"A rising tide raises all boats" is the new distribution strategy for many publishers. While many sites have inked cross-promotion deals to get their content on other publishers' Facebook page, millennial news site Ozy is targeting partners' inboxes. With its co-branded emails, Ozy is piggybacking off of the newsletter bases of The New York Times, Wired and TED. The emails have helped add 100,000 new subscribers to its own email and 1 million new readers overall, according to Ozy. Ozy's focus on email comes as publishers are realizing how little control they have over Facebook algorithm and are looking for distribution channels that they can own themselves. The post How Ozy leans on The New York Times and Wired to build its newsletter subscriptions appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-02-17 00:00:00 UTC ]
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HarperCollins Children's Books has signed up three new titles from author Sarah Lean. The... Continue reading at The Bookseller
[ The Bookseller | 2012-09-25 00:00:00 UTC ]
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Having grown revenue to just under £20 million since its launch in 2003 to the year ended March 31, 2012, largely on the strength of inexpensive children’s and adult print books, Igloo Books, based in Northamptonshire, England, is looking to digital and international markets to drive its next... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-09-21 00:00:00 UTC ]
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Singularity & Co aims to rescue near-extinct 20th century sci-fi titles to ensure they still exist in the next one. Established from a Kickstarter campaign, the small team has already digitized and published A Plunge Into Space and The Torch, both with new cover art, while its third title... Continue reading at Engadget
[ Engadget | 2012-09-04 00:00:00 UTC ]
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Religion, bathroom routines and politics are three things you should never, ever discuss at the dinner table. However, if you're curious about your neighbors' political reading habits, then you should check out Amazon's Election Heat Map. The bookseller rated the top 250 books with a "clear... Continue reading at Engadget
[ Engadget | 2012-08-22 00:00:00 UTC ]
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The New York Times Co. named former BBC director general Mark Thompson as its new CEO earlier this week, and now comes word that he will receive a pay package totaling as much as $10.5 million, including an annual salary of $1 million, according to Bloomberg News. Mr. Thompson, who was... Continue reading at Crains New York
[ Crains New York | 2012-08-18 00:00:00 UTC ]
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Romance specialists Mills & Boon has launched its first billboard advertising campaign,... Continue reading at The Bookseller
[ The Bookseller | 2012-08-17 00:00:00 UTC ]
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Social media is young and its impact on news publishing is still unfolding. It’s unlikely that sharing and commenting will be the only major trends to emerge from the social revolution. News publishers, already beset by extraordinary change ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-07-30 00:00:00 UTC ]
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Sales of London-themed Olympic 2012 books shot up 21% last week, as booksellers reported a... Continue reading at The Bookseller
[ The Bookseller | 2012-07-27 00:00:00 UTC ]
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If it wasn’t clear before that self-publishing is transforming the book industry, Pearson’s $116 million acquisition of self-publishing vendor Author Solutions Inc. should wipe away any lingering uncertainty. The purchase of Author Solutions—which has 1,600 employees, has published 150,000... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-07-20 00:00:00 UTC ]
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The front page of the New York Times Book Review has always been—and continues to be—a much coveted spot for authors and publishers alike. But just how much does a Book Review cover affect a book’s sales in today’s publishing climate—does the revered paper publication still move units in the... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-07-06 00:00:00 UTC ]
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As the app market evolves, a publisher’s success is measured less by the number of downloads and more by the engagement level and number of returning customers. Continue reading at Folio Magazine
[ Folio Magazine | 2012-06-28 00:00:00 UTC ]
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Last week, Time magazine hosted its first Google+ "Hangout On Air,"a video chat that is streamed live to the public and shared via Google+, YouTube and Time.com. Hangouts On Air are an offshoot of Google+'s standard Hangouts Continue reading at Folio Magazine
[ Folio Magazine | 2012-06-26 00:00:00 UTC ]
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You might say Penguin has had a rocky relationship with libraries. That looks to be on the tentative mend, as the publisher and 3M have together cut deals with the Brooklyn Public Library and New York Public Library to bring Penguin's ebook catalog back as part of a test program. Under the terms... Continue reading at Engadget
[ Engadget | 2012-06-22 00:00:00 UTC ]
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The publisher, in conjunction with city libraries and 3M, will make its books available in e-format, though they will not be available immediately after release. Continue reading at The New York Times
[ The New York Times | 2012-06-21 00:00:00 UTC ]
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After yanking their ebook titles from libraries last year, Penguin is launching an ebook pilot program for libraries in New York. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-06-21 00:00:00 UTC ]
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Time Inc. appears to have relented in its refusal to sell subscriptions via its iOS apps, from which Apple takes a 30 percent commission. The Sports Illustrated publisher had resisted the move, forcing people to subscribe to the print edition in order to receive it digitally, but an update has... Continue reading at Engadget
[ Engadget | 2012-06-14 00:00:00 UTC ]
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TV shows and Hollywood blockbusters aren't America's only cultural exports. The book industry is also expanding overseas, according to a report released Friday by the Association of American Publishers that looks at book exports for the first time. Exports by U.S. publishers, which are dominated... Continue reading at Crains New York
[ Crains New York | 2012-05-19 00:00:00 UTC ]
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The Los Angeles Times is shutting down its monthly Sunday magazine, LA. The last issue will be June 3rd and the closure comes after attempts to recast the publication through frequency reductions, management shifts and editorial change-ups. Continue reading at Folio Magazine
[ Folio Magazine | 2012-05-16 00:00:00 UTC ]
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Publishers are hastening to embrace new partnerships, stronger direct-to-consumer programmes and... Continue reading at The Bookseller
[ The Bookseller | 2012-05-14 00:00:00 UTC ]
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Time magazine's breastfeeding cover story asks: "Are You Mom Enough?" But it might as well ask: "Who Says Print Is Dead?" Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-05-11 00:00:00 UTC ]
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