panel sponsored by Pushly and hosted by Folio: in mid-July, four months after the U.S. began locking down, a group of content strategists, digital and audience development directors and editors, gathered to share how the publications they operate, each of which reach millions of consumers every month, have faced down the challenges and worked to position themselves for continued growth. “There’s a surge of interest around news, so we saw huge tides of increased traffic in certain categories, but not necessarily the categories that people surround with sponsorships, so that’s always a challenge,” said Alison Overholt, senior VP of multiplatform storytelling and journalism at ESPN. “How do you match up the spots... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-07-29 07:33:30 UTC ]
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These days, Christian self-publishing has moved from the Rodney Dangerfield era to the Aretha Franklin age. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-03-29 00:00:00 UTC ]
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You may have missed the news in early February that Google has established a $60 million Euro (about $80 million) fund to support a group of French publishers in their digital enterprises. Not only that, Google chairman Eric Schmidt jetted to Paris ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-03-29 00:00:00 UTC ]
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Despite budget cuts and insufficient bilingual staffing, United States libraries continue to invest money expanding Spanish-language children’s and YA collections. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-03-29 00:00:00 UTC ]
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Co.Create joined The Atlantic Digital, Vice, Gawker, and College Humor in a talk about how publishers are approaching native advertising. “The truth is, it’s messy shit and there’s no easy way through it." That’s Vice Chief Creative Officer Eddy Moretti talking about the realities of creating... Continue reading at Fast Company
[ Fast Company | 2013-03-26 00:00:00 UTC ]
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Once an afterthought, children's nonfiction publishing is experiencing a revolution, especially in the US, where the segment grew by 5% in 2012. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-03-25 00:00:00 UTC ]
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Veteran Canadian publisher Scott McIntyre described the dismantling of D&M Publishers, the iconic Canadian independent publishing house he cofounded 40 years ago, as the result of an unfortunate confluence of circumstances. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-03-23 00:00:00 UTC ]
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Yardley-based newspaper publisher Journal Register Co. Thursday won court approval to sell its assets to an affiliate of its current owner in exchange for $114 million in secured debt and about $6 million in cash, Bloomberg reported. A New York-bas ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-03-22 00:00:00 UTC ]
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With The Fast Diet, UK publisher Short Books has the biggest hit in its history. Co-founder Rebecca Nicolson reflects on why, and the role of independent publishers today. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-03-22 00:00:00 UTC ]
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Hodder & Stoughton has put an interactive version of the cover of Stephen King's... Continue reading at The Bookseller
[ The Bookseller | 2013-03-21 00:00:00 UTC ]
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The crucial role of physical bookshops to a healthy publishing industry was underlined this week... Continue reading at The Bookseller
[ The Bookseller | 2013-03-21 00:00:00 UTC ]
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The Daily Mail's Marcus Rich is among the executives lined up for the Professional Publishers Association's annual conference, which will examine how to boost digital revenues and explore whether content is still king. Continue reading at Media Week
[ Media Week | 2013-03-20 00:00:00 UTC ]
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EWIP's annual Exceptional Women in Publishing conference was held earlier this month in San Fancisco. The event marked its fifth anniversary, while the organization itself notched its fifteenth year in operation. Continue reading at Folio Magazine
[ Folio Magazine | 2013-03-20 00:00:00 UTC ]
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Two publishers have signed up books from Italy-based writer Charles Lambert. Emlyn Rees of... Continue reading at The Bookseller
[ The Bookseller | 2013-03-20 00:00:00 UTC ]
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Last year saw a higher number of books bought from internet-only businesses than from bricks and... Continue reading at The Bookseller
[ The Bookseller | 2013-03-20 00:00:00 UTC ]
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Independent Publishers Group has signed up several new publishers for distribution: Parenting Press, World Book’s Bright Connections Media and Incentive Publications imprints, the Institute of Economic Affairs, Sussex Academic Press and Te Papa Press. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-03-19 00:00:00 UTC ]
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Andrés Rodríguez, the publisher and founder of SpainMedia, has much at stake in the debut this month of a Spanish-language edition of Forbes, the American business magazine. Continue reading at The New York Times
[ The New York Times | 2013-03-17 00:00:00 UTC ]
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Less than 5% of all published books are available in an accessible format. Several organizations, notably Bookshare, are working to change that woeful statistic. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-03-14 00:00:00 UTC ]
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LONDON: 14 March 2013: Today the Financial Times and Penguin publish Lunch with the FT: 52Classic Interviews in hardback and eBook format. The book, edited by FT editor Lionel Barber, with a foreword by CEO John Ridding, read ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-03-14 00:00:00 UTC ]
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Picador is to publish the official film tie-in edition for the forthcoming adaptation of F Scott... Continue reading at The Bookseller
[ The Bookseller | 2013-03-14 00:00:00 UTC ]
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Consortium has announced six new publishers for the fall 2013 season: And Other Stories, Curbside Splendor Publishing, Gallic Books, GILES, Koyama Press, and Stockholm Text. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-03-14 00:00:00 UTC ]
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