How PopSugar went from zero to 14 mil. Facebook video views a month

PopSugar produces dozens of videos each week for its audience of millennial women, and then it tailors them for each distribution platform. The publisher posts longer videos on YouTube and on its own site, while Facebook gets more clips and flashy text graphics, because the platform autoplays videos without sound. That helped PopSugar rack up 18.5 million monthly Facebook views in February, according to the company -- more than the 15 million monthly views it draws on YouTube, as measured by OpenSlate. The post How PopSugar went from zero to 14 mil. Facebook video views a month appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-04-27 00:00:00 UTC ]
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Nielsen Debuting First Version of Nielsen One Cross-Platform Metric Next Month

Nielsen is getting an early jump on Nielsen One, its cross-platform tool that will enable publishers and marketers to transact on a single metric across linear and digital platforms. While the metric isn't set to roll out until next December, Nielsen will be debuting the first version of the... Continue reading at AdWeek

[ AdWeek | 2021-12-21 12:30:00 UTC ]
More news stories like this | News stories tagged with: #cross-platform tool #enable publishers #single metric #digital platforms #nielsen


As George Washington’s farming techniques evolved, so did his views on slavery

What the first president’s own documents reveal about his life and work as a farmer. Continue reading at The Washington Post

[ The Washington Post | 2021-12-17 13:00:00 UTC ]
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Video: From Barack Obama to Billie Jean King, L.A. Times Book Club looks back on an eventful 2021

The L.A. Times Book Club dove into stories across the world and close to home in 2021. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-12-16 15:00:17 UTC ]
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LoveReading LitFest to become free-to-view

The LoveReading LitFest, which launched in March this year, has announced it is moving away from a members-only subscription model to become free to view. Continue reading at The Bookseller

[ The Bookseller | 2021-12-15 08:23:21 UTC ]
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David Sedaris and Tracey Ullman voice one of this month’s best audiobooks

The narration of ‘Carnival of Snackery’ is wonderful. Other great listens: ‘The Five Wounds’ and ‘Psycho by the Sea’ Continue reading at The Washington Post

[ The Washington Post | 2021-12-05 12:00:00 UTC ]
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Amazon's Kindle is on sale for $55 with three months of Kindle Unlimited

If you missed Amazon's standard e-reader when it was on sale for $50 on Black Friday, you have another shot to grab it for less. The regular Kindle is back on sale for $55, and you'll get three months of Kindle Unlimited along with it. It may be a bit more expensive than it was one week ago, but... Continue reading at Engadget

[ Engadget | 2021-12-03 17:32:03 UTC ]
More news stories like this | News stories tagged with: #black friday #week ago #added bonus #front-lit display #300ppi screen #slightly larger #higher-end model #extra perks #extra cost #buying advice #follow @engadgetdeals #kindle


A room with a view

Last week The Bookseller held its first face-to-face event for 18 months: the FutureBook Conference took place on Friday 19th November, with about 250 delegates, speakers, sponsors, colleagues and volunteers at the event space at 155 Bishopsgate joining the more than 600 individuals who watched... Continue reading at The Bookseller

[ The Bookseller | 2021-11-26 13:12:27 UTC ]
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Amazon loses physical retail VP after 14 years with the company

Cameron Janes, an Amazon veteran who has overseen Prime Video, retail and Kindle ventures left the company earlier this week. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2021-11-24 22:24:32 UTC ]
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Amazon adds clip sharing to the Prime Video app on iOS

The next time you're watching a show on Prime Video and there's a moment that leaves you crying, laughing or feeling wowed, you might be able to share a clip of it with your friends. Prime Video users in the US can now try a clip feature on iOS.Perhaps due to rights issues, the feature is... Continue reading at Engadget

[ Engadget | 2021-11-11 20:31:33 UTC ]
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In Emily Ratajkowski’s ‘My Body,’ we see the picture from her point of view

Ratajkowski wants to challenge an either-or fallacy of womanhood: that she can’t have both a body and a brain, a brand and a book — not one she wrote herself, anyway. Continue reading at The Washington Post

[ The Washington Post | 2021-11-09 12:00:00 UTC ]
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Michael Connelly’s new Bosch book is one of this month’s best thrillers and mysteries

Other best thrillers of November: “The Bloodless Boy,” “The Pledge” “Hello, Transcriber” and “The Night Will Be Long.” Continue reading at The Washington Post

[ The Washington Post | 2021-11-04 12:00:00 UTC ]
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National Book Tokens launches monthly gift card

National Book Tokens is launching a new gift card scheme, which offers customers a regular monthly books budget to be spent through high street bookshops.  Continue reading at The Bookseller

[ The Bookseller | 2021-11-02 09:08:23 UTC ]
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11 books to add to your reading list next month

Coming in November: Sam Quinones, Ann Patchett, Emily Ratajkowski, Nikole Hannah-Jones, Gary Shteyngart, Natashia Deón — and the list goes on. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-10-29 13:00:45 UTC ]
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France hails victory as Facebook agrees to pay newspapers for content

Social media firm announces deal after long-running battle with national and regional newspapers France has hailed a victory in its long-running quest for fairer action from tech companies after Facebook reached an agreement with a group of national and regional newspapers to pay for content... Continue reading at The Guardian

[ The Guardian | 2021-10-21 14:21:02 UTC ]
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Bestselling Author Calls Out 'Senator For Sale' Joe Manchin In Damning Video

Don Winslow ripped the conservative West Virginia Democrat for conflicts of interest amid a Senate stalemate over Joe Biden's social policy agenda. Continue reading at The Huffington Post

[ The Huffington Post | 2021-10-19 08:03:21 UTC ]
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Best new audiobooks to listen to this month

For your entertainment and education: stories by Lianae Moriarty, Honoree Fanonne Jeffers and Alan Taylor Continue reading at The Washington Post

[ The Washington Post | 2021-10-18 12:00:00 UTC ]
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An insider’s view of China’s Communist Party: Corruption and capitalist excess

Desmond Shum describes how he turned access into wealth — until his wife’s arrest. Continue reading at The Washington Post

[ The Washington Post | 2021-10-15 12:00:00 UTC ]
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The Morning After: Facebook's October 4th outage, explained

We’ll get into why Facebook saw its entire business fall off a cliff on Monday, but first: e-readers.It’s a device category we don’t see much development in — probably because it’s very much a device for reading text and not much else. Amazon’s Kindle, thanks to its powerful online e-book store,... Continue reading at Engadget

[ Engadget | 2021-10-06 11:15:08 UTC ]
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Hachette UK network to host Black History Month panels

Hachette UK’s Black, Asian and minority ethnic (BAME) employee network THRIVE has announced two panel events to mark this year’s Black History Month.  Continue reading at The Bookseller

[ The Bookseller | 2021-10-05 21:00:47 UTC ]
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Case Study: How Trusted Media Brands is prioritizing video after acquiring a viral digital content company

Trusted Media Brands just recently acquired Jukin Media. Here's a look at what its strategy looks like — and what channels are set to expand first. The post Case Study: How Trusted Media Brands is prioritizing video after acquiring a viral digital content company appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-09-29 04:01:00 UTC ]
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