How Magazines Can Avoid Disaster by Coming Back to Earth

[caption id="attachment_171791" align="alignright" width="300"] The Apollo 13 crew onboard the USS Iwo Jima after splashdown in the South Pacific Ocean.[/caption] You will be familiar, I suppose, with Apollo 13—if not the phenomenal movie, perhaps the unfortunate outer-space incident that inspired it. Seriously. It was in all the papers. An oxygen tank explosion in the command module forced the astronauts to take refuge in the lunar lander, but their stubborn insistence on breathing quickly filled the small spacecraft with poisonous, exhaled CO2, and it needed to be scrubbed from cabin’s atmosphere. That could be accomplished with onboard canisters of lithium hydroxide, but the canisters from the command module had square openings and the ports to the lunar module's filtration system were cylindrical. Oops. In the movie, you may also recall a scene at the Johnson Space Center in Houston, during which the flight director emptied the contents of a cardboard box on a table surrounded by engineers. They were told that these were the components aboard the craft available for repurposing. And the engineers were told to use them to fit a square peg into a round hole. Which, incredibly enough, they figured out. Whereupon the astronauts were instructed to rig the equipment with such items as tube socks, air hoses from a suddenly-unnecessary spacewalk space suit and, obviously, duct tape. Which, incredibly enough, they figured out, as well. It was like a MacGyver episode in... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-10-01 15:35:11 UTC ]
News tagged with: #media company #higher education #current state #spend time

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Hearst's Dr. Oz Magazine Takes Shape as 'The Good Life,' Pitches Buyers

Hearst is likely to call its forthcoming Dr. Mehmet Oz magazine "The Good Life," according to two people familiar with the matter. The title will likely also include the celebrity physician's name, though it's unclear precisely how that will be presented.A Hearst spokeswoman declined to... Continue reading at Advertising Age

[ Advertising Age | 2013-09-28 00:00:00 UTC ]
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Brazil, “A Land of Many Voices,” Comes to New York

Prior to the Frankfurt Book Fair, the German Book Office in New York hosted a party celebrating Brazil as this year's Guest of Honor Country. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-27 00:00:00 UTC ]
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Next Issue Media, the Hulu for iPad Magazines, Expands to Canada, Adds New Investor

Next Issue Media, the publishing industry's attempt to create a Hulu-style joint venture for digital magazines, is expanding to Canada and taking on a new investor. The JV, whose members include Time Inc., Hearst and Conde Nast, will add Rogers Communications' Roger Media unit as an equity... Continue reading at AllThingsD

[ AllThingsD | 2013-09-27 00:00:00 UTC ]
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Jhumpa Lahiri comes up short in 'The Lowland'

Pulitzer winner Jhumpa Lahiri is a master of the short story, but in applying that crisp, neatly tied style to her second novel, she comes up with a flat, detached tale."A short story is like a toothache and you must drill it and fill it. A novel is more like bridgework," said the writer T.C.... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-09-27 00:00:00 UTC ]
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Random House Launches Curated Magazines on Flipboard

Random House has launched new magazines aimed at exploring worlds created by their authors. First up: Margaret Atwood and George R.R. Martin. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-25 00:00:00 UTC ]
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Darden Media Group buys Maxim magazine

Alpha Media has sold Maxim magazine to an affiliate of Darden Media Group that is planning to distribute Maxim's content across TV, radio and music platforms, the company said Thursday evening. Terms of the deal were not disclosed.Calls to Darden Media Group were not immediately returned... Continue reading at Crains New York

[ Crains New York | 2013-09-13 00:00:00 UTC ]
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Lucky Editor Eva Chen Wants To Build A Magazine You Can Talk To

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[ Fast Company | 2013-09-12 00:00:00 UTC ]
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Changes Coming Slowly to PRH

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[ Publishers Weekly | 2013-09-06 00:00:00 UTC ]
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The 2013 Magazine Manufacturing and Production Technology Survey

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[ Folio Magazine | 2013-09-02 00:00:00 UTC ]
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The View From The Tree : 6 Things Magazine Publishers Should Stop Doing Now

By D. Eadward Tree The future of publishing ain't what it used to be. A few years ago, "everyone" knew what was coming: except for a few old-timers and Luddites, consumers would soon switch entirely to digital... Continue reading at Publishing Executive

[ Publishing Executive | 2013-09-02 00:00:00 UTC ]
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Dennis launches kids' magazine

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[ Media Week | 2013-08-30 00:00:00 UTC ]
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Kobo adds magazines, kids store to its online offerings

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[ Engadget | 2013-08-28 00:00:00 UTC ]
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Zite's Personalized News App Comes To Google Glass

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[ Fast Company | 2013-08-28 00:00:00 UTC ]
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Distro Issue 104: Prep for class with Engadget's back to school guide

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[ Engadget | 2013-08-23 00:00:00 UTC ]
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Six iPad Magazines That Are Changing The Publishing Business

Remember when the iPad was supposed to save publishing? For all the hype of the tablet revolution and its impact on the industry, most digital magazines are still growing into the form factor. Far too often, tablet mags are simply regurgitated copies of the print edition served up as clunky,... Continue reading at Fast Company

[ Fast Company | 2013-08-20 00:00:00 UTC ]
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Condé Nast Cuts Deal With Amazon To Turn Magazine Subscriptions Into An All–Access Business

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[ Fast Company | 2013-08-20 00:00:00 UTC ]
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Fall Regionals 2013: Getting Back to Basics

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[ Publishers Weekly | 2013-08-19 00:00:00 UTC ]
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Magazine ABCs: Company falls by more than a third in embattled glossy sector

The women's glossy magazine sector reported continued declines in circulation in the first six months of 2013, with Hearst Magazines UK's Company magazine plummeting 36.7 per cent. Continue reading at Media Week

[ Media Week | 2013-08-15 00:00:00 UTC ]
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Magazine ABCs: Style at Home continues double-digit circulation rise

IPC Media's Style at Home and Ideal Home, and Hearst Magazines UK's Elle Decoration, posted circulation increases in the first half of 2013, as the wider home interests sector posted modest declines. Continue reading at Media Week

[ Media Week | 2013-08-15 00:00:00 UTC ]
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AMA Shuts Down News Magazine

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[ Folio Magazine | 2013-08-14 00:00:00 UTC ]
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